ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted April 22, 2016 by

TATech 2016 Fall Conference & Expo: Doing better deals

The Association for Talent Acquisition Solutions (TATech) will host a fall conference in Las Vegas, Nevada, on September 19-21, 2016. Peter Weddle, CEO of TATech, is excited to announce the conference and share information about the conference’s scope, purpose, and agenda with viewers in this video hosted by Bethany Wallace, Content Manager of College Recruiter. Bethany interviews Peter and Steven Rothberg, President and Founder of College Recruiter, who will present a session for talent acquisition leaders at the TATech 2016 Fall Conference & Expo.


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Peter Weddle explains that TATech is the global trade association for the talent acquisition solutions industry. It represents the for-profit enterprises and not-for-profit organizations that provide technology-based products and services for talent acquisition professionals, from applicant tracking system companies, job boards, and social media sites to mobile apps, recruitment advertising agencies, and cloud-based recruitment marketing platforms. Collectively, its members power or operate over 60,000 sites worldwide and provide state-of-the-art solutions services for virtually every facet of talent acquisition.

The purpose of the TATech 2016 Fall Conference & Expo is to provide cross-talk and information sharing between recruiters/talent acquisition professionals and vendors who provide products and services for talent acquisition professionals. Peter Weddle believes there is a lack of communication and interaction between these two groups of professionals, and that enabling employers and recruiters to get the information they need from their vendors will help them improve their return on investment.

Steven Rothberg, President of College Recruiter, hopes to help talent acquisition leaders improve their return on investment when working with vendors, too, and that is the scope of his presentation entitled, “Doing better deals: How to be a smart consumer of talent acquisition solutions.” In the past, many employers simply posted jobs and assumed the risk; either the jobs would perform well or not. However, with the solutions available to employers now via technology, employers should do their homework and understand the estimated return on investment associated with various types of advertising (banner advertising, email campaigns, pay per click, etc.).

Steven will cover this information in his presentation and believes it will empower talent acquisition professionals to make informed decisions regarding their college recruiting budgets. It will also help employers to negotiate better deals and to make cost comparisons between proposals from different vendors. He emphasizes that employers should negotiate with vendors and provide justification using metrics and pricing information using this type of cost comparison information.

Peter Weddle emphasizes the value of attending a conference like the TATech 2016 Fall Conference & Expo; there isn’t always an opportunity to visit face-to-face with owners of organizations like College Recruiter. In addition, TATech is offering free hotel accommodations at The Palms to those who register for the conference by June 15, 2016. Lastly, Peter mentions that the conference is truly a fun experience, featuring the 2016 Recruiting Service Innovation Awards (the ReSIs). Modeled after the Oscars, the awards are a red carpet, black tie optional celebration.

Be sure to follow our blog for more information about upcoming conferences and events for recruiters and talent acquisition professionals. Subscribe to our YouTube channel, and follow us on LinkedIn, Twitter, and Facebook.

 

 

 

Posted April 20, 2016 by

Training to interview entry-level job candidates

Young woman being interviewed for a job courtesy of Shutterstock.com

Piotr Marcinski/Shutterstock.com

Some hiring managers may believe they don’t need much preparation to interview candidates for entry-level jobs. However, getting the most value out of these interviews requires interviewers to understand what they are looking for in potential employees. Andre Lavoie, CEO and Co-Founder of ClearCompany, discusses the benefits of training hiring managers to interview candidates for entry-level jobs and offers advice for the hiring process.

“Entry-level jobs don’t get enough attention sometimes. They can provide value for any organization. A new hire who excels at an entry-level job wants to continue succeeding and, ideally, grow within your organization. By training hiring managers to interview entry-level candidates, employers can save their companies time and money, build their internal talent pipelines, and encourage internal talent mobility.

Hiring managers need to be equipped with the skills and knowledge to effectively find quality talent. When they evaluate entry-level job seekers, discerning their job skills can be difficult to do. Train hiring managers to ask the right questions to identify the crucial skills candidates possess and to accurately assess candidates’ soft skills and motivation.

The best method for training, evaluating, and improving your hiring process is by looking at analytics. Quality of Hire is the perfect tool for seeing how well your hiring managers are recruiting. It considers performance and goal achievement, as well as retention rates.

This metric informs the overall quality fit for people joining the team and provides leadership with the tools necessary to see how well managers are hiring for company culture and performance. We access this metric through our own talent management platform to consistently evaluate and improve our processes to ensure we are building the best team possible.”

For more information on interviewing job candidates, go to the College Recruiter blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie, CEO and Co-Founder of ClearCompany

Andre Lavoie is the CEO of ClearCompany, the first talent alignment platform that bridges the gap between talent management and business strategy by contextualizing employees’ work around a company’s vision and goals. You can connect with him and the ClearCompany team on Facebook, LinkedIn, and Twitter.

Posted March 31, 2016 by

College recruiting ROI

When considering return on investment (ROI) in college recruiting, it’s best to look beyond short-term measures and to consider long-term distal measures. Talent acquisition leaders must really look at the big picture; they can’t lose the vision of the forest for the trees.

This series of four videos, hosted by College Recruiter’s Content Manager, Bethany Wallace, features The WorkPlace Group experts Dr. Domniki Demetriadiou, Partner and Director of Assessment Services, and Dr. Steven Lindner, Executive Partner.

 


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This series is one set of videos in a larger series featuring WPG experts posted on College Recruiter’s YouTube channel highlighting best practices and a timeline for developing a college recruitment program.

What are the best ways to determine the return on investment in college recruiting? Is it cost per hire? Recruitment cost ratio? Number of hires made? Retention of employees? Number of job offers to acceptances?

There are multiple factors to consider; ultimately, it comes back to “I spent a certain amount of money to achieve a certain result. So where did I start with college recruiting? Why did I start this in the beginning? Am I achieving what I set out to achieve?”

This brings recruiters back to their objectives. If objectives are big-picture oriented, recruiters will want to use distal measures when determining the effectiveness of their college recruiting programs, not just cost measures or efficiency measures based on the current calendar year.

In the next video, WPG experts share a powerful real example of determining the ROI of college recruiting.


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If you spent $5000 to hire a student from a particular university, and that hired individual made a great discovery which added value to your organization, you would probably agree that the $5000 individual was a better investment than many other individuals you hired who cost your college recruiting program much less.

Thus, return on investment is a broad concept which encompasses much more than ratios and efficiency measures. Recruiters should thoroughly examine their objectives for their college recruitment programs. It’s not just about short-term costs.

The third video discusses the importance of considering both efficiency and effectiveness when determining the ROI of college recruitment programs.


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Efficiency is measured by short-term standards; it can be measured by ratios. How many resumes did I obtain from the university? How many candidates were interviewed? How many did we hire? Efficiency measures help recruiters determine whether to adjust the recruiting process or not.

When considering effectiveness, you’re finished with proximal data and are ready to look at distal data and long-term measures. Most HR and recruiting professionals lack patience when it comes to measuring effectiveness. However, sometimes waiting to monitor effectiveness is very important. Defining clear objectives on the front end is crucial, and deciding how to measure and track your objectives at the beginning is just as important. If you don’t, you will not wind up gathering reliable data.

The WorkPlace Group also features an article on its website entitled “Backwards is Forwards” with more information about the ROI of college recruiting.

The final video in this series provides recruiters with final tips related to measuring ROI in college recruiting.


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WPG experts recommend checking out The National Association for Colleges and Employers (NACE) website; it has some tools for assisting employers with measuring the effectiveness of their college recruiting programs.

As time goes on, employers learn that students who excel when hired are not the students they might have expected to excel. As time goes on, data provides expectations wrong. This is one reason it’s important to follow data and use it in the planning process. Study the data and measure long-term effectiveness (distal data). This will improve your college recruiting program and overall effectiveness.

For more tips on college recruiting from The WorkPlace Group, subscribe to our YouTube channel and check out all 15 videos featuring experts Dr. Domniki Demetriadou and Dr. Steven Lindner.

Follow our blog and connect with us on LinkedIn, Twitter, and Facebook.

Dr. Steven Lindner, Executive Partner, WPG

Dr. Steven Lindner, Executive Partner, WPG

Dr. Steven Lindner is the executive partner of The WorkPlace Group®, a leading “think-tank” provider of recruitment services assisting companies ranging from small, fast growing businesses to multinational Fortune 500 companies. He is an expert in Talent Acquisition and Assessment, has appeared in many radio and TV interviews and a frequent presenter at HR conferences.  He writes weekly employment articles for the NY Daily News and holds a Ph.D. in Industrial/Organizational Psychology from Stevens Institute of Technology.

 

 

 

Dr. Domniki Demetriadou, is a partner and director of assessment services of The WorkPlace Group®, a leading “think-tank” provider of recruitment services assisting

Dr. Domniki Demetriadou, Partner and Director of Assessment Services, WPG

Dr. Domniki Demetriadou, Partner and Director of Assessment Services, WPG

companies ranging from small, fast growing businesses to multinational Fortune 500 companies.  Demetriadou is an expert in Talent Acquisition and Assessment, and a member of the Society for Human Resource Management (SHRM) and the American National Standards Taskforce. She is a frequent presenter at HR conferences and has led many multinational recruiting programs. She holds a Ph.D. in Industrial/Organizational Psychology from The Graduate Center at Baruch College, CUNY.

 

Posted March 02, 2016 by

SHRM 2016: Metrics don’t lie

At the 2016 SHRM Talent Management Conference and Exposition  April 18-20, Steven Rothberg, President and Founder of College Recruiter, will present to recruiters, talent acquisition leaders, and human resource managers. The title of his presentation is “Metrics don’t lie, but is your staff lying about its metrics?”

In this 7-minute video hosted by College Recruiter’s Content Manager, Bethany Wallace, Rothberg provides an overview of his upcoming presentation as well as clarification on why metrics matter.


If the video is not playing or displaying properly click here.

 

Before talent acquisition leaders begin using metrics to measure their success in college recruiting programs, they must first define measurable objectives. Rothberg mentions that this is one of the problems in college recruiting. Rothberg states that most talent acquisition leaders, particularly in college recruiting programs, did not use metrics or data to measure their success until recently.

Generic data points, like average cost per hire, assist in measuring effectiveness. However, putting those metrics into context is even more helpful. If your organization’s cost per hire is really low, Rothberg states, then you probably have a pretty effective operation. If your organization’s cost per hire is $10,000, and other organizations similar to you are hiring at $5,000, that may be a red flag.

Rothberg is particularly excited about presenting at the 2016 SHRM Talent Management Conference and Exposition because the event is always full of positive energy, with attendees genuinely motivated to grow and become better, regardless of their job title or position within their organizations. For this reason, Rothberg is including information in his presentation about how talent acquisition professionals can get a seat at the table by using predictive analytics. Talent acquisition professionals can use predictive analytics to discuss potential problems and to offer solutions. For example, labor market shortages  and impending increases in benefit costs might be discussed using predictive analytics, and proposals about ways to deal with those changes might be made.

Be sure to register for the 2016 SHRM Talent Management Conference and Exposition.

Follow our blog for more tips about using metrics in your college recruiting program, and follow us on LinkedIn, Twitter, YouTube, and Facebook.

At College Recruiter, we believe every student and recent graduate deserves a great career. We are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to excellent entry-level jobs and internships. Why not let College Recruiter assist you in the recruiting process?

Posted July 07, 2015 by

How Targeted Email Campaigns Achieve Hiring Goals

Talent acquisition is a competitive and increasingly difficult task, as the world has become more digitally focused and the recruiters are asked to do more without gaining more resources. Targeted email campaigns are a great way to address some of these issues for talent acquisition managers in that they help reach qualified candidates and are great for high volume hiring needs.

In this recorded webinar, College Recruiter’s Jamara Cheek, national account manager for government agencies, discusses how targeted emails can help an employer identify qualified candidates for their entry-level hiring needs.

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Posted December 05, 2014 by

Use Data to Drive Your Recruiting Decisions

Close-up of a touchscreen with financial data in form of charts and diagrams

Close-up of a touchscreen with financial data in form of charts and diagrams. Photo courtesy of Shutterstock.

You may find this surprising – but 74% of talent acquisition leaders say that their organizations do a poor job of using metrics in their recruiting process.

Why? Some of it is lack of time – but a good portion simply don’t know what numbers are available and what can be done with them.  But sometimes even when you know what numbers you want, you’re charged more money by your ATS or job board “partner” for access to your own numbers.  At College Recruiter, we think that’s wrong.  In fact, we automatically provide detailed reports every month for job postings and every targeted banner ad and targeted email campaign so that our clients know how many candidates saw the ads (branding) and how many of those clicked through to the employer’s web site to apply. (more…)

Posted April 16, 2014 by

Employers, Are You Looking for the Best Talent for Recent Graduate Jobs? Create the Best Job Advertisements

Employers have a better chance to find the best talent for recent graduate jobs if they create the best job advertisements.  Learn how they can do so in the following post.

Guess what? Your job ad is terrible. Don’t feel bad; most job ads are. Of course, it would probably be nice if the ad attracted perfect candidates. If it conveyed your culture and spoke directly to the perfect person and compelled them to apply. And it can happen. You just need to figure out

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Posted January 22, 2014 by

Advertise a job online: Effectiveness of job boards vs social media [infographic]

 

eQuest Big Data Analytics division released an infographic that reveals some really juicy details about from where employers are actually getting their hires. To advertise a job online, employers should consider real data about the effectiveness of their hiring sources. Contrary to the advice being dispensed left-and-right by some self-serving consultants, employers hire far, far more candidates from job boards than they do from social media sites.

eQuest’s study shows that only 2.9 percent of external hires come from LinkedIn, Facebook, Twitter, and other social media activity. That’s less than one-sixth of the percentage of the 18 percent that employers are getting from job boards. To be clear, CollegeRecruiter.com and eQuest are both on the same page in that even though there is a huge disparity in these numbers, employers should not abandon their social media efforts nor should they throw all of their eggs into the job board basket. Instead, employers need to target the right channels for the job posting, whether that be a job board such as CollegeRecruiter.com, a social media site such as LinkedIn, or both.

“It’s important to not get lured into accepting anecdotes as fact or get blinded by bias when determining the marketing channels that work for you,” said David Bernstein, vice president of eQuest’s Big Data Analytics Division. “When one in six hires comes via a job board, it’s dangerous to let the herd mentality guide decision-making instead of the data. Talent acquisition pros need to get their recruitment marketing messages in front of their target job seeker audience, period. Any channel that provides this opportunity should be included in the marketing mix, and our infographic’s statistics show that job boards fill that bill.”

The infographic below is a companion to eQuest’s white paper, “Setting the Record Straight.”

eQuest Infographic

Posted December 27, 2013 by

Jeanette Maister’s #truCollegeRecruiter Discussion Track: Data Driven Hiring Decisions

The #truCollegeRecruiter NYC conference was hosted on Monday, December 9, 2013 at the Times Square, New York headquarters of EY (formerly Ernst & Young) and organized by CollegeRecruiter.com niche job board and #tru recruiting event planners.

The conference brought together about 100 hiring managers, recruiters, and other human resource professionals who wanted to share best practices and learn from each other about how to more efficiently and effectively hire and manage college and university students and recent graduates. (more…)

Posted October 30, 2013 by

Filling Metric Is Your Key to the C-Suite: @talentscout1 at #truCollegeRecruiter

Minneapolis, MN – [October 30, 2013] – CollegeRecruiter.com, the leading niche job board for college students searching for internships and recent graduates hunting for entry-level jobs and other career opportunities, is pleased to announce that Geoffrey Dubiski of Sumner Grace will deliver a presentation and will lead a discussion track on Why the Time to Fill Metric Is Your Key to the C-Suite at #truCollegeRecruiter Atlanta and that tickets are now available at www.truCollegeRecruiter.com for our fourth, fifth, and sixth recruiting events for hiring managers, recruiters, and other human resource leaders. (more…)