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Posted July 25, 2016 by

10 digital skills to help you land an amazing job

Young photographer at the studio doing some retouching photo by StockUnlimited.com

Photo by StockUnlimited.com

The digital age arrives with many benefits. Our lives are faster, online, and the information is easily accessible at the click of a button. However, you cannot be left behind, and you need to keep up with technology because it might end up replacing you if you don’t. In fact, it’s already happening. Many jobs that have been a staple of society in the past 100 years are slowly being given to automatons.

Those are the jobs that require little social interaction and are based on pure demand or logical thinking. A human employee in simple services can be replaced by a few buttons. We’re moving forward, and many already believe that the younger generation needs to make sure their digital skills are sharp in order to fit into the future. How do you defeat this robotization of services and jobs? Learn to be the one who controls and creates them.

It does not mean you necessarily have to learn how to build robots, but it means that you need to understand what sort of skills and talents future employees expect from you. Digital skills are certainly among them because they will play a major role in shaping the future. Your concern should be to belong among those who participate, instead of those who just watch, and here’s what you should definitely know to land a great job.

1. SEO (Search Engine Optimization)

Even though SEO has been around for quite a while, it’s not known to many who have had no handle in creating or taking care of a website. However, keep in mind that skills using it are required by around 14% of companies in the digital industry, and that number is expected to grow. It’s an essential tool used to optimize a website in order for it to generate traffic and conversation. It’s an imperative skill for many jobs and one that will definitely impress employers in the industry.

2. Coding (HTML5 or JavaScript)

It may sound like a no-brainer, but coding is a major part of web browsing, especially in an age where websites are becoming more interactive. Numerous tech giants have switched to HTML5, dropping previous languages in order to create a better and seamless internet experience. The same applies to JavaScript, which works greatest with animation and making interaction an easy process. They’re tools that will be used in the future and some highly recommended for those interested in the field.

3. PPC (Pay-Per-Click)

In essence, it’s a very simple method that companies are looking for regarding marketing. It implies increasing a specific website’s traffic by buying ads on search engines that make potential customers click on it. However, you need to hone your skills in identifying promising keywords, creating a compelling ad, and measure the results. These will be excellent skills to have if you’re aiming to submit a winning job application at a tech titan in the industry.

4. Analytics

It’s not enough to implement digital strategies. Analytics are crucial and highly sought-after by employers because it means you are comfortable with analyzing and evaluating how those techniques are progressing. You need to be able to compare them constantly with others and provide excellent insight. It’s an incredible skill that will certainly land you a job. Everyone is looking to get better.

5. Android or iOS Development

Smartphones are taking over, and learning either one of these two platforms will look great on your resume. They have tremendous potential for the future because they are not going anywhere. You could find an amazing job if you master at least one of them.

6. PaaS (Platform as a Service)

Cloud software is everywhere, and many believe that they will ultimately become the quintessential platform for companies. PaaS is a tool that will help you develop these web applications that will no longer require customers to download sizeable programs on their hard drives. It’s a builder of accessibility.

7. Personal branding

Through the use of social media, you can create an excellent personal brand that will land you a fantastic job. You only need to learn how to do it. It implies understanding the use of all social media platforms, including Facebook, LinkedIn, websites, blogs, and everything else to create a beneficial image of yourself.

8. Writing online content

Everything is on the internet, and the ability to create quality content is highly sought-after. If you combine it with SEO and a few marketing skills, you could reach for a high-paying digital marketing job. It’s important to know how to flow between platforms, and manage your content for every situation.

9. Web design and creating websites

There are numerous tools out there to use, and mastering a majority of them will certainly make you desired on the job market. All you need is a bit of coding, tremendous amounts of creativity, and the patience to actually learn all the tools. Everyone and everything needs a website. Be the one who creates them, and you will be needed as well.

10. Image and video editing

Online digital media is in full force, so there will always be a need for someone who has extensive skills of image and video editing. Be it for advertising, marketing, or basically any industry, these are very valuable skills to learn. They look impressive on your resume, and every company needs someone with these abilities. If you truly want to impress them, grab the Adobe collection and master it.

We have moved fast into the future, and our steps need to be quick in order to keep up. Basic knowledge of Microsoft Office is now not something employers require, but something they expect. Focus on the most advanced tools that will set you apart from the crowd of millennials still stuck behind technology.

Want more information about how to integrate technology into your career? Visit our blog and follow us on LinkedIn, Facebook, Twitter, and YouTube.

Amanda Wilks, guest writer

Amanda Wilks, guest writer

Amanda Wilks is a digital marketing intern and a part-time writer, passionate about social media and personal branding. She loves helping individuals create unique online identities and achieve their much-desired professional acclaim.

Posted March 24, 2015 by

How to Plan a Career in Information Technology

Concept of IT

Concept of IT. Photo courtesy of Shutterstock.

So you’ve recently graduated with a degree in information technology. Your options for a degree are endless, regardless of whether you’re interested in web design, IT security, networking or programming. While many graduates attempt to jump head first into an entry level job, a little career planning will go a long way and will help you excel later in life.

The following tips will help guide you down the path to a successful information technology career, regardless of which path you choose to take: (more…)

Posted March 23, 2015 by

Opportunity for Graduates – What Jobs are in Demand, and Where

Image of happy young graduates throwing hats in the air

Image of happy young graduates throwing hats in the air. Photo courtesy of Shutterstock.

The economy is always changing to meet demand and circumstances. Whether it’s newly developed technology or shifting demographics, more plentiful and diverse opportunities are becoming available for college graduates. Not every part of the US is kind to graduates of any discipline, of course. This article should be able to provide insight on where demand is highest for particular fields of study: (more…)

Posted July 02, 2014 by

Advance Your Career In Web Designing To Engage In Challenging And Creative Pursuits

Website development drawing

Website development drawing. Photo courtesy of Shutterstock.

When you work as a web designer, you must realize that designing web pages is more than creativity. It supports the business ends of your client. It plays a crucial role in driving e-commerce and building a company’s brand. At times, an impressive and good website is more effective than a brochure. It can influence the target audience and can capture relevant user-data easily. Through targeted marketing, it can improve a firm’s business. The main role of a web designer is to make a product functional and beneficial for a client.  If you are working as a web designer in a company’s ecommerce site your main responsibility is to make buying easy. (more…)

Posted June 18, 2014 by

An Insight Of A Lucrative Career On Web Designing

Two web designers looking at a website they designed

Two web designers looking at a website they designed. Photo courtesy of Shutterstock.

Web designing encompasses of various ways through which the content is displayed in the website. A host of procedures is entailed in the designing process. Web designers have to work with various images, audio, video and texts and manipulate them from time to time so that the overall look of the site can be improved and the site is aesthetically pleasing and also attractive to the viewers. The web designers create layouts for various pages of the sites, blogs as per their aim. Various types of tools are utilized by them to create an effective layout. (more…)

Posted June 18, 2014 by

Equip Yourself With Necessary Skills And Knowledge For A Lucrative Career In Web Designing

Businessman standing in front of chalkboard with web design and other terms

Businessman standing in front of chalkboard with web design and other terms. Photo courtesy of Shutterstock.

When you embark on a career in web designing, it is not mandatory for you to acquire professional web design education. The decision of acquiring a professional degree depends on the experience which you have. With adequate expertise, you will require persistence to succeed in this field. It is important that you are passionate about the career which you want to pursue. As a designer it will be your responsibility to create designs which cater to the requirement of the clients. Once you earn the trust of the clients, you can kick start your career in web designing. As you study web designing, it is important that you try out the concepts which you learn. (more…)

Posted February 20, 2014 by

Seeking Your First Entry Level Job? 5 Skills that Can Help You Compete

If you want to boost your chances of landing an entry level job, the following post shares five skills that will make you more competitive.

You finally graduated and you’re on your own, ready to take on the professional world. Sure, you took all the necessary courses to earn your diploma. But there are some very necessary professional skills your professors likely didn’t teach you. These aren’t industry-specific skills like biology or accounting, nor are they soft skills like learning how to get

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Posted November 07, 2013 by

Top Remote Entry Level Jobs

Smiling man working from home on his laptop computer

Smiling man working from home on his laptop computer. Photo courtesy of Shutterstock.

Those just leaving college are presented with a unique set of circumstances that generations past have not seen before. The job market is very much in flux, with traditional opportunities being criticized for having fewer openings than there are applicants. On the other hand, recent college graduates are more familiar with technology than generations past, offering a unique set of skills that employers are eager to acquire for their business. Many companies find that it is easier than ever to hire remote workers to take on a variety of tasks to help manage their business, which both increases productivity for businesses and employment opportunities for graduates. (more…)

Posted October 18, 2013 by

Classes for Entrepreneur Hopefuls

Stacia Pierce

Stacia Pierce

Now more than ever, college grads are catching the entrepreneur bug and planning to branch out on their own. It’s no surprise, considering the job market is flooded with grads looking for work. If you think you have what it takes to generate your own income, the best time to start preparing is while you’re still in school.

You can enhance your skill set and make connections with the right people by choosing classes that prepare you for life as a business owner. Whether you’re a business major or not, you can take electives to strengthen your knowledge in valuable areas that all entrepreneurs need. Here are some of the top areas where you should focus on expanding your knowledge: (more…)

Posted September 11, 2013 by

4 Top Career Options In Web Design

Web design can be an exciting and creative career.  Choosing to go down this career path can lead to a number of jobs in the field, all of which are in demand and worthwhile careers.  This article will discuss at least four career options in web design and the positive aspects of each job.  Read further to find out if a career in web design is right for you. (more…)