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The latest news, trends and information to help you with your recruiting efforts.

Posted April 01, 2016 by

Using LinkedIn and Twitter for college recruiting

Social media icons Linkedin, Twitter, etc. on smartphone screen close up courtesy of Shutterstock.com

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Social media can be a valuable tool in college recruiting. With many college students and recent graduates on social media, college recruiters could find the best job candidates and learn more about them. LinkedIn and Twitter are two social networking websites that benefit recruiters. Amera Fattah, Owner and Chief Executive Officer of Eventistry, discusses both sites from a recruiter’s perspective and offers advice to college students and recent grads.

“LinkedIn continues to be the top social media platform to recruit college graduates. We are surprised how many recent graduates aren’t jumping on this platform until graduation time, and that’s usually after they learn how hard it is to find good employers to work for. We recommend graduates set up their LinkedIn profiles about two years before graduation. On their profiles, graduates should note they’re seeking internships and also when they are graduating. Many recruiting firms and people working in talent acquisition in corporations will connect with recent grads and bookmark for them later.

Another common way good recruiters pickup candidate leads is on Twitter. This is usually done through content marketing, where a piece of content is put in front of the target market. Sometimes, we add a job posting on Twitter or an article such as “millennial resume mistakes,” and we pick up many leads from recent graduates seeking employment. New graduates need to keep their heads on a swivel; on social media they are going to find opportunities flashing by their faces even when they’re not looking. Ultimately, this is really how social media works when attracting college graduates for this generation. Grads may be following the Yelp \ Talia Jane trend on Twitter and then see a job posting roll through their feeds, so pay attention.”

Want more advice on using social media for college recruiting? Follow our blog to learn more about the best practices in college recruiting and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Amera Fattah, Owner and Chief Executive Officer of Eventistry

Amera Fattah, Owner and Chief Executive Officer of Eventistry

Amera Fattah is the Owner and Chief Executive Officer of Eventistry – a Metro Detroit event and creative services company. A graduate of Oakland University, she achieved her Bachelors of Arts in Communication and Public Relations with a concentration in biology. She began her career in marketing and media relations and has worked across multiple industries ranging from non-profit organizations, medical technology, real estate, and career services. She is also a board member of the The Art Experience, a non-profit organization dedicated to art therapy of underprivileged and special needs people. Amera is an avid social media specialist and has a passion for marketing, media relations, and creative services with a history of diverse work experiences and focus on millennial entrepreneurship.

Posted December 30, 2015 by

Is micro-learning the future of e-learning?

hasibuddin ahmed

Hasibuddin Ahmed

Micro-learning is an innovative method to make e-learning more effective and is more cost-effective when compared to other forms of e-learning. According to experts in the industry, this type of learning is going to gain in popularity in the days to come.

Julie Clow, the Erstwhile Manager of Learning and Organizational Development at Google, defines micro-learning as “discrete chunks of information or skill-based knowledge that can be delivered in short bursts of time.” With the help of micro-learning, the cognitive load on students is reduced, and achieving more focused learning is a possibility. The traditional methods of e-learning are more comprehensive, where a topic is delivered to students completely and the course would run through the pre-determined duration. In such situations, students don’t have much control of the course, but in micro-learning, they can control the amount of information received and request it according to their needs. (more…)

Posted August 06, 2015 by

The Millennial Makeover Part 7: Employers, Know Your Role

portrait of happy boss looking at camera in working environment

Portrait of happy boss looking at camera in working environment. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted July 30, 2015 by

The Millennial Makeover Part 6: How to Manage Effectively

senior and junior businessman discuss something during their meeting, office background

Senior and junior businessman discuss something during their meeting, office background. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted July 23, 2015 by

The Millennial Makeover Part 5: The Development Stage

Group of office workers in a boardroom presentation

Group of office workers in a boardroom presentation. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted July 16, 2015 by

The Millennial Makeover Part 4: What Attracts Them to Your Company

Millennial Employees words on a worker or staff member on an organizational chart to illustrate finding and hiring young people

Millennial Employees words on a worker or staff member on an organizational chart to illustrate finding and hiring young people. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted July 09, 2015 by

The Millennial Makeover Part 3: What Employers Should Know About These Modern Workers

Millennials word cloud

Millennials word cloud. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted July 03, 2015 by

The Millennial Makeover Part 2: What They Want in the Workplace

Young African American woman thinking, horizontal

Young woman thinking, horizontal. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted June 25, 2015 by

The Millennial Makeover: Why This Group Matters in the Workplace

Hello I'm a Millennial words on a nametag or sticker to illustrate a young person in the demographic group interested in mobile technology, texting and social networking

Hello I’m a Millennial words on a nametag or sticker to illustrate a young person in the demographic group interested in mobile technology, texting and social networking. Photo courtesy of Shutterstock.

When it comes to today’s workforce, there is no doubt that millennials are creating an atmosphere of change in the workplace.  So, who are millennials?  This group was born between 1980 and the year 2000, and reflect a generation with their own career goals, attitudes, and oh yes, their understanding of how to use technology.  For employers to take their companies to the next level, they will need to find ways to recruit and retain millennials, also known as Generation Y. (more…)

Posted September 12, 2014 by

Recruiters, Want to Help Find New Talent and Ideas for Employers? What You Can Do

For recruiters who want to help employers find new talent and ideas, perhaps they can find the answer in the following post.

On this week’s Women of Washington radio show, Anne Altman, head of IBM Federal, joins hosts Gigi Schumm and Aileen Black to discuss how successful companies bring new talent into their organizations.

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