Brand Manager

Brand Manager

PharmaCare Laboratories | Sydney, 2000, AU

Posted 13 days ago

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About Us

At

Job Type: Permanent - Full Time

Location: Warriewood, NSW

Job Category: Marketing

About Us

At PharmaCare, we are dedicated to enriching people's lives through improved health and wellness. As an Australian born and built success story we are proud of our heritage and remain a 100% Australian owned and family operated business. We have built on our success at home, with sales and marketing operations in China and SE Asia, where we sell and market some of our well-known and trusted brands. These brands include Nature’s Way, Kids Smart, Bioglan, Sambucol, Redwin, Rosken, Norsca, Brut, Skin Doctors, Naturopathica, KP24, Promensil, BioMedica, Medlab and many more.

Our success comes from our performance led culture, and we want our people to succeed. We encourage ownership and integrity with an entrepreneurial flair. Based on the Northern Beaches we live the life we promote.

We are family owned with a global reach, our products are found in pharmacies, supermarkets, department and variety stores all over the world.

Extras we know you’ll love

  • On-site 3 level gym with dedicated personal trainers and daily classes
  • Full time barista with free coffee and free smoothies
  • Generous monthly product allowance to support your health and wellbeing
  • Paid parental leave, subsidised health and salary continuance insurance
  • Flexible working hours
  • Onsite parking
  • Employee assistance/wellbeing initiatives
  • Ongoing training and development programs
  • Leave loading

Job Description

About the role

An exciting opportunity has become available working on category leading pharmacy brands. You will be responsible for developing and launching new products and creating and implementing a successful strategic direction. You will own and drive NPD, marketing and advertising initiatives, sales strategies, production decisions and liaise closely with our sales, supply and management teams.

Key responsibilities:

  • Drive the strategic direction of the brand
  • Manage and drive subordinates in reaching their goals and responsibilities
  • Manage A&P Spend and activities including Media
  • Drive brand direction through the internal sales force
  • Prepare and attend State Based Group/Key Account presentations
  • Think outside the box to find new opportunities to grow the brand
  • Ensure profit targets are achieved and additional plans to drive profit are executed
  • Ensure competitiveness of the brand with external competition via our own marketing mix
  • Train/liaise with PharmaCare Sales team
  • Ensure compliance of all company policies and procedures

Please note this is a full-time office based role located in Warriewood on the Sydney's Northern beaches.

About You

Desired Skills and Experience

Degree qualified in a relevant marketing or business-related discipline, with a minimum of 3-5 years' experience within the FMCG, Food industry/Pharmacy OTC or complimentary medicine environment.

  • Minimum 2-3 years as an Assistant Brand Manager or similar.
  • Excellent organisation and project management skills, must be able to meet deadlines and work in a fast-paced environment
  • High level of accuracy and attention to detail
  • Solid communication and rapport building skills
  • Digital experience advantageous
  • Must be able to demonstrate strong experience of the NPD process – particularly project management
  • Experience in managing budgets and forecasting
  • Proven experience in development and execution of marketing and advertising strategies
  • Experience and involvement with trade shows and all it entails
  • A strong understanding of market segments, research and market data
  • A self-starter - must be able to work autonomously and have the drive to grow both portfolios – always looking for and identifying opportunities
  • Must be passionate about your portfolio
  • You will have managed successful DTC campaigns including TV and print
  • A ‘can do attitude’ with the ability to ‘think outside the box’ – to differentiate your brand from competitors
  • Sound PC skills and intermediate skills in Microsoft applications

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales
  • Industries

    Retail Health and Personal Care Products

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