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Sr. Sales Strategy Manager, Aquaphor

Beiersdorf Inc | Stamford, CT, US, 06925

Posted 3 hours ago


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Description






Caring for skin means caring for people.

It all started with a pharmacist and a dream almost 140 years ago. Today, Beiersdorf is a global company with iconic brands - Coppertone, Aquaphor, Eucerin and NIVEA - focused on providing innovative, clinically-proven and safe skin and sun care solutions to more than 500 million consumers in over 200 countries - making people feel comfortable in their own skin.

At Beiersdorf, we care beyond skin. We care for people - our employees, our customers, our consumers and our communities - and our planet. We know that diversity of thought, backgrounds, experience and perspective enriches our culture and cultivates innovation and ingenuity. We know that responsibly-sourced, sustainable products and packaging make for a more sustainable future. And we know that when your skin feels better, you feel better.

A welcoming workplace that offers personal and professional growth for all individuals.

At Beiersdorf, you'll find:
  • A welcoming workplace that fosters diversity, inclusion and belonging where every team member feels valued, respected, and supported
  • Forward-thinking teams that enjoy exciting work and the ability to make an impact
  • A dynamic community of life-long learners that values competence, proficiency and the ability to learn as well as hard skills and established expertise
  • A purpose-led company that cares about your personal and professional development with the right balance of structure and flexibility to thrive
  • A collaborative culture that leads with care, trust, simplicity and courage

Unique benefits that consider the whole person.

We understand that you have a life outside of work, and we support you with unique benefits including:

  • Generous and flexible PTO policy
  • Summer Friday hours
  • Paid Parental Leave
  • Comprehensive Wellness and Benefits program
  • Cash Balance Plan (similar to a pension)
  • 401k match
  • Growing number of Employee Resource Groups or affinity groups - to foster meaningful connections and belonging with other colleagues
  • Dynamic work model - a hybrid of 3 days in-office collaboration and 2 remote focused work days.

Experience, skills and competencies that lend themselves to this role:

We know that experience comes in all forms and we're not necessarily looking for individuals who can hit the ground running ('check all the boxes') but may bring a unique blend of competence and capabilities that can grow into a role and/or bring news skills to the team.

Overview:

We are seeking a courageous individual who, for one of our 3 Business Units, can lead the integration of brand, category and channel strategies into a clear Beiersdorf trade strategy. Execution through steering of the 4P mix, being the cross functional voice of sales and leading commercial reporting/insights in order to achieve budgeted sales, profit and share objectives will be crucial elements of the Senior Manager, Sales Strategy role. This individual will achieve this objective by leading and managing up to two direct report(s); Revenue Growth Management Manager(s).

The 4 Strategic Pillars of the Sales Strategy department are:

  1. Sales Strategy and Trade Planning
  2. Sales Execution and Action Planning
  3. Internal Lead Voice of Sales
  4. Operational Coordination
Responsibilities:
  • Sales Strategy and Trade Planning: Lead development of trade strategy on where to play and how to win
  • Co-create the Channel Strategy by business unit & category with head of sales
  • Lead development of the trade strategy, including proposal of strategically aligned NS growth, investment & share targets
  • Lead coordination of sales playbook (MAPPS) for top customers
  • Delivers components of the new item launch strategies and critiques new item selling story to ensure retail readiness
  • Annual Planning cycle coordination of the sales & SCM deliverables / timelines
  • Sales Execution and Action Planning: Monitor execution and drive course correcting action plans as needed
  • Identify gaps to plan through co-creation coordination & interpretation of sales analysis
  • Coordinate and steer 'brand in trade' or equivalent experience & retailer reaction plans with commercial teams
  • Minimize major activity clashes across retailers & ensure alignment to major marketing initiatives
  • Support sales perspective in S&OP/Optima meetings and challenge where required.
  • Represent customer/sales internally in crisis management; steer/coordinate response
  • Internal Lead Voice of Sales:
Serve as voice of sales/customers; champion of customer requirements
  • Partner with Shopper Marketing, RGM & Category teams on strategy & 4P alignment.
  • Lead & coordinate brand communication into sales.
  • Be the first point of call for trade or channel thinking.
  • Deliver superior retail and channel expertise internally; provide well-rounded understanding of activity & actions across the trade
  • Operational Coordination: Lead voice of Sales in operational / inventory management and planning
Requirements:

We know that experience comes in all forms and we're not necessarily looking for individuals who can start fast ('check all the boxes') but may bring a unique blend of competence and capabilities that can grow into a role and/or bring news skills to the team.

  • BS/BA required.
  • 5+ years of experience in Field Sales or similar subject area, selling to at least two channels.
  • Proven experience in leading and establishing teams, develop strong relationships across functions and ability to influence key decision makers.
  • Proven track record to think strategically using data sources like Nielsen and increase effectiveness at achieving overall strategies in a highly collaborative environment.
  • Ability to manage projects with deadlines to meet both customer needs and internal timeline requirements.
  • Exceptional oral and written communication skills to influence and secure cross-functional support; at all levels in the organization.
  • Must have excellent analytical skills and business insight to build strong arguments for change.
  • Must be technology savvy and have strong office productivity software skills (e.g., PowerPoint, Excel, SAP) to use promotion databases, financial reporting and promotional analysis.



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