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Job Description

Alumi-Cover has been family owned and operated since 1968, with our home office and manufacturing plant located in Mesa, AZ. As a manufacturer and wholesaler of aluminum shade products, our service, quality and superior products make us the preferred provider of carport and patio enhancement systems. Alumi-Cover products add beauty, quality, functionality and value to any home.

Our associates ensure consistent quality and performance with their skill, attitude and teamwork, allowing us to serve the residential and manufactured housing industry better than anyone. This is a family of over 800 dedicated associates working toward a common goal where the customer is at the center of every decision we make

Alumi- Cover is currently looking for a Territory Sales Manager to join our team at our Mesa, AZ location. In this role you will the Territory Sales Manager is tasked with maintaining and expanding our customer base within the designated territory. This role involves identifying prospects, converting them into new customers, and ensuring continued sales growth. The Territory Sales Manager drives revenue growth. They build trust, establish credibility, and foster long-term partnerships with customers, reflecting our dedication to achieving excellence and ensuring customer satisfaction.

KEY AREAS OF RESPONSIBILITY:

• Increase revenues and geographical footprint by developing and implementing strategies to boost sales and market share in territories where we are not currently present or where our presence is limited.
  1. Conduct thorough market research to identify potential opportunities and assess market demand in untapped or underdeveloped territories.
  2. Collaborate with the marketing team to develop targeted promotional campaigns and marketing materials tailored to the needs and preferences of the new territories.
  3. Build and maintain relationships with key stakeholders, including distributors, contractors, and industry influencers, to facilitate entry into new markets.
  4. Analyze competitor strategies and market trends to identify areas for differentiation and competitive advantage.
  5. Work closely with the product development team to ensure that our offerings meet the specific needs and preferences of customers in new territories.
  6. Provide ongoing support and guidance to sales representatives and customers in new territories, including training, coaching, and troubleshooting assistance, to ensure successful implementation of sales strategies.
  7. Monitor and evaluate the effectiveness of sales and marketing initiatives in new territories, adjusting as needed to optimize performance and maximize results.
• Create a new customer base, convincing companies that are not currently involved in selling and installing shade structures to adopt our products.
  1. Develop persuasive sales pitches and presentations tailored to the needs and pain points of companies not currently involved in selling or installing shade structures.
  2. Conduct market research to identify potential customers in related industries or sectors who could benefit from our products.
  3. Identify key decision-makers within target companies and develop relationships with them to understand their needs and preferences.
  4. Offer demonstrations or trials of our products to showcase their quality, functionality, and benefits to potential customers.
  5. Provide educational materials and resources to help potential customers understand the value proposition of shade structures and how they can enhance their businesses.
  6. Collaborate with marketing teams to create targeted advertising campaigns and promotional materials aimed at reaching potential customers.
  7. Offer incentives or special deals to encourage companies to try our products and become early adopters.
  8. Provide ongoing support and assistance to new customers during the onboarding process to ensure a smooth transition to using our products.
  9. Gather feedback from new customers to identify areas for improvement and address any concerns or challenges they may face in adopting our products.
• Provide comprehensive training for these new customers, covering sales, design, installation, building stocking programs, pulling permits, and engineering.
  1. Educate and Develop training materials, manuals, and resources covering various aspects of sales, design, installation, building stocking programs, pulling permits, and engineering.
  2. Conduct interactive training sessions, workshops, and webinars to educate new customers on the features, benefits, and applications of our products.
  3. Provide hands-on training and practical demonstrations to familiarize new customers with installation techniques, building requirements, and permit processes.
  4. Offer ongoing support and guidance to new customers as they implement what they've learned, including troubleshooting assistance and best practice recommendations.
  5. Collaborate with subject matter experts and internal teams to ensure training materials are up-to-date, relevant, and aligned with industry standards and regulations.
  6. Customize training programs to meet the specific needs and preferences of different customers, considering their level of experience, expertise, and learning styles.
  7. Monitor the progress and performance of new customers during the training process, providing feedback and guidance to help them succeed.
  8. Evaluate the effectiveness of training programs through surveys, assessments, and performance metrics, adjusting as needed to improve outcomes.
  9. Foster a culture of continuous learning and development among new customers, encouraging them to seek out additional training opportunities and resources to enhance their skills and knowledge. Actors/installers by training current contractors/installers and new customers in selling, designing, installing, building stocking programs, pulling permits, and understanding and teaching engineering.
• Obtain market share acquisition, by taking market share from competitors in territories where we are not currently strong.
  1. Conduct thorough competitor analysis to identify strengths, weaknesses, opportunities, and threats in territories where we aim to increase market share.
  2. Develop targeted strategies and tactics to differentiate our products and services from competitors, highlighting our unique value proposition and competitive advantages.
  3. Collaborate with the marketing team to create compelling messaging and promotional campaigns that resonate with target audiences and effectively communicate our brand's strengths.
  4. Identify gaps in the market or unmet customer needs that present opportunities for capturing market share from competitors.
  5. Offer competitive pricing, discounts, or incentives to attract customers away from competitors and incentivize them to switch to our products or services.
  6. Provide exceptional customer service and support to build trust and loyalty among customers, ensuring a positive experience that encourages repeat business and referrals.
  7. Monitor competitor activities, pricing strategies, and customer feedback to stay informed about changes in the competitive landscape and adapt our approach accordingly.
  8. Continuously innovate and improve our products, services, and processes to stay ahead of competitors and maintain a competitive edge in the market.
  9. Track and measure the effectiveness of our market share acquisition efforts using key performance indicators (KPIs) and metrics, such as sales growth, customer acquisition rates, and market share percentage.

REQUIRED KNOWLEDGE, SKILLS & ABILITIES

• Minimum of 3-5 years of previous sales experience required.
• Bachelor’s Degree is preferred in a business-related field and/or equivalent work experience.

• Extensive knowledge of our audience, particularly contractors and installers.
• Demonstrated experience in the industry with a track record of quoting and installing jobs, establishing instant credibility with customers.
• Supreme confidence in our product knowledge to effectively communicate its value proposition.
• Previous experience in problem-solving, especially in areas such as engineering, permitting, and construction.
• Thorough understanding of engineering specifications and our product line to anticipate and address customer needs effectively.
• Previous experience in designing and building custom shade structures, showcasing creativity in solution provision.
• Proven sales experience, understanding what motivates customers to make purchasing decisions.
• Enthusiastic and positive demeanor to inspire both customers and internal teams.
• Excellent soft skills to build and maintain relationships with customers and internal stakeholders.
  • Proficiency in Microsoft Excel, Microsoft Word and Power Point.
  • Excellent sales and negotiation skills with ability to close the sale.
  • Strong organizational, reasoning, problem solving and follow up skills.
  • Excellent written and verbal communication and presentation skills.
• Ability and willingness to engage with customers face to face. Be a professional representative of the company and maintain confidentiality.
• Willingness to travel extensively to cover the designated territory. Must be willing to travel overnight several times a week (up to 4) to adequately call on accounts in person.

To learn more about our company please visit us at:

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status

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