Assistant Manager, Curation & Planning, Disney+

Assistant Manager, Curation & Planning, Disney+

DISNEY | Petaling Jaya, 10, MY

Posted 24 days ago

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The Walt Disney Company’s Direct-To-Consumer and International (DTCI) is a global business segment with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly evolving consumer habits. Combining the Company’s direct-to-consumer streaming services, Hulu, ESPN+ and Disney+ alongside Disney’s international media businesses, DTCI aligns cutting-edge technology with world-class content and beloved brands to expand the Company’s global footprint and deliver highly-personalized entertainment experiences to diverse consumers around the world.
Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, National Geographic, and more. As part of Disney’s Direct-to-Consumer and International (DTCI) segment, Disney+ is available on most internet-connected devices and offers commercial-free programming with a variety of original feature-length films, documentaries, live-action and animated series and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service is also the exclusive streaming home for the latest releases from The Walt Disney Studios.
The Assistant Manager, Curation & Planning, will be an integral part of the Disney+ team in the local market. This position will be responsible for providing assistance in implementing programming plans and articulating and implementing content merchandising and curation plans for Disney+ in Malaysia. The role is vital in terms of providing support and recommendation to ensure subscribers are engaged via a calendar of editorial initiatives that support content discovery and time spent viewing, critical to supporting broader business KPIs of subscriber retention and customer lifetime value.
The role will also be responsible for coordinating all aspects of operational content workflows locally and manage all Content Management System related processes (metadata, layout, page editorial, thematic collections) with a focus to drive efficiency and timely execution of content plans.
Responsibilities :
Leverage analytics and insights to propose and implement programming optimization and merchandising
Create high-impact, curated programming events that leverage TWDC brands and franchises
Collaborate with colleagues locally and internationally, especially Marketing and Analytics teams, to align plans and amplify reach and engagement across all our customer touchpoints
Manage and develop the editorial calendar for multiple content genres and markets
Provide editorial recommendation on customer needs, content discoverability and ongoing product development
Responsible for scheduling and merchandising the content on the service
Track the alignment of local planning strategies with overall global planning strategy
Engage with global stakeholders to assess library content for inclusion on Disney+ based on set criteria.
Collaborate with the various Ops teams, ensuring all content for Disney+ is received and classified within set timeframes to ensure timely availability on service
Advise, as and when required, in terms of classification of content in accordance with classification standards, undertaking classification training as required
Basic Qualifications :
Bachelor’s Degree
At least 5 years of relevant experience in slate planning, content strategy, content curation, and with SVOD experience
Fluent in Bahasa language (spoken and written)
Deep understanding of The Walt Disney Company content library, brands, franchises, and characters that define them, and expertise to build further audience engagement
Strong understanding of digital media platforms, including hands-on management of web, app, streaming, and connected devices
Strong collaborator with experience working with local, regional and global teams
Ability to adapt quickly to new technology and constantly evolving organizations, and to thrive in an extremely fast-paced and high-pressure working environment
Local awareness and experience in local entertainment scene in addition to international fare
Familiar with data analytics, local content guidelines and practices
Experience in local media viewership patterns and preferences, with a focus on SVOD platforms
Adopts a challenging and questioning approach, proposing information and solutions in creative ways
Excellent organizational skills and ability to prioritize workload to meet competing deadlines and manage stakeholder expectations
Strong communication and engaging presentation skills
Strategic thinker with good communications skills
Creative mindset with the ability to leverage on data to develop strategy/decisions
Analytical mind-set, ability to apply data and insights to strategy to drive results.
Champion of Change
Proficient in MS Word, Excel and PowerPoint
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.