German-Speaking Community Content Executive (Fintech)


Job DescriptionAbout UsBlackPen Recruitment is South Africas top recruitment agency for FinTech, Cryptocurrency and Startup companies wanting to enter the African Market. We help companies hire the best talent in EMEA countries.About the CompanyOur client, a UK based leading online, mobile and POS payment service provider, is looking to hire an energetic individual to join their exciting Remote team in Cape Town. They are a global payments company that tries to connect business directly with their consumers. If youre looking to join a company that supports your growth story and encourages innovation as part of a fun, supportive global team then wed love to hear from you!German-Speaking Community Content Executive (FinTech)Job Type: Full-Time | RemoteRequirements3+ years experience as a content writer or similar positionMinimum 2 years experience in B2B social copywriting. Experience in B2C copywriting as well is a bonus. Excellent verbal and written communication skills in EnglishStrong experience in content creationExperience in the FinTech industry. Fluent in GermanDegree in BA/BS (or higher); communications, public relations, business, literature or journalism.Experience and confidence in implementing and optimising organic campaigns in a corporate environment.Knowledge of scheduling and monitoring paid media activity and proactively applying optimisations to improve performance desirable. Driven by data insights from reporting to improve performance (platform insights across Ad and Campaign Managers, HubSpot and Google Analytics). Great teamwork skills with ability to work in cross-functional teams.Basic understanding of, or experience in, the fintech industry is desirable. Experience using HubSpot highly desirable, and experience with similar tools such as Marketo, EngageBay, Active Campaign, Hootsuite or other is also desirable.Experience in WeChat marketing or retargeting campaigns is also a bonus. Responsibilities:Day-to-day monitoring of social accounts, ensuring content deadlines are met and work is of the highest quality.Writing and scheduling of organic social content with regular check-ins for quality control.Work closely with our in-house design team to create commercially strong media materials.Develop and execute AB testing across channels of specific tactics and activities to grow awareness and lead generation functionalities. Conduct market research and analysis to evaluate trends and brand awareness opportunities across the emerchantpay Group brands.Assist in producing marketing content with an impact across a variety of industries we serve as a global payment service provider.Work cross-department and on social and marketing campaign initiatives.Support the wider development of efficient and intuitive marketing strategies.If you are interested in the position, apply today! All CVs to be submitted in English.RequirementsThe Ideal Candidate Should have: Minimum 2 years experience in B2B social copywriting. Experience in B2C copywriting as well is a bonus. Excellent verbal and written communication skills in English Experience in the FinTech industry. Fluent in German Degree in BA/BS (or higher); communications, public relations, business, literature or journalism. Experience and confidence in implementing and optimising organic campaigns in a corporate environment. Knowledge of scheduling and monitoring paid media activity and proactively applying optimisations to improve performance desirable. Driven by data insights from reporting to improve performance (platform insights across Ad and Campaign Managers, HubSpot and Google Analytics). Great teamwork skills with ability to work in cross-functional teams. Basic understanding of, or experience in, the fintech industry is desirable. Experience using HubSpot highly desirable, and experience with similar tools such as Marketo, EngageBay, Active Campaign, Hootsuite or other is also desirable. Experience in WeChat marketing or retargeting campaigns is also a bonus. Responsibilities: Day-to-day monitoring of social accounts, ensuring content deadlines are met and work is of the highest quality. Writing and scheduling of organic social content with regular check-ins for quality control. Work closely with our in-house design team to create commercially strong media materials. Develop and execute AB testing across channels of specific tactics and activities to grow awareness and lead generation functionalities. Conduct market research and analysis to evaluate trends and brand awareness opportunities across the emerchantpay Group brands. Assist in producing marketing content with an impact across a variety of industries we serve as a global payment service provider. Work cross-department and on social and marketing campaign initiatives. Support the wider development of efficient and intuitive marketing strategies. If you are interested in the position, apply today! All CVs to be submitted in English.
Posted
05/05/2022
Location
Cape Town, WC, ZA