Marketing Manager


Position: Marketing Manager

LOCATION OPTIONS: St. Louis, MO

Dallas, TX

Phoenix, AZ

CAN WORK FROM HOME

Cole is a fast-paced, multi-disciplinary company providing Civil Engineering, Surveying, Landscape Architecture, ADA Transition Planning, and GIS services to our clients. Cole has a national presence with offices in St. Louis and St. Charles, MO, Frisco, TX, and Phoenix AZ.

While our offices and services span the U.S. we take pride in our company culture. Cole is a forward-thinking company and we believe in providing our employees with an active and fun work environment. We are multiple offices, one company!



Job Requirements:

Responsibilities:

The Marketing Manager is responsible to direct all marketing and branding strategies, while acting as a liaison to the entire relationship development structure, across all offices and on a national scale.

Oversight includes development of marketing strategies from concept to the implementation of messaging and materials for all marketing initiatives, with additional responsibility in collaborating with Relationship Development (RD) team/activities to support revenue growth across all offices.

Marketing Communications / Branding:

● Develop and ensure proper strategies for all company messaging/brand development.

● Lead content development and ensure proper management of website, blog, and social media.

● Ensure social media strategies and content development strengthen firm visibility, credibility, and reach.

● Oversight of the design of creative tools to reinforce brand management efforts: brochures, presentations, customized qualification packages, conference displays, etc.

● Publish regular client communication, e-blasts, e-news, holiday greetings.

● Organize and maintain effective file system to catalog all marketing materials.

● Maintain client contact database.

● Work with staff team to organize and manage systems for gathering and managing project profiles and photos.

● Work collaboratively with internal/external team to draw information from appropriate sources.

Proposal Management :

● Develop and ensure proper strategies for all proposal development. Maintain & enhance current systems

● Identify and track new RFP/Q opportunities - strategically analyze and recommend best approach to the response.

● Oversee Go/No Go process, collaborating with Relationship Development (RD) Managers and Office Managers to ensure viable proposals are pursued.

● Assist RD team in collaborative team identification and securing partnering firms for project pursuit.

● Management and execution of all proposal development, to include content and copywriting.

● Ensure efficient content formulation, drafting, layout and design of proposal and presentation materials. ● Track proposal productivity and outcomes and work with offices to meet proposal targets to see a return.

● Working with RD Managers, prompt and organize internal team, and assist as necessary, in performing prospect project debrief meetings across offices.

Relationship Development Support:

● Support RD team through leads tracking strategies and public agency registrations.

● Represent Cole effectively in the industry and community as requested.

● Collaborate with all staff on relationship development efforts throughout the firm.

● Identify and maintain potential business development relationships.

Build & Manage Team Support:

● Oversee selection and use of vendors for all collateral.

● Create job descriptions and identify team members, over time that progressively support the growth of the company.

● Create a solution to proposal writing and production; maintain proposal writing efforts until solution is secured; maintain and enhance existing systems.

● Manage staff, resources, and vendors effectively.

Attributes

● T ime management skills; efficiency in managing staff and multiple projects simultaneously.

● Results-oriented and demonstrates high accountability, initiative, self-motivation, and discipline.

● Effective written and spoken communication skills.

● Analytical thinker with natural ability to identify improvements and/or streamline work processes.

● Persuasive team player in gaining collaborative support across offices and within team.

● Effective manager of people and processes.

● Experience in and willingness to be actively engaged in creative and copywrite production, as well as oversight

● Willingness to travel as needed, to support Regional Offices. Travel is intermittent, as needed.

● Willingness to take on other duties as assigned.

Education and Experience

● Four-Year or College Degree preferred.

● At least 5 years of similar management experience required. A/E/C industry experience with a proven track record of performance preferred. Experience with Microsoft Office and Adobe Creative Suite (emphasis on Photoshop and InDesign), CRM experience is beneficial.

● Salary commensurate with experience.

It is the policy of Cole & Associates, Inc. a Missouri Corporation d.b.a Cole Design Group, Inc. in Texas & Arizona, herein referred to as "Cole" not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or because they are a protected veteran.

Posted
09/01/2021
Type
Full time
Salary Range
$48,000.00 - 95,000.00
per Year
Salary range estimated by
Location
Phoenix, AZ 85016, US