Alliances Marketing & Analyst Relations Manager
PwC | sydney, NSW, AUPosted a month ago
Description
Description
& SummaryFull-time - Onsite/Remote
About Us
The challenges facing business and society are complex and need new angles and fresh thinking. Your human ingenuity, passion and experience, combined with the latest technology, make these problems easier to tackle. Together, we are a passionate community of solvers coming together in unexpected ways, creating new solutions for a new day.
We’re in the business of transformation. To transform the future, we're building a diverse, ambitious team that champions imaginative ways to solve our clients' most important challenges.
About the Opportunity
As an experienced Marketing Manager you will play a dual role in driving demand for PwC’s technology consulting services for specific alliance partners, and building our brand through our regional ASEANZ Analyst Relations program. It is a dynamic combination of program management, stakeholder relationships, creative output, strategic thinking and tactical marketing. Your focus will be on two key areas:
Alliances Marketing
To elevate and drive PwC’s positioning, and market demand for one of our priority technology Alliance Partners through various go-to-market channels. You will work closely with the Marketing Director and team to drive the execution of specific campaigns and initiatives under the technology alliance's marketing program.
Key Responsibilities:
Identifying and defining opportunities to align to, and leverage, our alliance partner marketing programs
Working closely with technology consulting teams and PwCs external Alliance partners to co-create and execute impactful marketing plans (alliance specific, and more broadly), and integrated campaigns that are leading edge, leveraging the latest marketing technologies to create a greater client experience e.g. social listening, analytics, etc.
Leading and demonstrating marketing tactics across several functional areas of the marketing mix including: brand, digital and social marketing, collateral, thought leadership and sales tools, events, etc. and supporting marketing strategies
Identifying opportunities for replication and reuse of strategic activity to drive scale and traction
Actively participating in a virtual team of alliance marketers, and ensuring all marketing plans are aligned to local marketing strategies and our Consulting positioning
Building and maintaining relationships with technical subject matter experts and leadership internally and externally, including effectively navigating a large organisation
Using your strong writing and storytelling skills to translate complex concepts into easy to understand, compelling messages to support a point of view that senior business leaders can quickly grasp
Understanding the key business issues our clients are facing and aligning our go-to-market strategy and point-of-view(s) to those issues
Completing marketing impact reports including both a quantitative and qualitative analysis on how marketing programs contribute to impact on client relationships, the sales pipeline and brand awareness/equity
Developing strong relationships with Marketing & Sales peers, Alliance partner marketing counterparts and leadership
ASEANZ Alliances Analyst Relations
Working closely with the Analyst Relations function to support the Asia Pacific Analyst Relations programs which center on relationship building and communication strategies with ICT analyst firms for the whole of PwC and its Network firms. You will leverage your technology-savvy experience to support the Asia Pacific Analyst Relations Director in driving the Analyst Relations Alliance program for Australia, Southeast Asia and New Zealand (ASEANZ).
Key Responsibilities
Support Alliance Analyst Relations activities: for example, Analyst Webinars, Analyst Days, Analyst Briefings, Analyst Inquiries
Work with Asia Pacific Analyst Relations Lead to track and produce timely Analyst Insights to the Asia Pacific territory CLT and wider Asia Pacific firm
Assist in the operations of AR: ensuring AR output is shared across the right channels internally
About you
You have a minimum of 5 years experience with formal qualifications in Marketing or Communications Studies and broad business knowledge.
Key skills and experience:
Demonstrates enthusiasm and openness to learning, and an ability to take initiative. A sound knowledge of business, marketing and/or communications.
Previous experience working in Market Research, Analyst or Consulting firms will be an advantage. Alliance technology, Agency, Big 4 or large boutique professional services experience or technology marketing experience is very strongly preferred.
Excellent stakeholder management
Excellent Project Management Skills
Work across communications platforms, such as social media, video and/or digital
Developing and sustaining relationships with peers and subordinates;
proven track record executing go-to-market strategies and positioning marketing as a key enabler to business growth.
Ideally you can comfortably use Salesforce marketing cloud reporting and dashboards and are digitally proficient in platforms such as Microsoft 365 and Google apps for work.
experienced team player who is a self-starter, comfortable with both strategy and execution, a strong communicator with the confidence to negotiate and persuade with strong client and commercial acumen.
You’re collaborative and enjoy working in an innovative environment.
A problem solver by nature.
Most importantly, you act with integrity and show care for the people you work with.
Your New Benefits
Flexible daily working hours, we value work-life balance
Work overseas or interstate, we know how precious time is with your family and friends
Paid study (and leave!), we’ll pay all the costs and give you time off to study
No dress code, wear what makes you feel comfortable and dress for your day
Yearly bonuses, because who doesn’t love to be rewarded for great performance!
Health & fitness perks, like a wellness stipend and discounted memberships
Generous parental leave policy for mums, dads and foster carers
If you're looking for a team that values your work and solves meaningful problems, apply now!
We believe the best work is human-led and tech-powered.. If you’re keen to apply and need reasonable adjustments or would like to note which pronouns you use at any point in the application or interview process, please let us know.
Education
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications
Required Skills
Optional Skills
Desired Languages
Travel Requirements
Not SpecifiedAvailable for Work Visa Sponsorship?
NoGovernment Clearance Required?
NoJob Posting End Date