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Trade Marketing Manager, OCEANIA



Job Details



Description


Position Summary:

The Trade Marketing Manager works with the brand team to define and implement the company’s Go-to-Market strategy, along with managing functions essential to implementing retail trade programs. This includes working closely with our creative and fulfillment agencies to ensure key milestones are met across our promotional calendar. Additional responsibilities also include planning, reporting, budgeting, marketing process optimization, and retail program implementation. The role will work closely with all MEC departments, along with our bottling partners to ensure alignment and drive productivity.

Essential Job Functions:

Execute customer marketing strategies and sales-related events for all company products based on Brand Marketing directives.
Standardize and organize Retail Marketing - Build, manage and implement retail marketing programs (Quarterly, Global Properties, local assets).
Conduct detailed and timely program performance updates considering all relevant personnel in order to track, monitor, and adjust efforts to produce desired outcomes in all key business segments.
Lead and/or assist with the execution of Retailer incentives/ Dealer Loader Program, sampling opportunities, general category, new product/initiative education, selling stories, events, etc
Assist in the development of annual business plans by identifying areas of opportunity, and providing market insights and performance data metrics for Monster and Strategic Brands portfolios.
Work closely with the International Marketing leadership team in identifying Key Performance Indicators (KPIs); Build, implement and track incentive programs for internal & external teams to ensure KPIs are achieved.
Identify short and long-term sales strategies to be used throughout our geographies and the most effective approach in navigating the bottler network
Liaise with global teams on sales practices and approaches for the region (Best Practice)
Build a marketing program scorecard to gauge the impact of marketing programs and marketing spending.
Provide real-time program analysis to ensure marketing dollars are being spent wisely and having an impact on portfolio performance across markets.
Collaborates with multiple country contacts consisting of Country Managers, Sales Leads, KAMs, MAT teams,
Marketing Directors, Operations, Event, POS, and other related personnel.
Strategically communicate, develop and/or creatively adapt programs that originate from Brand Marketing, bottler,
Retailer and HQ performance across markets.
Other duties assigned.

Position Requirements:

+3 years of sales and sales management experience.
+3 years’ experience within an agency or brand business working in Trade Marketing
Very strong organizational and time management skills.
Strong attention to detail.
Excellent problem-solving skills: ability to resolve issues effectively and efficiently.
Good presentation skills.
Fluency in Microsoft Suite applications (Word, Project, Excel, Access, and PowerPoint).
Demonstrated analytical, project management, and leadership skills.
Demonstrated ability to deal effectively with all employees, including Executive Management, while conveying a positive service-oriented attitude.
Demonstrated presentation and communication skills.
Ability to maintain confidentiality and discretion in business relationships and exercise sound business judgment.
Ability to travel up to 10%.


Qualifications



Skills



Behaviors


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Motivations


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Education


Preferred

Bachelors or better in Business Administration or related field.


Experience


Required

+3 years of sales and sales management experience.+3 years’ experience within an agency or brand business working in Trade Marketing


Licenses & Certifications

Posted
06/11/2022
Location
Sydney, NSW, AU