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Marketing Specialist

Sigona’s is a family-owned business that is passionate about providing wholesome and healthy foods to businesses and consumers. We’re seeking a creative, resourceful, and data-driven Marketing Specialist to build brand awareness, community, and demand for our products and services. You’ll be responsible for telling our brand story and generating buzz within our target audiences through content creation, social media marketing, email marketing, and events.

You’ll be joining the team which runs three brands: Sigona’s Office Deliveries, Sigona’s Home Deliveries, and Fruit For Thought. We are a driven group that is passionate about our mission of providing fresh, healthy foods to consumers. We also believe in taking care of each other and ourselves, which means we have a supportive, collaborative team and a healthy work-life balance.

Sigona’s Office Deliveries and Sigona’s Home Deliveries are delivery services providing seasonal boxes of the best fruit available to offices and homes around the Bay Area. Under our Fruit For Thought brand, we provide wholesome snacks that are as close to nature as possible, including dried fruit, nuts, and trail mixes with very simple ingredients, which are sold through our Office and Home Deliveries services and distributed into retail locations nationwide.

If you are looking for a place where you can be yourself, enjoy what you do, and love how it aligns with your lifestyle and passions, this is the place for you.

What you’ll be responsible for:

· Developing, implementing and optimizing strategies for social media marketing, content marketing, and communications.

· Managing a rich content calendar across our three brands and creating compelling content for our audiences, including blogs, website content, promotional email, newsletters, photos, videos, graphics, and more.

· Managing Sigona’s Office Deliveries, Sigona’s Home Deliveries, and Fruit for Thought’s overall presence across all channels, ensuring consistency in brand identity and voice

· Creating and updating marketing and sales materials, ensuring they are current, impactful, and accessible to our internal team and partners.

· Managing our influencer program, coordinating influencer campaigns, and maintaining relationships with influencers and content creators.

· Measuring the success of marketing programs by tracking KPIs and using data to inform ongoing strategy and identify growth opportunities.

· Occasional event management, promotion, and support.

What we’d like to see in your background and capabilities:

· 2-4 years of relevant marketing experience

· BA/BS degree (Marketing, Communications, or related degree)

· Proactive approach to achieving goals and problem solving

· Excellent storytelling, writing and communication skills, and understanding of SEO

· Demonstrated track record of results with social media marketing

· Strong analytical skills and ability to use data to make recommendations and drive results

· Detail-oriented with strong organizational and time management skills

· Working knowledge of the Adobe Creative Suite

· Photography, videography and graphic design skills, or an interest in building these skills

What you can look forward to:

· Free fresh fruit and healthy snacks

· Casual & friendly working environment with flexible hours

· Opportunities to make a big impact with your ideas and involvement

· A generous employee discount at Sigona’s Farmers Market locations

· Team building events like occasional catered lunches, holiday parties, and a company picnic

· Health insurance with a dental and vision reimbursement plan

· Access to Cal Savers retirement account

· Paid time off

Sigona’s is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.'
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Work Location:

  • One location

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • Monday to Friday

Education:

  • Bachelor's (Preferred)

Experience:

  • Marketing: 1 year (Preferred)

License/Certification:

  • California Driver License (Preferred)

Work Location: One location

Posted
11/14/2021
Salary Range
$45,000.00 - 78,000.00
per Year
Salary range estimated by
Location
San Carlos, CA 94070, US