Brand Manager - Strategic Marketing (m/f/d)

Brand Manager - Strategic Marketing (m/f/d)

Workwise GmbH | Berlin, BE, DE

Posted a month ago

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Description

What can you expect?

  • You will define the core brand and product communications strategy for German and English-speaking countries, as well as the key brand-building milestones
  • You will lead the customer go-to-market strategy, working with the teams to translate insights into a series of cross-channel projects and campaigns 
  • You will use research and metrics as well as channel marketing manager feedback to continuously optimize your creative concepts and campaigns 
  • You will guide a diverse team of creative and product marketing professionals, who will be responsible for implementing your vision
  • You will drive the team to strong positioning based on deep customer insights

What should you bring along?

  • You have 3-5 years Brand or Product marketing experience (incl. at least 3 years in a leadership position), ideally gained in a consumer brand or a branding agency
  • You are confident in briefing, conducting, implementing and interpreting market research, user interviews and brand tracker research
  • You have had tangible experience uncovering deep customer and market knowledge that shapes planning and strategy
  • You are familiar with campaign testing and offline performance measurement, in close collaboration with Analytics
  • You are an outstanding communicator with a collaborative mindset, strong communication skills and top-notch storytelling
  • You bring fluent in German and English skills

What do we offer?

  • A comprehensive induction
  • A future-proof, highly professional working environment with challenging tasks and a young, dynamic team
  • Responsible position that allows you to develop personally and professionally
  • In-house hairdresser every second Saturday
  • Break room with board games and Shisha
  • Allowance for travel expenses

Our job offer Brand Manager - Strategic Marketing (m/f/d) sounds interesting? We're excited to receive your application via our partner Workwise.

With Workwise you can apply within a few minutes as you don't need a cover letter. You'll also be able to track the status of your application at any time.