Strategic Account Manager
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INSKA is an ambitious B2B Digital Growth Marketing agency and is looking for an enthusiastic Strategic Account Manager - Digital Marketing who has experience working with B2B industry, backed by an in-depth knowledge of SEM, SEO, and social marketing strategies.
Inska is recognized as a key outsource marketing partner, continuing to grow their SME portfolio and continue to deliver creative, brand and campaign results where our clients are raving fans.
If you are genuinely passionate about working with a tight-knit team for developing digital campaign strategies, creative thinking, delivering strategically, optimizing results, problem-solving, working very closely with clients to deliver on excellence- and are keen to contribute to our positive, vibrant and ambitious team- this could be the role for you.
To be successful in this role its most important that are prepared to invest into understanding deeply our clients Strategic Objectives, Marketing Plans and specific Industry and Market Sector, along with the dynamics of how those markets operate. You will be working closely with the clients to develop fully customized marketing projects and campaigns while bringing your creative thinking to the task.
Utilizing your ideas & experience to drive true digital & campaign performance outcomes, by delivering high-quality, top presentation marketing and digital campaign results, while resourcing from our tight-knit team of creative and digital specialists.
You can be based in Australia or New Zealand to ensure you connect with clients during their working hours. This role is ideal if you have solid experience in the digital industry and previous account management roles covering full digital marketing capability, from concept to planning to campaign launch, forensic reviewing, analysis and optimizing- leaving no stone left unturned. Your eye for detail and industry-specific marketing is backed up with excellent communication skills to take the client along the journey of delivering tangible results for every successful digital campaign. Our clients are B2B, many with a longer marketing & sales cycle given high value, larger capex products & solutions.
Whats in it for you?
$85,000 - $110,000 + Super
Rewards include an attractive Retention Bonus and Profit Share in addition to Salary, giving you the incentive to perform and progress your career.
Role with a successful, growing organisation
Work from home or your own office like most of our team, or if youre local you can hybrid at our Central Coast Office, Australia
Qualifications and Skill Requirements:
Client facing experience with strong presentation skills and exceptional customer experience
Prepared to invest time and interest into our clients, to deeply understand their markets, audiences, industry and strategic objectives
Outstanding communication skills and ability to build rapport
Confidence to deliver updates, strategy, and advice to clients
Strategize with our team of digital marketing specialists to plan and optimize campaigns.
Effectively manage multiple budgets running across display, social, and video campaigns.
Develop and implement optimization strategies to deliver the clients desired results.
Manage multiple campaigns and conduct daily pacing, tracking, analysis, and recommendations for improving performance and hitting campaign targets.
Assist clients in setting up performance tracking for campaigns, including generating tags or passing on publisher tags.
Manage the creation, visualization, and accuracy of reporting.
Someone who is both passionate and humble. Humility is a powerful tool at Inska, particularly given our laser-sharp focus on quality client service
Ambition and keenness to grow and develop with the organisation
Ability to handle multiple client accounts, prioritise and meet critical deadlines
Adobe suite knowledge would be beneficial (can upskill if required)
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