ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted August 01, 2016 by

4 winning resume tips for recent graduates

Businessman passing document to businesswoman photo by StockUnlimited.com

Photo by StockUnlimited.com

You don’t like getting spam, do you? Well, neither do hiring managers. It may be quick and efficient to upload your resume on popular job sites and send employers the same robo-resume, but hiring managers view these generic, mass mailings as spam. They can spot one-size-fits-all resumes in a nano-second and quickly discard them.

Here are four tips from hiring managers featured in the book, Graduate to a Great Career, on how to create a winning resume:

1. Add a short profile statement and your key selling points at the top “above the fold”

Realize your resume is an ad for branding yourself. Like a newspaper, an ad, or web page, the most important “real estate” is in the top half of your resume. Branding resumes begin with a profile or qualifications statement, a couple of crisp sentences that define your value. A strong profile statement is critical for recent graduates. You don’t have an impressive job title and career history yet, so you’ll need to specify your career focus and value proposition in your profile statement. In fact, many hiring managers told me a big problem with new graduate resumes is it can be hard to determine what entry-level job the new grad is looking for, especially if the grad doesn’t have a career-specific major like accounting or computer science. A profile headline like “Seeking an entry-level positioning” is too generic and doesn’t convey your career path. Remember, it’s your job to convey your career identity, not the hiring manager’s. For example, a recent grad named Erin who was a psychology major pursuing a career in marketing began her profile with the headline, “Aspiring marketing assistant: Psychology grad with pulse on the consumer mindset,” followed by a few bullets outlining her focus, strengths, and marketing credentials through two internships.

2. Expand your skill set to take advantage of new market opportunities

Be willing to take advantage of where the momentum is in the marketplace. During her job search for marketing jobs, Erin, our aspiring marketer mentioned above, noticed big retailers were advertising entry-level jobs and internships in merchandising, an area related to marketing that involves selecting products and evaluating sales performance. She decided to expand her job search and pursue both career paths: merchandising and marketing. Because there were a lot of merchandising internships online, she snagged a three-month, part-time internship at a large global retailer. But Erin needed a different elevator pitch and resume to apply for full-time merchandising jobs, and now with her internship, she had a story to tell. She had a hands-on role in compiling trend and competitive analysis reports, which gave her specific marketable skills. Here is Erin’s new profile statement for her merchandising resume, “Merchandising assistant with strong analytic, merchandising, and marketing skills.” She included new skills such as “completed Excel reports for accurate demand forecasting that resulted in a 10% improvement in accurate buying.” Before long, Erin was offered a merchandising job at a top global retailer.

3. Play to keywords and how the resume robots screen resumes.

The first “person” your resume has to impress is not likely to be a human being but a computer. Due to the volume of resumes that large and medium-sized companies receive, most companies use ATS (applicant tracking systems). Most ATS’s are not kind to new grads since they are programmed to check for a strong keyword match. Since most recent grads have limited experience, they don’t score high on an ATS (Only 25% of resumes make it past the resume robots). If you do have a strong skills match with a job posting, take the time to use the same exact words in your resume so the resume robots pick them out. Your resume can also be discarded if you format it incorrectly. Keep the layout simple with commonly used section titles like profile, work experience, education, etc.

4. Emphasize skills, experience, and results in the “Action + Numbers = Results” format.

Employers now give twice as much importance to specific skills and work experience as academic courses and grades. How do you make your abilities and skills stand out when you’re a new grad with limited work experience? It might take more effort than for an experienced job seeker, but you have more experience and accomplishments than you realize. Make a list of everything you’ve ever accomplished in internships, school projects, volunteer activities, part-time jobs, and the like. Then, follow this formula to create a powerful results bullet:

Action + Numbers = Results

Did [A] + as measured by [N] = with these results [R]

Here are a few examples of how college students and recent grads have created marketable results bullets out of internships and part-time jobs:

• Raised $55,000 in first month calling alumni for university capital
campaign; the top student performer all four weeks.

• As a brand ambassador interning at X Company, challenged to increase
website traffic, wrote ten blog posts that generated over 240 responses,
and helped boost sales.

• Prepared detailed Excel reports and pitches for business development
group at fast-growing technology company that
increased response rate by 15%.

The key to a successful resume and job search is to go for quality over quantity. You need to invest a little more time to create a resume that is right for each job, but it will pay off. Your efforts will be rewarded, and you’ll be on your way to an interview in no time.

Catherine Kaputa, guest writer

Catherine Kaputa, guest writer

Catherine Kaputa is a Personal Brand Strategist, Speaker, and Author of the newly-released book, Graduate to a Great Career: How Smart Students, New Graduates, and Young Professionals Can Launch Brand You. (April 2016. graduatetoagreatcareer.com). She is the author of two best-selling books, You Are a Brand and Breakthrough Branding for entrepreneurs. She is the Founder of SelfBrand (selfbrand.com). Speaking clients include Google, PepsiCo, Microsoft, Intel, Citi, Merck, Northwestern University, New York University, and University of Illinois.

Posted June 12, 2015 by

Recent Grads! Reasons Why You Must Master the Art of Negotiation

Young business people negotiating in a meeting room

Young business people negotiating in a meeting room. Photo courtesy of Shutterstock.

Whilst everyone can benefit from a look at their budget; cutting a few costs here and there will not make a fundamental difference to your financial well being. The easiest and fastest way of doing this is to obtain a substantial rise in your salary. If you are fortunate enough to receive a $5,000 rise in your twenties and can afford to invest it, you can turn this small amount into over a million by the time you retire. (more…)

Posted December 05, 2014 by

Questions and Myths Regarding Your Nursing Career

Brian Short

Brian Short, Founder and CEO of allnurses.com

Whether you are a nursing student or a new grad, you probably have many questions surrounding your future as a nurse. Let’s look at a few of the more common questions and myths that keep coming up.

Why do I keep reading about a nursing shortage when I know nurses are having trouble finding jobs?

There has been talk of a nursing shortage for years, but it hasn’t fully kicked in – yet. That’s partly because many baby boomer nurses – group that comprises the largest segment of the nursing population – have delayed their retirement for a variety of reasons. As they continue to age and shift out of the workforce, the nursing shortage will become more apparent. (more…)

Posted May 27, 2014 by

How Recent Grads Can Plan Careers as They Pursue Entry Level Jobs

For recent graduates who didn’t plan their careers while in school, that does not mean they can’t do so today.  As these grads pursue entry level jobs, learn how they can still plan careers in the following post.

I received a tweet this morning from a senior who graduated from a university a few days ago, “what do you do when you are exactly as the student described in that post except you are now in the real world?” Basically, what do you do if it’s too late

More:

Continue Reading

Posted April 03, 2014 by

3 Ways Recent Graduates Can Land that First Entry Level Job

If recent graduates want to improve their chances of landing that first entry level job, the following post has three ways for them to do so.

Now that you have your diploma, you’ve finally sworn off retail and thrown in the busboy towel. Your resume is a well-oiled machine — clean, efficient and just a little bit sexy. You’re ready for the responsibilities and rewards of a real-world career. But there’s a problem. You have

Continue reading here –

Continue Reading

Posted July 24, 2013 by

Don’t Let Social Media Stand in the Way of Getting Your Dream Job

Rick Console

Rick Console

As a new grad, you’re likely fluctuating between feeling on top of the world and filled with anxiety. You’ve already worked hard during your college career and accomplished a lot, but you may also be facing bleak employment prospects. In a tough economy, employers can afford to be more selective about hiring new talent than ever. That means it’s not just your educational success, your experience, or even your confidence and charisma under scrutiny. When reviewing your resume and references, don’t be surprised if prospective employers take a virtual stroll through your Facebook profile, too. (more…)

Posted November 21, 2012 by

New Grad: Why should they hire you?

CollegeRecruiter.comBefore applying for jobs, recent college graduates should know what they have to offer.  In the following post, learn how graduates can show their value to potential employers.

If you can learn how to state your value proposition to find a job, you stand a better chance of being picked as the perfect candidate. Get the No More Back to School Audio Series. Click here to download.(It’s FREE!) I worked recently with a very accomplished Division

Link to original:

New Grad: Why should they hire you?