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Digital Marketing Coordinator

About Rag & Bone

From our origins in New York in 2002, rag & bone was founded on a belief of uncompromising ideals: a commitment to doing things the right way, not the easy way. To making things that are as original as they are timeless. To being true to ourselves, even when that truth sets us apart from the mainstream.

We still believe in the same principles we started with: the easy elegance of classic British tailoring, the authenticity of American workwear, and the originality of our home city, New York. As New Yorkers, community and authenticity have become synonymous with our brand. An inclusive environment at rag & bone upholds our original values by encouraging employee connection and empowering each individual to have a voice on policy, process and collaboration for a more equitable future.

Digital Marketing Coordinator

Reporting directly to the Email Marketing Manager, the Digital Marketing Coordinator will assist, support, and coordinate all email activations, campaign management, and post campaign analysis. The coordinator will work closely with the Email Marketing Manager and be accountable for maintaining the email process through briefing, planning, execution, and reporting. The coordinator will ultimately own and manage these processes.

This is a newly created role which sits on the Digital team and will partner cross-functionally with the Marketing, Creative, and Planning teams. This position is customer and data driven and it is based in NYC and will require working at least 3 days in the office with the option of working remotely 2 days a week.

Responsibilities:
  • Support the execution of email and SMS campaigns through working with the Email Marketing Manager and Creative team to build campaigns, set up creatives, and QA final test emails and SMS
  • Deliver weekly campaign reporting across the Email Marketing channel to share key learnings, ideas, and opportunities
  • Collaborate with Creative, Marketing, and Merchandising teams to ensure all strategies are aligned for Email & SMS marketing communications
  • Own email briefing process and work closely with the Creative team to ensure timely delivery of all email creative
  • Perform other daily duties as needed/assigned by Email Marketing Manager
  • Assist with reporting and other duties for the Digital Marketing team as needed

Qualifications:
  • Bachelor's Degree
  • 0-2 years of relevant experience or studies in digital marketing
  • Proficient in Excel
  • Highly organized and skilled in time management
  • Team player with strong communication skills and demonstrated ability to work cross-functionally with Creative, Marketing, Digital, and Planning teams
  • Excellent project management skills (Asana knowledge a plus but not required)
  • Exact Target/Salesforce Marketing Cloud knowledge a plus but not required
Company
rag bone
Posted
06/21/2022
Salary Range
$48,000.00 - $71,000.00
per Year
Salary range estimated by
salary estimation provided by zippia
Location
New York, NY, 10261, US