Digital Marketing Executive

Our client is a growing tech company that provide military grade encrypted flash drives and hard drives as well as the software that can remotely control these hard drives. This business has a family feel and an MD who is in the offices and who gets to know the team and rewards hard work and success (the marketing manager in there started as a receptionist!).
They are currently expanding their marketing team and looking for a Digital Marketing Executive who would report into the Marketing Manager and help with various Digital Marketing Initiatives.
Looking for a creative and very energetic person who will hit the ground running and assist the marketing team to promote the brand to a global audience.
Key responsibilities include
* Responsible for developing, implementing and reporting on the success of the digital strategy
* Develop and manage PPC channels, specifically; AdWords, Facebook, Twitter, LinkedIn
* Develop and implement localised and national strategies
* Develop new digital opportunities and manage existing processes
* Benchmark and set new KPI targets - measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
* Come up with new and creative digital growth strategies; email, PPC, SEO, and affiliate
* Evaluate current user journeys and optimise to increase conversions
* Use Google analytics, Webmaster tools or similar to spot trends, issues and opportunities
* Work on developing video content for short videos
* Manage web content using CRM systems
* Manage Content creation for the website, for advertisement purposes and other marketing materials
Requirements for this Digital Marketing position
* Marketing degree (ideal but not necessary)
* At least 2 years digital marketing experience
* Experience within the tech world
* Passion for digital marketing and technology
* Proven experience in video content creation
* Copywriting skills essential
* Good analytical skills
Desirables
* Effective communication skills
* Good negotiation skills
* Team player but also able to work using own initiative
* Very dynamic, always seeks to learn more and improve him/herself
* Creative and able to think out of the box
* Website management
* Social media management
The role would be office based in Perivale
Posted
01/14/2022
Location
Perivale, United Kingdom, gb
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