Brand Manager - Strategic Marketing (m/f/d)
Workwise GmbH | Berlin, BE, DEPosted a month ago
Description
What can you expect?
- You will define the core brand and product communications strategy for German and English-speaking countries, as well as the key brand-building milestones
- You will lead the customer go-to-market strategy, working with the teams to translate insights into a series of cross-channel projects and campaigns
- You will use research and metrics as well as channel marketing manager feedback to continuously optimize your creative concepts and campaigns
- You will guide a diverse team of creative and product marketing professionals, who will be responsible for implementing your vision
- You will drive the team to strong positioning based on deep customer insights
What should you bring along?
- You have 3-5 years Brand or Product marketing experience (incl. at least 3 years in a leadership position), ideally gained in a consumer brand or a branding agency
- You are confident in briefing, conducting, implementing and interpreting market research, user interviews and brand tracker research
- You have had tangible experience uncovering deep customer and market knowledge that shapes planning and strategy
- You are familiar with campaign testing and offline performance measurement, in close collaboration with Analytics
- You are an outstanding communicator with a collaborative mindset, strong communication skills and top-notch storytelling
- You bring fluent in German and English skills
What do we offer?
- A comprehensive induction
- A future-proof, highly professional working environment with challenging tasks and a young, dynamic team
- Responsible position that allows you to develop personally and professionally
- In-house hairdresser every second Saturday
- Break room with board games and Shisha
- Allowance for travel expenses
Our job offer Brand Manager - Strategic Marketing (m/f/d) sounds interesting? We're excited to receive your application via our partner Workwise.
With Workwise you can apply within a few minutes as you don't need a cover letter. You'll also be able to track the status of your application at any time.