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Trade Marketing Manager - Club Channel


As the largest public benefit corporation in the US, DanoneWave is taking bold steps for social good in North America. DanoneWave's ambition is to produce healthful foods that create economic and social value and nurture natural ecosystems through sustainable agriculture. With famous brands like Oikos, Evian, Activia, Danimals, International Delight, Silk, Horizon Organic and many more, we are changing the way many of our foods and beverages are made by using fewer and more natural ingredients, incorporating and labeling non-GMO ingredients, and in some cases even feeding cows non-GMO feed. We're also committed to sustainable ingredient sourcing, water conservation, waste reduction, animal welfare and community engagement.


USD - Dannon within Fresh Dairy Products is looking for an Trade Marketing Manager- Club Channel in United States (US) for White Plains, NY. With our global presence, brands and business within our mission "bringing health through food to as many people as possible" we believe that people growth is a key asset to reach a sustainable business performance. Take this opportunity to GROW together!


Vision of the Role: Lead Trade Marketing for the club and natural channels. Translate the BU objectives and strategies into channel specific strategies and objectives aligned with the customers that drive sustainable, profitable growth in the BU. 


Key Responsibilities:

  • Translate BU objectives and strategies into sales and channel specific strategies and objectives
  • Lead monthly sales and customer review process to ensure achievement of financial and executional targets – support teams in adjusting trade calendar/spend to hit targets
  • Work with BU to develop brand and innovation sell in story, including what shopper cares about
  • Understand competitive landscape to provide business with context and make requests to deliver on opportunities needed to compete better
  • Act as a liaison/expert between Sales, Brand Marketing, Finance, Demand Planning and other staff functions to ensure that customer execution is in line with strategic brand and category objectives
  • Provide sales input into the marketing/innovation team regarding product development (e.g., pricing, pack size, etc.) – maintain cross-channel view for new product and brand launches



  • 4 year college degree in Business or related field
  • 5+ years previous experience in sales or marketing experience within CPG industry
  • Prior experience managing people, relationships with retailer partners, and marketing knowledge is a plus
  • Excellent planning and organizational skills, including superior communication skills (written and verbal)
  • 15%-20% travel



"Corporate responsibility does not end at the factory gate or the office door. The jobs a business creates are central to the lives of employees and the energy and raw materials we consume change the shape of our planet. [...] It is clear that growth should no longer be an end in itself, but rather a tool used to serve the quality of life without ever being detrimental to it." - Antoine Riboud, co-founder Danone 1972


For more information about Danone, its people and its business, please visit We have something special inside, do you?
90739.Experience: Experienced Profesionals

The Dannon Company is a US-subsidiary of Danone, a Fortune 500 company and one of the most successful health-focused food companies in the world with leading positions in fresh dairy products, water, baby nutrition and medical nutrition.  Danone’s mission is to bring health through food to as many people as possible.

Our core values foster individual professional growth. We reward entrepreneurialism and innovation. There truly is something very special inside our company. You can see it reflected in our people, our products and our culture. If you like what you have learned, we encourage you to apply and learn more.

Dannon is an equal employment and affirmative action employer. All qualified applicants will receive consideration without regard to race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other unlawful criterion.

Full time
White Plains, New York 10601, US