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The latest news, trends and information to help you with your recruiting efforts.

Posted May 13, 2016 by

Basing your job search on company growth

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College students preparing to enter the workforce must consider jobs based on information that extends beyond the description of available positions, including company growth. By considering the characteristics of prospective employers, job seekers can make decisions that can improve their chances of having long, successful careers.

For many college graduates, getting involved with a growing enterprise represents an opportunity to share the benefits of company growth. Employers that currently experience growth and expect it to continue in the future often promote employees from within to fill vacant positions. The move controls recruiting and hiring costs, and gives employees opportunities for professional growth.

Company growth ranks as one of the most important factors in the job search. Although the stability of mature companies that have stopped growing might seem attractive, they could limit career development for new college graduates. Younger companies might bring a degree of uncertainty and increased responsibilities to the table, but they also bring an opportunity for new employees to quickly grow in their profession.

Expanding product lines

Companies that signal growth through the expanded product lines give prospective employees reasons to believe they can grow with the enterprise. Nike, an established company, once experienced periods of growth as the company extended its brand from shoes to clothing, accessories, and electronics. College graduates who see a company expanding in a similar way can expect to gain valuable experience in business and brand development during an extensive career with the same employer. After gaining work experience with such a firm, employees can market their skills and experience to other companies that want to grow.

Growth through acquisition

Growing companies may choose to buy other firms as a pathway to growth. Professionals working for businesses expanding this way can find themselves at the top of the overarching corporate structure. Such a situation exposes employees to diverse business models and organizational structures, as they assimilate new firms into the company. Good performance in positions of high responsibility gives workers a path to higher pay and promotions.

Blue Coat, a growing player in the cloud security market, provided a good example of growth through acquisition when the firm bought Elastica, a startup provider of software that can detect the inappropriate use of cloud-based applications. The company adds innovative technology to the acquiring firm, as well as the responsibility to create synergy with the combined company. Qualified job candidates might consider working for such a company because the business could continue to fuel its growth by buying other companies.

Market expansion

Companies with existing products that seek to grow by entering new markets need well-educated job candidates to fill positions within the growing organization. Graduates who choose to join a firm with a demonstrated pattern of market expansion can expect to have a long-term pathway to career development, as they learn how to deal with markets regionally, nationally, and globally markets. As their employer grows, workers can expect to assume new responsibilities that increase their value to the firm and possible future employers. Although many companies such as Netflix have entered different countries to pursue growth, smaller companies might grow by expanding into different regions of the same country. For example, Express Employment Professionals began as a small staffing firm in Oklahoma and has since grown by expanding into hundreds of markets around the USA.

A study referenced by Forbes.com showed companies that promote employees from within outperform those that fill positions with external hires. College graduates willing to join a business during its early stages might at first accept a lower wage, but the increased chances of promotion within the firm can compensate for any initial loss.

If you’re looking for more job search tips, visit the College Recruiter blog and follow us on Facebook, LinkedIn, Twitter, and YouTube.

Cameron Johnson, guest writer

Cameron Johnson, guest writer

Cameron Johnson is a BYU Alumni and business consultant. Since graduating from college in 2013, he has conducted case studies on both social media optimization and non-profit marketing. Cameron has also had the opportunity to speak at international marketing conferences and was recently recognized as one of the world’s top 100 advertising experts to follow on social media.

Posted April 11, 2016 by

10 job interview questions you shouldn’t ask

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Congratulations! You’ve landed an entry-level job interview. Now, it is time to prepare for the big day, which includes creating some interview questions to ask if you get the chance. Keep in mind, though, there are questions college students and recent graduates should not ask their potential employers during interviews.

1. How much does the job pay?

Asking about salary in an interview tells the interviewer you’re more concerned with money than the actual job. I’m not saying money isn’t important, but save this discussion for after you have received a job offer.

2. How many days of vacation do I get?

It’s not wise for job seekers to ask about vacation time before landing entry-level jobs. Focusing on time off without a job offer leaves an impression that you lack commitment to work.

3. Can I take time off during exams?

This question might indicate to employers that college students have trouble handling multiple responsibilities, or that school is more important than work. Even though school work is a priority for students, employers are considering what is important to them.

4. Can I use social media at work?

It’s probably obvious to most (if not all) of you why job seekers shouldn’t ask this question. Interviewers would feel you’re more concerned with your Facebook friends and Twitter followers than succeeding at the position you’ve applied for.

Businessman working from home on laptop courtesy of Shutterstock.com

Monkey Business Images/Shutterstock.com

5. Can I work from home?

Asking this question can leave an interviewer wondering if you have an issue with coming to work regularly. Wait until proving yourself for a while on a new job before requesting to work from home.

6. What kind of job is this?

Please don’t ask this question. If you do, you might as well walk out of the interview. The interviewer expects you to know what kind of job you’ve applied for. You can find this information in the job posting and on the company website.

7. When will I get promoted?

Asking this question makes the assumption that a job seeker has won the position, which won’t impress the interviewer. Remember, you need to get the job first so concentrate on that. With a good attitude and hard work, you may eventually earn a promotion.

8. Do you want my references?

The interviewer is concerned about you, not anyone else. It’s great you have references but save them for later, and focus on nailing the interview.

9. Are there any background checks?

Asking potential employers about background checks raises a red flag in their minds that you have something to hide. If you’re sure of yourself as a job candidate, a background check or drug screen won’t bother you.

10. Did I get the job?

While I’m sure you can’t wait to find out if you got the job, avoid asking if you did in the interview. Unless you’re told otherwise, follow up to learn the employer’s decision. Don’t follow up too soon. It’s okay to ask the employer at the end of the interview about the timeline for filling the position—this lets you know how long to wait before calling to check on your status as an applicant.

In a nutshell, job seekers should wait until after they receive employment offers before asking questions related to issues primarily benefiting themselves.

Are you looking for more information to help you in your job search? Come over to our blog and follow us on Facebook, LinkedIn, Twitter, and YouTube.

Posted February 26, 2016 by

Focusing on branding in college recruiting

In recruiting college students, recruiters should focus on employer branding. An employer brand represents what a company stands for; it’s why or why not job seekers will work for a business. Brian Easter, Co-Founder of Nebo Agency, explains how his company recruits college students with care and dedication.

Photo of Brian Easter

Brian Easter, Co-Founder of Nebo Agency

“Nebo’s success has been a direct result of our human-centered approach to doing business. It’s because we respect users we’re able to craft successful, long-term strategies for clients over short-term gains; it’s because we love and value clients we build lasting relationships with them; and it’s because we see culture as our competitive advantage we’ve been able to fill the Nebo ranks with the industry’s best people.

As such, we fiercely defend our culture by standing up for our employees at all times. We will fire and have fired clients on the spot when they question the value of our employees’ hard work. Like we’ve always said, Nebo was started to repair a broken industry, and it’s a goal we have in mind at every step.

We’d put the growth opportunities at Nebo against any other agency. More than half of our management positions are staffed by people who started as interns or in entry-level positions. We promote from within to maintain our culture, and we think it’s important to reward good work. We hire people who have potential to grow with the agency, meaning they are passionate, intelligent, have integrity, and want to make the world a better place. We hire people who have a greater mission. Nebo promotes based on merit and does not withhold promotions to make new employees “pay their dues.”

This manner of care and dedication to our employees translates to how we recruit and attract college students to Nebo. We are actively involved with a number of southeastern colleges, particularly the University of Georgia and Georgia Tech, in part because of their vicinities to our Atlanta office, but also because we are an office divided with proud Bulldawg and Jacket grads. Throughout the year, we attend career fairs, advertising, marketing, and PR organizational events, as well as host agency tours.

Whenever we plan an appearance at a college event, we don’t settle for just distributing basic fliers. We want our presence to reflect our unique culture at Nebo. Whether that means a contest guessing the number of jelly beans in a jar, giving away a drone or scholarship money to someone with the most compelling tweet, or personalizing t-shirts to embrace each school, we want students to know we are as excited to be there as they are. We always strive to provide every student with a remarkable experience with the Nebo brand.

Every year, Nebo receives thousands of resumes with a large majority from current college students, so we like to think our approach to engaging college students is working. We’ve made it our mission to create a place where the industry’s top talent comes together to help clients make the world a better place.”

At College Recruiter, we believe every student and recent graduate deserves a great career, and we are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to great careers. Let College Recruiter assist you in the recruiting process. Be sure to follow us on LinkedIn, Twitter, YouTube, and Facebook for more information about the best practices in college recruiting.

As Co-Founder of Nebo, Brian Easter brings international experience to his role along with a proven track record of helping organizations reach their digital marketing objectives. Under his leadership, Nebo has enjoyed 12 straight years of growth, has never laid a single employee off, and has won over 100 digital awards in just the past years alone.

Posted August 07, 2015 by

Entry Level Jobs 101: What You Need to Know for Career Success

real people at the office. female employee on duty.

Real people at the office. Female employee on duty. Photo courtesy of Shutterstock.

As a recent graduate, applying and interviewing for entry level jobs is the main focus of building your career. These positions provide an opportunity to apply the knowledge and skills you acquired in college and become an expert in your industry.

Starting your first official job in the real world is different than working an internship and can be tricky to navigate at times. Here are a few tips to help you excel at the position and work your way up to a promotion: (more…)

Posted August 05, 2015 by

6 Terrible Mistakes Employees Often Make That Cost Their Promotion

female boss yelling at employee at work

Female boss yelling at employee at work. Photo courtesy of Shutterstock.

Who does not want to get a promotion? Every one of us strives at our workplaces to get promoted or to find a better job. Why don’t all of us get a promotion that easily? It is probably because not all of us know what it takes for earning one. Career development is not something that people are taught in schools. That is one reason why many people are bad at using the right career development strategy. Even if you have the right skills, people fail in getting a promotion because of this problem.

But, you would stand a better chance of getting a promotion at your work now; all you need to do is to be aware of what is going wrong. Take a look at the following 6 most common mistakes that can cost you the promotion: (more…)

Posted July 08, 2015 by

Want a Promotion? 5 Tips to Help You Earn One

Do you believe it is time for you to get promoted at work?  If you have been with a company for a while and have proven your worth, then chances are you are probably right.  You may have even asked your boss for a promotion before, but for some reason it was not the right time.  That does not mean you should give up.  If your goal is to move up within your business, there are ways to do it.  Here are some tips to help you earn a promotion. (more…)

Posted May 19, 2015 by

Why You Should Go Back To School–At Any Age

Portrait of a college student in adult education class

Portrait of a college student in adult education class. Photo courtesy of Shutterstock.

Many individuals believe that they should stop studying when they have found a career field that they enjoy and have secured a good job. However, an undergraduate degree may not be enough to take someone to the highest levels in their field, and many people find that their best option is to continue on with their education. There are a number of reasons why successful people decide to go back to school at any age. (more…)

Posted April 20, 2015 by

The Top 10 Ingredients For Being An “A Player” In Business (And Life)

Letter A for sign with light bulbs

Letter A for sign with light bulbs. Photo courtesy of Shutterstock.

What is an A player?

An A Player is someone who is amazing at what they do, creates value for others, and always delivers, both in their careers and at home.

The office ninja who never says “ That’s not in my job description.” Is an A player.

The super job candidate who has to sort through dozens of job offers, and nails every interview is an A player.

The Rockstar Entrepreneur who guides his new company through the growing pains is an A player and there are a million more examples.

If we’re being honest with ourselves not only do we respect and admire A players for their success, we’re also a little bit jealous.

We think “ What’s that guy(or girl) got that I don’t?”

In order for you to unlock your potential, and become an A player, you have to know what it is that makes someone an A player. (more…)

Posted February 12, 2015 by

Moving Up the Ladder: How to Be Promoted In 5 Steps

Saurabh Tyagi

Saurabh Tyagi

When you start a new job, there are a lot of things on your mind, and getting promoted to a higher position is definitely one of them. However, promotions are not a given. Earlier, when there was little or no competition and technology was outdated it was easy for workers to progress along specific career paths. However, the same is not true anymore. Here are some time tested strategies that you can work on to get promoted to a higher position, no matter which industry you work in. (more…)

Posted February 05, 2015 by

How to become a true leader at your new workplace without being pushy

Michael McPherson photo

Michael McPherson

After getting a job, the next thought of everyone is to get a promotion too. But in order to achieve that, one must gain the trust of the peers. Of course, Millennials are really creative and they always find a way to impose themselves. Now the question is – How do you become a leader without looking too desperate? (more…)