Commercial Content And Audience Editor (Parental Leave Cover)

Commercial Content And Audience Editor (Parental Leave Cover)

Guardian Australia | new south wales, NSW, AU

Posted 7 days ago

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Description

We are seeking a Content and Audience editor to join our team on a 12 month parental leave cover contract to join our GLabs team. The GLabs team creates high-quality branded content for our clients that is aligned to the Guardian’s commitment to world class storytelling and core values.
Guardian Australia is part of Guardian News & Media (GNM), publisher of As a leading global media organisation, we are renowned for our pioneering independent journalism and our award-winning digital products.
We are seeking a Content and Audience editor to join our team on a 12 month parental leave cover contract to join our GLabs team. The GLabs team creates high-quality branded content for our clients that is aligned to the Guardian’s commitment to world class storytelling and core values.
This role is a key member of the GLabs team and will have responsibility for managing off-platform channels, social copy, and the development of innovative social formats for our commercial content.
In this role, you will work with our Features Editors and Head of Commercial Content to respond to commercial content briefs, create content, and develop and implement content strategies.
You’ll be a subject matter expert for the wider commercial team on content and social media, liaising with sales, ad operations and delivery teams to report on insights and performance.
In this role you’ll…
Implement and optimise off-platform amplification strategies for social media and content amplification platforms
Develop and run social media campaigns for branded content partnerships through creative social copy, headlines and imagery
Report on campaign performance and insights for clients and internal teams, and play a key role in setting and delivering on KPI targets
Work collaboratively with the wider Glabs team to brainstorm cutting-edge creative campaigns, develop high-quality content and ensure client’s campaign targets are met
Act as content lead on smaller campaigns, commissioning and editing features
Champion the team’s diversity and inclusion goals through content development and commissioning

You’ll bring…
A minimum of three years experience in media, publishing, marketing or agency
Experience in data reporting and using tools such as Google Analytics, Facebook Ad Manager, or other social media platforms
Experience in copy and content creation, from short form social to longer features
Experience with social media or content amplification strategies
Strong organisational and creative problem solving skills, and and the ability to navigate multiple priorities and projects simultaneously
Communication and influencing skills, and a collaborative mindset

About working at Guardian Australia…
Hybrid working
Employee Assistance Program (EAP) to support employee wellbeing
Paid volunteer leave
and Cultural Competency training
Dedicated diversity and inclusion employee groups and action plan
Guardian digital subscription

For more information please view the full job description .