ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted February 22, 2016 by

Recruiting and training HVACR technicians

An HVAC technician searching for a refrigerant leak on an evaporator coil courtesy of Shutterstock.com

David Spates/Shutterstock.com

Attracting HVACR (heating, ventilation, air conditioning, and refrigeration) technicians and instructors has been challenging for recruiters and hiring managers. There is an opportunity to get college students and recent graduates interested in HVACR jobs if their recruitment and training efforts are strong.

The next generation of Americans, Generation Z students, are about to enter the workforce, and many Gen Z students are unaware of the opportunities available in the HVACR career field.

The oldest of Gen Z students are to complete high school. Some will enter the military or the workforce, and most will attend a one, two, or four-year college or university. The oldest of Gen Z was about 10 years old at the height of the Great Recession and spent most of their formative years witnessing and, in many cases, suffering from the financial turmoil. As compared to their Gen X parents at the same age, Gen Z’ers are far more likely to favor career paths with low student loan debt, opportunities for advancement within their organizations, work/life balance, and a good, stable, living wage.

Trades such as HVACR provide all of those benefits, but few young adults are aware of that fact. More than anything else, the industry needs better marketing of its career opportunities. It should make a concerted effort to deliver presentations in the nation’s high schools, just as the military and some other professions do.

“One option for HVACR industry leaders is to live stream informational presentations on YouTube to build a massive and therefore search engine friendly repository of these presentations and have the presentations delivered by recent graduates of those schools. Graduates can share their stories including their challenges. Authenticity and peer-to-peer communication matters greatly to young adults. A message that everything is great or a great message delivered by a Baby Boomer will not resonate,” notes College Recruiter’s President and Founder, Steven Rothberg.

Another way to recruit HVACR technicians and instructors is to have the employers work with educators on developing strategies to qualified students. They can also collaborate on encouraging these students to enroll in training programs, which will create a workforce in waiting. In order to train more technicians and instructors, one option is establishing financial support through local and regional employers in the career field to create training programs.

College students and recent grads can be potential candidates for jobs as HVACR technicians and instructors. However, there must be a more proactive approach when it comes to recruiting and training.

At College Recruiter, we believe every student and recent graduate deserves a great career, and we are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to great careers. Let College Recruiter assist you in the recruiting process. Be sure to follow us on LinkedIn, Twitter, YouTube, and Facebook for more information about the best practices in college recruiting.

Posted November 20, 2014 by

Online Reputation Matters In Helping University Applicants Improve Admissions Odds

College admissions building

College admissions building. Photo courtesy of Shutterstock.

Here’s a question: How many times have you used Google to search for something? Here’s another question: How many times have you read reviews online about a product or a restaurant and made a judgment simply from reading those reviews? You may have even decided not to go to that restaurant or not to buy a product you were previously interested in solely because of reading information online.

If you’re like the majority of the population, then one, you’ve searched Google thousands upon thousands of times, and, two, at one point or another you’ve also made a decision about something simply based on what you’ve heard about it online. (more…)

Posted June 17, 2014 by

Your Online Reputation Matters to Recruiters

As a job seeker, it is important to understand that your online reputation (basically anything online about you) matters to recruiters, which can impact your job search.  The following post features an infographic that talks about managing your online reputation.

Even when not actively job searching, you must constantly maintain your online professionalism. Just ask Evan Spiegel of SnapChat, who learned the hard way that anything communicated digitally can (and, at some point, most likely will) affect your reputation. As this infographic from KSBD shows, we must constantly be aware that

Visit source:

Continue Reading

Posted February 20, 2014 by

Interviewing for an Entry Level Job? 5 Steps for Success

Now that you’ve landed an interview for an entry level job, you must make a lasting impression on the interviewer.  The following post shares five steps for success during this all important meeting.

As part of my research for a book I wrote, I interviewed both internal and external recruiters. In a discussion with the head of recruiting for a technology company, he emphasized that the biggest problem he sees for job seekers is the interview process. Job seekers who have done all the right

See the original article here:

Continue Reading

Posted May 31, 2013 by

Regain Your Online Reputation!

Reputation Management
•    Job titles and descriptions are increasingly incorporating online knowledge. Even if your occupation isn’t under the category of “tech” you still have one issue to consider when applying for jobs; online reputation. With instant internet access and endless websites, your information is being stored, shared and saved on the World Wide Web. Before waltzing into your interview, are you confident with how you’re portrayed online? (more…)