Digital Content Producer

Digital Content Producer

99 Cents | Cape Town, WC, ZA

Posted 18 days ago

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Description


Digital Content Producer
99 Cents
2023-01-13 Cape Town CBD

Job Ref #: DigCoProJan23
Industry: Advertising
Job Type: Permanent
Positions Available: 1
99c is a full-service, integrated advertising agency with offices in Cape Town and Johannesburg. We are one of South Africa’s largest independently owned Agencies.



Job Description


Role Summary:

We are looking for someone who is passionate about innovation in Social Media, Influencer and Content Marketing. It’s an exciting time to join our close knit team and become a part of launching and delivering high quality & exceptioinal online content for some of the biggest brands in Africa.

Do you have excellent organizational, communication and leadership skills? Are you self-motivated, focussed and enjoy multi-tasking? Would you describe yourself as a highly adaptable human who is excited about constant change? Consider youself a strategic, innovative and creative thinker? Do you reckon a challenge is just an opportunity yet to be explored?

Say no more!

We need someone who gets bored easily, dips their finger into every pie, clicks on eveyrthing with curiousity, takes charge and obsesses over the details because they MUST! Why? Because we want someone who will be as passionate about our content department as we are AND see’s opportunities that others won’t.

Role:
Your day-to-day will require you to understand our clients' needs and integrating with their existing client service and social media teams content calendars to prepare and execute online content at current events & shoots etc.
Your focus, however, will be largely centered around tactical proposals and executions for social media. Ideally this would require you to participate in the social department and make use of current online listening tools, search for trends, define insights, and source brand opportunities.

The ideal candidate has a marketing / agency background and has enthusiasm for the retail industry. They would need to have superior presentation and communication skills and proven hands on experience copywriting, conceptualizing, organizing, budgeting and managing online content for brands. A strategic copywriter who has experience working in both creative teams and client service / production teams.

Duties:

Client Service & Project Management
Work closely with Client Service & Production Departments to effectively integrate into day-to-day campaign and always-on work.
Build trust through ongoing thought leadership
Create & manage creative briefs, client feedback and delivery of content
Timelines, cost estimtes, billing and budgeting.
Manage permits, licensing, negotiating, casting etc.
Manage and maintain studio equipment.

Copywriting

Work slosely with the Creative Department and Production Suppliers to take full opportunity of clients active production jobs.
Translate the brief and the strategic requirements into a compelling creative solution.
Together with the Art Director, direct and produce effective, impactful and compelling advertising that reflects insight into the task, the brand and the target market.
Ensure all work is proofed and is 100% accurate against channel specifications - prepped for delivery and activation. Resolve any activation issues that might occur in realtime.

Content Marketing

Work closely with the Social Media Department to pro-actively identify creative digital trends and opportunities for our clients via trend sourcing, outreach & tactical response.
Be able to put proposals togther in a very short amount of time in order to meet trend targets effectively.
Ensure work is effectively scheduled & deactivated across channels – and then listen for any additional content marketing requirements for response.
Ensure effective tags / tracking etc. implentented across content.
Collaborate with brands creative teams to manage clients creative content bibles, creative identity of channels, templates and spec sheets.
Work closely with the influencer department for effective influencer reviewing, sourcing, outreach and day-to-day management on any content marketing jobs.
Work closely with the paid media house and any other suppliers / teams that you produce content for and ensure your department always has the most up to date information for online channels

Content & Channel Performance Management

Work closely with Strategy Department to deliver accuate benchmarks and reports of your content marketing efforts.
Ad Hoc: Channel, Content, Campaign and Health Audits / Reporting.
Ad Hoc: Performance checks & recommendations.


Job Requirements


3-5 years experience in copywriting and client service and/or social media management
Portfolio displaying your own conceptual and strategic copywriting online
Experience in writing is ideally in branded content for online platforms including social, email, website, app and/or paid media
Experience working on all current & emerging social platforms.
A positive attitude towards tight deadlines.
Excellent attention to detail.
Enjoys a fast-paced agency environment with rapidly changing priorities.
Self-motivated, hard working and always eager to grow-and-learn attitude.
Excellent critical-thinking and problem-solving skills are a must
Ability to think creatively and out-of-the-box.
Exceptional writing, communication and confident presentation skills.
Excellent command of English, both written and verbal.
Valid, driver's licence and own transport.
Responsible and trustworthy.

Technical skills/knowledge:

Ideally a degree/diploma in Copywriting or Journalism
Design Platforms: Basic knowledge in Adobe Creative Cloud & Figma.
Social Platforms: Hands on experience with social media channls like Facebook, Twitter, Instagram, Pinterst, TikTok, Whats App, Snap chat etc.
Experience using Microsoft Office programs (Excel, PowerPoint, Word, etc.)
Advantageous: Social Media content management platforms (HootSuite, Falcon Social or similar)Social Media monitoring platforms (Brandseye, Simply Measured, Meltwater or similar)Reporting platforms (Google Analytics, Data Studio, Tag Manager etc.)

 Interested candidates must please submit a concise CV, portfolio and salary expectation. Only shortlisted candidates will be contacted. Should you not hear from us within three weeks after submitting your application, please assume that your application has been unsuccessful. We remain committed to the principles of employment equity.