College Recruiting Bootcamp at LinkedIn Head Office on May 13, 2013February 18, 2013 by Steven Rothberg
LinkedIn, the world’s largest professional network on the Internet, and CollegeRecruiter.com, the leading niche job board for college students searching for internships and recent graduates hunting for entry-level jobs and other career opportunities, co-hosted a half day, college recruiting conference on Monday, May 13th at LinkedIn’s corporate headquarters in Mountain View, California.
The event was a smashing success. We expected 75 and ended up with a whopping 205 attendees. Feedback from presenters, attendees, and organizers was 100 percent positive. Indeed, Kaiser Permanente’s National University Relations Recruitment Specialist Luke Scanlon wrote to me after the event, “I wanted to personally thank you for hosting such an incredible event. I flew out from Atlanta, GA and it was well worth the cross country flight.” That made my day.
During the keynote and presentations there was absolutely no selling of any kind. There was no exhibit hall. There were no sponsors. All presenters and attendees were corporate or government recruiting and human resource professionals. No third party recruiters. No career service office professionals. No vendors. Just peers.
The College Recruiting Bootcamp featured today’s most innovative thought-leaders in the college and university relations space. Attendees enjoyed a fast-paced, interactive learning environment as each of the six presenters agreed to hold their presentations to 20 minutes or less and every single one of them fulfilled their promises. That lightning fast pace forced presenters to be razor-focused on their topics.
Previous Events – FedCollege
- FedCollege – We hoped for 50 attendees and were delighted when 72 attended our first event on April 1, 2011. All attendees and presenters were hiring managers, recruiters, and other human resource leaders employed by a federal, state, or local government agency. One of our primary points of contact told me at the end of the event that we “took a room full of customers and turned it into a room full of advocates.”
- FedCollege Corporate – Hiring managers, recruiters, and other human resource leaders from the corporate and non-profit sectors on December 7, 2011; and
- FedCollege Government – Hiring managers, recruiters, and other human resource leaders from the federal, state, and local government sectors on December 8, 2011.
The success of the above three events convinced our team that we needed to host more of the events but that begged the questions of where and when. We wanted to host some conferences outside of the Washington, D.C. metro area so that the events would be conveniently located to more staffing leaders. As we hosted three events on the east coast we decided we should look for an attractive venue in an attractive city on the west coast and preferably work with a local partner who shared our vision for the event. It took until October 2012 for me to find the right combination. I had the good fortune of attending LinkedIn’s Talent Connect 2012 conference in Las Vegas and knew that they would be an ideal partner. It didn’t take long before they happily agreed to co-host the event at their corporate headquarters in Mountain View. We delayed the date of the event to May 2013 to make it as easy as possible for the university relations professionals to attend as fall and winter are very, very busy times for those people.
Videos From May 13, 2013 College Recruiting Bootcamp:
Thanks to the great work by the audio/visual team from LinkedIn, the entire Bootcamp was streamed live on the Internet. That enabled hundreds of additional staffing leaders from around the U.S. and in other countries to participate in the event. I received several messages during the event from these people telling me that not only was the content great, but so was the audio and video.
Fortunately, LinkedIn recorded the live stream of the event because that allowed us to cut up the three hour video into eight segments for easy watching by those who want to see a session again, share a session with their colleagues, or perhaps even watch a session for the first time:
- Opening Remarks by Leela Srinivasan, Group Marketing Manager of LinkedIn; Faith Rothberg, CEO of CollegeRecruiter.com; and Steven Rothberg, President of CollegeRecruiter.com;
- How LinkedIn Built Its Internship Program From Scratch (keynote) by Tey Scott, Head of Global Campus Recruiting of LinkedIn;
- Employer Metrics: Which Matter, Why They Matter, How to Gather Them, and How to Use Them by Doug Fauth, Senior Manager Talent Acquisition of Southern California Edison;
- How Government Agencies Can Hire the Best and the Brightest by Glen Fowler, Recruiting and Training Manager of California State Auditor’s Office;
- Why Intuit Cares About the Candidate Experience by Chris Galy, Director of Recruiting of Intuit;
- How to Select the Best Target Schools and Majors for Your Hiring Needs by Steffan Martell, College Relations Manager of Dolby Laboratories;
- How Enterprise Rent-A-Car Recruits Thousands of Students and Grads a Year by Pam Webster, Assistant Vice President Talent Acquisition of Enterprise Rent-A-Car; and
- Concluding Remarks by Leela Srinivasan, Group Marketing Manager of LinkedIn; Faith Rothberg, CEO of CollegeRecruiter.com; and Steven Rothberg, President of CollegeRecruiter.com.
Next College Recruiting Bootcamp:
Mark your calendar for the morning of Monday, December 9, 2013 for our fifth, half day, college recruiting conference when we’ll return to the east coast. Dan Black, the Americas Director of Recruiting for Ernst & Young and incoming president of the National Association of Colleges and Employers, has graciously agreed to co-host the event in EY’s wonderful Times Square office in New York City.
Please contact me if you wish to deliver one of the presentations. Be sure to include information about your topic, history of delivering that and other topics at conferences, financial ability to cover any travel costs (we keep ticket prices very, very low in part by only working with speakers who are able to cover their own expenses), your job, and anything else you may feel is relevant.
Tickets will likely go on sale in October. Space will be extremely limited as the conference room seats a maximum of 150 people. To maximize your chance of scoring one of those tickets, do one of the following:
- Follow me on Twitter;
- Connect with me on LinkedIn;
- Join our LinkedIn Entry-Level Jobs and Internships group;
- Like our Facebook page;
- Subscribe to this CollegeRecruiter.com Blog; or
- Get added to our monthly email list by emailing me.
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