ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted May 18, 2018 by

Nonprofit employer branding solutions to attract entry-level talent

 

Nonprofit organizations have an enormous opportunity to polish their employer brands and really show them off to entry-level job candidates. To hear insight into employer branding mistakes and solutions at nonprofits, we interviewed Matt Kaiser, Director of Recruitment at Children’s Healthcare of Atlanta. Kaiser has a passion for improving the recruitment processes, uncovering a unique employer brand identity, and implementing ideas to improve the candidate experience and attract top talent. He will be a speaker at SHRM 2018, presenting “Pursuing Purpose in Building Your Brand.”

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Posted September 15, 2016 by

How focused on talent strategy are you, really?

Ted Bauer

Ted Bauer is a contributing author to College Recruiter

By Ted Bauer, contributing writer to College Recruiter

A year ago at the Reinventing America Summit, one session was on “Winning The Big Talent Game.” (The sub-title of the corresponding Forbes article was “It’s not about snacks and scooters.”)

Kip Wright, SVP of Manpower North America, had a sobering thought at this event: “Do you, every month, look at your financial plan? Of course,” he said. “How many of you spend months looking at your talent plan? We’ve got to fundamentally think very selfishly and aggressively about how we manage our talent.”

We do. And if you’re a smaller company, this is even more relevant — because your resources may be limited compared to some of your enterprise competitors. If you have better people, you’ll win those key market share/partner battles — but there’s a belief that you need to break the bank to get better people. You don’t. (more…)

Posted June 30, 2016 by

Networking on college campuses builds relationships

Human resources photo by StockUnlimited.com

Photo by StockUnlimited.com

Building a relationship with anyone requires time and effort. Once a relationship is established, both parties must work to maintain it. If recruiters and hiring managers want to really connect with college students, they should consider showing up on college campuses. These are networking opportunities not only for students but also for employers. Employers can create connections by personally interacting with college students, answering their questions, or by handing out business cards or other company information. Recruiters and hiring managers who spend time and energy on college campuses can not only network with students but also potentially build long-term relationships with schools. Tom Vecchione, Assistant Vice President and Executive Director for Career Development at University of the Pacific, shares his thoughts on the importance of recruiters attending networking events on college campuses.

“It’s important for organizations with ongoing hiring needs at the college degree level to build and maintain excellent working relationships with their target institutions. Many times, it takes a year or two for given organizations to begin building strong brand reputations at colleges and universities that will attract the top caliber talent they (and other employers) desire.

Creating good recruiting relationships means you want college students talking to and talking up your organization to other students. Nothing is more powerful than trusted friends making a referral based on their own first-hand experience. Approved sponsorship opportunities with key student groups can also help cultivate student recognition of your organization.

Developing a strong partnership with the college’s career services operation is probably the most important thing an organization can do. Doing so can open all kinds of opportunities to engage students and even faculty potentially. In my 20 plus years doing this, I have seen time and again those employers who commit to long-term relationships with schools (i.e., don’t abandon the relationship even when employers are not hiring or there may be a market downturn) will be the most successful.”

Learn more on the importance of networking on the College Recruiter blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Tom Vecchione, Assistant Vice President and Executive Director for Career Development at University of the Pacific

Tom Vecchione, Assistant Vice President and Executive Director for Career Development at University of the Pacific

Tom Vecchione is the Assistant Vice President and Executive Director for Career Development at University of the Pacific. Tom earned a Ph.D. in Counseling from Ohio University, specializing in college student career development. Tom has 22 years of progressively, responsible experience in career services/placement and university student affairs and works extensively with employers seeking to hire college students or alumni.

Posted May 20, 2016 by

Onboarding challenges for hiring managers

Thinking man photo by StockUnlimited.com

Photo by StockUnlimited.com

Onboarding is a process that introduces new employees to their new workplace and helps them adjust to company culture. While onboarding is a normal part of the hiring process for some companies, it does not come without its challenges for hiring managers. If these challenges are not met well and properly faced, new hires won’t be in the best position to succeed. Andre Lavoie, CEO and Co-Founder of ClearCompany, discusses some of the challenges hiring managers face during the onboarding process.

“Hiring managers face several challenges during the onboarding process, all of which can be very costly if they aren’t solved. They often fail to effectively define roles of new hires, leaving them in the dark. This missing information is a major stressor in the workplace and should be addressed immediately. Ensuring job descriptions are clear and accurate, and giving new employees that vision is vital to avoiding this issue on day one.

New hires want to know specific expectations. When details are vague, they don’t know what it takes to succeed. Hiring managers need to provide training materials that clearly define what makes strong employees. This also helps employers measure the quality of hire to determine how well the talent acquisition team is recruiting.

Another major challenge is clearly communicating company values. Many employees, both new and tenured, lack a clear understanding of their company’s vision. This goes back to setting expectations and clearly defining what success looks like. New hires should know how they can thrive in their entry-level jobs, and they should also know their roles in achieving large scale organizational goals.

Introducing new talent to a company is not easy. It’s a balancing act of providing enough information without overwhelming new employees. The role of hiring managers involves finding that sweet spot and communicating information in an effective, personable way. They also need to focus on introducing new hires to the team and integrating them into the company culture to ensure a strong fit.”

Want to learn more about onboarding? Visit our blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie is the CEO of ClearCompany, the first talent alignment platform that bridges the gap between talent management and business strategy by contextualizing employees’ work around a company’s vision and goals. You can connect with him and the ClearCompany team on Facebook, LinkedIn, and Twitter.

Posted April 28, 2016 by

Google before interviewing job candidates

Homepage of Google.com courtesy of Shutterstock.com

Grisha Bruev/Shutterstock.com

Before requesting job candidates for interviews these days, recruiters and hiring managers are doing their homework. Thanks to Google, employers can learn more about potential employees on social media and elsewhere and decide whether or not candidates fit their company culture. The practice of Googling candidates is becoming more common. Joel Passen, Head of Marketing at Newton Software, Inc., says this practice is now normal and not just a trend.

 

“In the fourth quarter of 2014, we surveyed 350 corporate recruiters. These are recruiters at US-based, small and medium-sized businesses. We found 67% of these respondents do indeed Google search their applicants before making contact or a decision on whether or not to interview applicants. Our hunch was “Googling” applicants was more than just a trend; it’s become the new normal way to gather tidbits of social proof before engaging with job seekers. We found the pervasiveness of Googling job seekers so strong that we actually added a feature to our applicant tracking system to allow users to Google a candidate with one click. As such, Googling candidates during the early stages of the applicant lifecycle has become a feature!”

If you’re interested in more interviewing advice for employers or job seekers, go to our blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Joel Passen, Head of Marketing at Newton Software

Joel Passen, Head of Marketing at Newton Software

For nearly a decade, Joel Passen spent his days in the belly of the beast as a corporate recruiting leader where he consistently drove change. Passionate about the intersection of technology and talent, Joel co-founded Newton Software, a technology company developing cloud-based recruiting solutions for small and medium-sized employers, where he serves as the Head of Marketing. In addition to his responsibilities at Newton Software, which was acquired by Paycor in 2015, Joel actively serves as an Advisory Board Member for two growing companies in the talent acquisition industry.

Posted April 20, 2016 by

Training to interview entry-level job candidates

Young woman being interviewed for a job courtesy of Shutterstock.com

Piotr Marcinski/Shutterstock.com

Some hiring managers may believe they don’t need much preparation to interview candidates for entry-level jobs. However, getting the most value out of these interviews requires interviewers to understand what they are looking for in potential employees. Andre Lavoie, CEO and Co-Founder of ClearCompany, discusses the benefits of training hiring managers to interview candidates for entry-level jobs and offers advice for the hiring process.

“Entry-level jobs don’t get enough attention sometimes. They can provide value for any organization. A new hire who excels at an entry-level job wants to continue succeeding and, ideally, grow within your organization. By training hiring managers to interview entry-level candidates, employers can save their companies time and money, build their internal talent pipelines, and encourage internal talent mobility.

Hiring managers need to be equipped with the skills and knowledge to effectively find quality talent. When they evaluate entry-level job seekers, discerning their job skills can be difficult to do. Train hiring managers to ask the right questions to identify the crucial skills candidates possess and to accurately assess candidates’ soft skills and motivation.

The best method for training, evaluating, and improving your hiring process is by looking at analytics. Quality of Hire is the perfect tool for seeing how well your hiring managers are recruiting. It considers performance and goal achievement, as well as retention rates.

This metric informs the overall quality fit for people joining the team and provides leadership with the tools necessary to see how well managers are hiring for company culture and performance. We access this metric through our own talent management platform to consistently evaluate and improve our processes to ensure we are building the best team possible.”

For more information on interviewing job candidates, go to the College Recruiter blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie is the CEO of ClearCompany, the first talent alignment platform that bridges the gap between talent management and business strategy by contextualizing employees’ work around a company’s vision and goals. You can connect with him and the ClearCompany team on Facebook, LinkedIn, and Twitter.

Posted February 26, 2016 by

Focusing on branding in college recruiting

In recruiting college students, recruiters should focus on employer branding. An employer brand represents what a company stands for; it’s why or why not job seekers will work for a business. Brian Easter, Co-Founder of Nebo Agency, explains how his company recruits college students with care and dedication.

Photo of Brian Easter

Brian Easter, Co-Founder of Nebo Agency

“Nebo’s success has been a direct result of our human-centered approach to doing business. It’s because we respect users we’re able to craft successful, long-term strategies for clients over short-term gains; it’s because we love and value clients we build lasting relationships with them; and it’s because we see culture as our competitive advantage we’ve been able to fill the Nebo ranks with the industry’s best people.

As such, we fiercely defend our culture by standing up for our employees at all times. We will fire and have fired clients on the spot when they question the value of our employees’ hard work. Like we’ve always said, Nebo was started to repair a broken industry, and it’s a goal we have in mind at every step.

We’d put the growth opportunities at Nebo against any other agency. More than half of our management positions are staffed by people who started as interns or in entry-level positions. We promote from within to maintain our culture, and we think it’s important to reward good work. We hire people who have potential to grow with the agency, meaning they are passionate, intelligent, have integrity, and want to make the world a better place. We hire people who have a greater mission. Nebo promotes based on merit and does not withhold promotions to make new employees “pay their dues.”

This manner of care and dedication to our employees translates to how we recruit and attract college students to Nebo. We are actively involved with a number of southeastern colleges, particularly the University of Georgia and Georgia Tech, in part because of their vicinities to our Atlanta office, but also because we are an office divided with proud Bulldawg and Jacket grads. Throughout the year, we attend career fairs, advertising, marketing, and PR organizational events, as well as host agency tours.

Whenever we plan an appearance at a college event, we don’t settle for just distributing basic fliers. We want our presence to reflect our unique culture at Nebo. Whether that means a contest guessing the number of jelly beans in a jar, giving away a drone or scholarship money to someone with the most compelling tweet, or personalizing t-shirts to embrace each school, we want students to know we are as excited to be there as they are. We always strive to provide every student with a remarkable experience with the Nebo brand.

Every year, Nebo receives thousands of resumes with a large majority from current college students, so we like to think our approach to engaging college students is working. We’ve made it our mission to create a place where the industry’s top talent comes together to help clients make the world a better place.”

At College Recruiter, we believe every student and recent graduate deserves a great career, and we are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to great careers. Let College Recruiter assist you in the recruiting process. Be sure to follow us on LinkedIn, Twitter, YouTube, and Facebook for more information about the best practices in college recruiting.

As Co-Founder of Nebo, Brian Easter brings international experience to his role along with a proven track record of helping organizations reach their digital marketing objectives. Under his leadership, Nebo has enjoyed 12 straight years of growth, has never laid a single employee off, and has won over 100 digital awards in just the past years alone.

Posted February 18, 2016 by

Using LinkedIn to recruit college students

Recruiters should watch out for hiring trends in college recruiting in 2016. One trend is connecting with college students on LinkedIn. By engaging with potential candidates sooner rather than later, small companies will have a chance to compete with large companies for the best talent. Dennis Theodorou, Executive Search Expert and Vice President of Operations at JMJ Phillip Executive Search, discusses this trend as it relates to his company and others.

Linkedin website home page with images courtesy of Shutterstock.com

JuliusKielaitis/Shutterstock.com

“One major tip we are giving clients and something we have been actively doing in the last two years is connecting with candidates on LinkedIn prior to their graduation, as early as one to two years before graduation. At that point in their careers, our companies and other companies often setup pre-interviews or bring candidates onsite for mixers or for “learn what we do” type-of days, offering a unique, hands-on, real world experience.

A big issue small and medium-sized companies need to accommodate is all the large corporations are picking up a good portion of the graduating class before these smaller companies ever get a shot. As a smaller company, we have had to become more aggressive for our internal hiring and for our clients to gain an edge and earn the attention of top talent. If recruiters and hiring managers cannot get recent graduates or college upperclassmen interested in their companies way before graduation, it’s likely they will lose these candidates due to high profile startups and large Fortune 1000’s hitting campuses with presentation days – nearly automatically placing them lower on students’ interest and priority scale before even having a chance.

As employers, capture their minds early, and you will increase your odds greatly, but you have to be highly proactive.”

At College Recruiter, we believe every student and recent graduate deserves a great career, and we are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to great careers. Let College Recruiter assist you in the recruiting process. Be sure to follow us on LinkedIn, Twitter, YouTube, and Facebook for more information about the best practices in college recruiting.

Mr. Dennis Theodorou has more than 15 years of operational excellence and executive experience across multiple industries including: Executive Search, Supply Chain, Manufacturing, Retail and Hospitality. Mr. Theodorou graduated with a bachelor’s degree in Supply Chain Management from the leading supply chain management college in the world, Michigan State University. He has continued his education through graduate-level course work at Harvard University. As a development agent for Subway, he managed and led an entire region of store locations including the management of self-owned stores, franchise development, real estate, and area management. As a national expert in hiring, he has hired more than 700 employees over his entire career span and works hand-in-hand with companies to help on board top talent. Currently as Vice President of JMJ Phillip, he manages a portfolio of executive recruiting and employment service brands, spanning multiple locations and across nearly all verticals.

Posted December 28, 2015 by

4 ways to scare away the best job applicants

Melissa Burns photo

Melissa Burns

The people who work for a company are its best asset, without exception, and finding truly, high-quality employees is a rare and precious thing. Yet it is all too easy to scare excellent applicants away without even realizing it – and the best applicants are the first to turn around and look for a place where they will be treated better. So let’s take a look at the main reasons why you may not be attracting the talent you need. (more…)

Posted October 07, 2015 by

Create a diverse workforce by finding talent

Creating a diverse workforce requires effort from employers. However employers define diversity, they must recruit and hire the best candidates. Employers must go directly to the talent sources.

To help explore these issues, College Recruiter recently hosted a College Recruiting Bootcamp on LGBT and other diversity hiring issues on Tuesday, September 29, at the Twilio headquarters in San Francisco.

College Recruiter has been publishing the opinions from a number of talent acquisition and recruiting leaders about why and how employers should diversify their workforces. Idan Shpizear, Co-Founder and CEO of 911 Restoration, explains how employers can create diversity in the workforce by finding the talent they need. (more…)