Direct Response Copywriter (Meta Ads Creative Specialist)

Direct Response Copywriter (Meta Ads Creative Specialist)5 days ago Be among the first 25 applicantsFully Remote | Shape Minds. Drive Revenue. Scale Brands.The OpportunityAre you a copywriter who thinks like a strategist? Someone who doesn't just craft compelling words, but designs conversion journeys that transform curiosity into action? If you live for the thrill of watching your creative work generate measurable results, SENSIC Digital wants you on our team.About SENSIC DigitalWe're a performance-driven digital agency helping ambitious eCommerce brands scale through data-backed creative strategies. Our clients trust us to transform their marketing from guesswork to growth engines. We operate at the intersection of creativity and performance, where every ad, hook, and campaign element is designed with purpose.Your MissionAs our Meta Ads Creative Strategist, you'll develop compelling narratives and conversion-focused content that drives real business outcomes. You'll own the creative process from concept to execution, continuously optimising based on performance data and industry insights.What You'll OwnCreative Strategy Development: Create comprehensive creative strategies for client accounts, maintaining "Master" documents that guide campaign directionAd Concept Generation: Craft irresistible hooks, angles, and messaging that stop scrolls and start conversionsVSL & Copy Creation: Write high-performing ad copy and script compelling Video Sales Letters that drive action without feeling pushyPerformance Analysis: Interpret campaign data to refine your approach and identify winning creative patternsCreative Testing: Design and implement systematic testing frameworks to continuously improve performanceIndustry Intelligence: Stay ahead of platform changes, creative trends, and competitor strategies to inform your workWhat You BringExperience: 2+ years in digital marketing with a focus on performance creativePlatform Knowledge: Deep understanding of Meta Ads ecosystem and what drives performanceConversion Expertise: Proven ability to write copy that converts across various formats (image, video, carousel)Canva Proficiency: Strong experience creating ad creatives in Canva is essentialTesting Mentality: Experience developing and analysing creative tests to drive continuous improvementCommunication Skills: Ability to articulate strategies and insights to both team members and clientsOrganisation: Detail-oriented approach to managing multiple projects simultaneouslyLearning Mindset: Genuine passion for eCommerce and digital marketing, constantly seeking new knowledgeBonus Points If You HaveExperience with landing page optimisation and website conversion strategyUnderstanding of visual design principles and creative collaboration workflowsExperience collaborating with video editors to bring video creative concepts to lifeSpecialised knowledge in specific eCommerce verticals (health, wellness, consumer products)Experience managing client relationships and presenting strategic recommendationsWhy Join SENSICRemote-First Culture: Work from wherever you do your best thinkingHigh-Impact Role: See the direct results of your creative work in performance metricsContinuous Growth: Learn, test, and improve in a fast-paced, supportive environmentCollaborative Team: Work with talented specialists who value your expertiseReal Ownership: Take charge of your creative territory with both freedom and accountabilityReady to Create Ads That Drive Real Results?If you're a performance-focused creative who gets energised by metrics as much as messaging, we want to hear from you. Apply with your resume and examples of your work that demonstrate tangible impact – we're looking for the stories behind the numbers.Seniority levelEntry levelEmployment typeFull-timeJob functionMarketing, Public Relations, and Writing/EditingIndustriesMarketing Services #J-18808-Ljbffr