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Description
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.
The Manager, Programmatic is responsible for effectively supervising a team and set of clients with a focus on accuracy, growth, and innovation. This individual will act as a subject matter expert on Programmatic strategy and execution, assuming a client facing role during pre-sales activity and enterprise-level client meetings. As a supervisor, the Manager, Programmatic will oversee employee development and retention, including training and goal setting. Additionally, this individual is an expert at process/project management to efficiently create processes that can be scaled across multiple accounts or teams. This role will be involved in the oversight of other Rise channels when required.
Responsibilities:- Responsible for managing a team of direct reports across all Rise locations.
- Accountable for all aspects of team oversight, including: employee onboarding, employee training, employee performance (accountability and behavior), employee retention.
- Overall control of workflow and assigned responsibilities within their pod. Oversee the progress of all projects and provide assistance, where necessary, to assure timely completion.
- Ensure that projects are produced completely, correctly, and efficiently.
- Onboard, maintain and grow assigned client base; coordinate with Account Management & Media Strategy on long term strategic roadmap.
- Develop programmatic campaign targeting and measurement strategy, ensuring it aligns to the client’s business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home)
- Develop action plans for achieving and measuring campaign success; Identify KPIs, processes for measurement, and optimization strategies.
- Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.
- Quickly and tactfully troubleshoot employee and client issues.
- Develop processes to help improve efficiency of the team. Scale processes across greater Programmatic practice.
- Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.
- Research, vet and test technology partners to refine Rise tech stack and drive performance for clients.
- Bachelor's degree required
- 2-4+ years programmatic experience
- Demonstrates excellent verbal and written communication skills with experience presenting media strategy directly to internal and external stakeholders
- Experience creating clear and concise media proposals (media plans, media strategies, powerpoint presentations) that showcase thought leadership and creative thinking
- Detail Oriented: ability to execute digital media campaigns flawlessly while providing robust insights and analysis
- Developed multiple processes that impacted the profitability/efficiency of an account/team
- Establishes themselves as trusted resource by developing relationships with key internal and external stakeholders
- Understands technical nuances associated with various media buying platforms in order to improve client results
- Possesses leadership skills necessary to independently manage potential issues and manage up concerns
- Platform Expertise: Google DV360, Google CM360, The Trade Desk, Google Ads, etc.
- Google Documents/Microsoft Office (Excel, Word, PowerPoint) proficiency
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.