Creative Copywriter- with Digital Experience


Job Description
Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
Maintain up-to-date knowledge of communication and client-related industry trends
Uncover consumer, customer, competitive and cultural insights and create creative briefs that distills tons of data and information into an inspiring shot
Stay updated on appropriate style guidelines and brand voice for consistency in messaging
Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
Arrive at a strategic direction after comprehensive analysis of all information in great detail, including demographics, socio-economics and the market for the clients product and market share
Present copy concepts and final deliverables to internal team, and to client representative as needed, and participate in client pitches on occasion
Revise copy based on internal and client feedback/direction
Required Skills
Knowledge and experience of strategic planning
Eagerness and willingness to work on beauty brands
Required Experience
6 to 9 years of relevant work experience
Must come from a digital agency and be well-versed with digital strategising
Posted
06/19/2022
Location
Mumbai, MH, IN