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Sr. Business Development Manager


Primary responsibility: Revenue generation & timely collection for the company from the concerned category by engaging self & team on the job




Sales Planning & Budgeting
Prepare monthly and quarterly sales plan based on the category (retail/corporate) business plan
Develop and implement a sales strategy for the territory assigned
Track revenue achievement at an individual and team level
Monitor competition and use innovative ideas to maximize market share while maintaining alignment to overall station & company strategy
Recommend pricing strategies for the category
Give feedback on programming and product to programming and marketing teams respectively and recommend improvements based on market feedback



Aid team members in achieving their targets
Help and aid in sales closures
Go out on coaching calls with team members
Contribute to ideas and concepts for furthering the team’s objectives
Meet and build relationships with key accounts (agencies and clients)



Team Management
Participate actively in all team activities including going to the field on calls
Coach and mentor team members
Actively encourage upward feedback
Provide training to all team members regularly on sales skills
Spend time with team members in giving feedback on their performance and also in resolving issues/conflicts
Monitoring all reports sent by team members
Own the responsibility for timely collections of team revenues through the respective team members.
Maintain strong relationships with clients and agencies
Implement & maintain processes and systems as developed by the corporate office
Making sales calls along with team members
Reviewing client proposals, and presentations made by members
Plan weekly sales cycle and schedule client meetings accordingly
Help team in ideation for clients based on the brand requirement



Market Information
Reviewing client and market mapping reports for assigned territory/category
Reviewing reports on client spending at a brand level
Independent media tracking to generate prospects
Reviewing sales and sales-related reports including daily call reports, weekly reports, sales projection reports, monthly sales plans etc.
Plan and budget revenue generation for the week and month
Review written briefs were given to programming by team members for the spot/commercial based on inputs from client/agency
Monitor ROs and TOs generation and scheduling (through the sales coordinator and scheduler)
Contribute to sales strategy and generate ideas for revenue maximization
Help develop and sell specials and events





ORGANIZATIONAL RELATIONSHIPS:

Reports to Sales Head: The position expects the person to work with a considerable amount of independence and take decisions regarding the target achievement.




External persons

The position requires the person to coordinate with agency personnel, clients, their key decision-makers, decision influencers etc.


Company
Mirchi
Posted
07/14/2022
Location
Mumbai, MH, IN