•  Recruiting solutions for salary negotiation: Tips for recruiters

    September 18, 2017 by

     

    If your employer is like the vast majority, you try to keep your candidates in the dark about salary range until you’re ready to discuss it.  This is not the best recruiting solution that results in top talent. It is a disservice to both you and the candidate, so we are providing tips for recruiters to prepare proactively for these conversations with candidates. Continue Reading

  • How to create ideal job postings to hire the right candidates

    August 05, 2016 by

     

    Photo courtesy of StockUnlimited.com

    Photo courtesy of StockUnlimited.com

    When writing job postings, you’re always trying to attract the best candidates for the job. You want to make sure whomever you hire is about as close to perfect as you can get.

    The only way to hire great people is to attract those same great people to apply. This is easier said than done. Most of the best candidates are working for other companies and not sitting around applying for jobs all day. Your job ad not only has to get them to apply, it has to get their attention in the first place.

    The good news, as you may have read at College Recruiter, is that although they’re not sitting around all day applying for jobs, 73% of current employees don’t mind looking for a new job while they’re still employed. Most of these people are young people, suggesting that they’re looking for something better.

    Keep this willingness to find new work at the forefront of your job description, and you’ll have more luck. Think about what your company can offer that other jobs can’t. Here are a few other things you can do that will help.

    Write an Advertisement

    Many employers will approach a job ad like they’re doing someone a favor. While this might be true of regular out-of-work job seekers, it’s not true if you’re looking for the right people. Employers often have a hard time finding these people.  If you approach this process with a me-first attitude, you’ll be missing out.

    Create a job advertisement like a sales pitch. Approach it like you do selling your product or service. Maybe even talk to your marketing team to see what they can come up with. You want people to see your ad and to act on it. It needs to be enticing, solve pain points, and have a clear call to action.

    Don’t just put up a bullet point list of duties and qualifications. Bullet points are easy to read; you just want to make sure they say something of value. If you’re just listing things, there’s nothing enticing about that. You’re asking people to uproot their lives, leave a solid paying job, and work for you. You must be convincing.

    Tips from Content Marketing

    Most companies know they need to create great content in order to get that content viewed by other people – why not put those tips to work with your job ad?

    • Subheadings. Make your job ad easy to read and something they can skim. You may not have a lot of time, so you’ll want to get your point across. Use subheadings and bullet points to illustrate various sections and key perks.
    • Length. Don’t go crazy writing the next great American novel. You’ll want to keep it at and easy to read length. Too long, and you’ll lose them. Too short, and you may not give them enough info.
    • Make it Sharable. Content marketers use this strategy very effectively to get their message out. Use it in job postings. Even if the gig isn’t for them, if it’s interesting enough, they’ll share it. Some companies now hire on social media for this reason.
    • Make it Interesting. Don’t just write a typical ad. Make it stand out. Make it different. All the things that make great content sharable – do it here. The more interesting, funny, or unusual the job ad, the more likely it will be shared and attract applicants.

    Company Culture

    It’s not just about salary anymore. It’s about the company itself. What does the company stand for? Are the hours flexible? What kind of perks exist? You’ll want to outline these in the ad. Talking about your company is key to getting someone to quit an existing job and work for you.

    People want to feel a connection with the company they work for. They don’t want to feel like a mindless drone. Work doesn’t always have to be fun, but if you have to do, wouldn’t you choose the place that most fit your lifestyle?

    If you’re looking to attract creative individuals, you’ll need to give them an environment they can thrive in. Ensure the company culture is built around this, illustrate it in your job ad, and you shouldn’t have a problem.

    Job Description and Title

    The job description is the meat of job postings/job ads. You’ll want to do your best to make the title and description stand out.

    • Be Specific. Let the potential applicants know exactly what the job is. Don’t sugar coat it. That’s what the rest of the ad is for.
    • Qualifications. Be clear about what’s required. If they can learn on the job, say so. If not, let them know that too. It’ll weed out poor applicants.
    • Type of Employment. Full time? Part time? Be clear upfront if you want to attract the right candidate.
    • Growth. Is there opportunity to move up the ladder? Throw it in there.
    • Salary and Benefits. This will help attract those people that are in your price range. Don’t be afraid to list this thinking it will scare people away. If it’s actually the salary range you’re offering, the people it scares away are out of your price range. Don’t waste your time.

    Finding the right candidate is all about attracting the right applicants. Be bold with your job ad. Be truthful. Don’t worry about scaring people away. They won’t be the right ones for you anyway.

    If your job ad reflects your company personality, you’ll have much better luck at finding the right people that will fit in.

    Do you need help filling part-time jobs, internships, or entry-level job openings within your company or organization? College Recruiter can help. We offer a variety of advertising solutions for employers and talent acquisition professionals. 

    Rick Riddle, guest writer

    Rick Riddle, guest writer

    About the author:

    Rick Riddle is a successful blogger whose articles aim to help readers with self-development, entrepreneurship and digital marketing. Connect with Rick on twitter and LinkedIn.

  • How employers can maximize relationships with career services

    July 14, 2016 by

    Most successful college recruitment plans include strategic relationships with key colleges and universities. One of the best ways to develop relationships with colleges and universities is by developing relationships with career services professionals on target campuses. This three-minute video, featuring The WorkPlace Group Executive Partner, Dr. Steven Lindner, explains how employers can maximize relationships with career services professionals. Dr. Steven Lindner also explains why talent acquisition leaders this matters in the grand scheme of the hiring process. Dr. Steven Lindner is hosted by College Recruiter’s Content Manager, Bethany Wallace.


    If the video is not playing or displaying properly click here.

    Career services matters, Dr. Steven Lindner states, because career services is the avenue for sharing information about job postings with college students on campus. Career services professionals allow employers to access students’ resumes and to participate in career fairs. Career services professionals make employers aware of student organizations and opportunities for sponsoring events held by organizations; for employers, these can be affordable, unique branding and marketing opportunities.

    Dr. Steven Lindner shares two specific tips from The WorkPlace Group with employers.

    1. Invite college students to visit your organization to conduct a site visit.

    Let them experience your company culture and work environment. While conducting the tour of your company headquarters, introduce college students to current interns and recent graduates you’ve hired who are thriving within your organization. Explain your targeted candidate profile and success profile. Keep in mind that students who visit will likely share their experience with other students on campus; try to ensure that students return to campus sharing positive information about your organization.

    2. Be persistent when interacting with career services professionals.

    Remember that career services professionals are incredibly busy and are interacting not only with college students on campus but also with all the employers vying for their attention and assistance. One of the best times to reach out to career services professionals is during the summer months before students return to campus in the fall.

    For more assistance in improving your relationships with career services professionals, follow College Recruiter on LinkedIn, Twitter, Facebook, and YouTube.

    Dr. Steven Lindner, Executive Partner for The WorkPlace Group®, is a talent acquisition, assessment, and hiring process expert. Under his leadership, The WorkPlace Group® has helped employers hire thousands of job seekers across 44 different countries. The WorkPlace Group® is a leading “think-tank” provider of recruitment services assisting companies ranging from small, fast growing businesses to multinational Fortune 500 companies. In addition to their Recruitment Outsourcing and Project Based Hiring Services, they are one of just a few recruitment providers with specific expertise in College Recruitment.

  • 10 summer internship opportunities for 2016

    June 11, 2016 by
    Photo by StockUnlimited.com

    Photo by StockUnlimited.com

    Do you imagine yourself with your own business or want to improve your skills? The best way to become a shark in any industry or business is to gain experience through a summer internship with top world companies and organizations.

    Internships in Europe or USA’s top companies can help you to get skills you never had before. After the program, you will return to your home country with a backpack full of knowledge and skills. In this article, we’ve collected a list of 10 summer internship opportunities in the U.S. and abroad for 2016-2017 that may catch your interest.

    U.S. Embassy in London and Paris – Internship in International Relations

    Generally, U.S. Embassy’s Internship in IR is an unpaid program. Nevertheless, they offer a Pamela Harriman Foreign Service Fellowship for students majoring in international affairs. This fellowship provides a $5000 grant to one intern at each U.S. embassy abroad. Start with interning at the U.S. Department of State, and you will have a chance to land the Fellowship. But don’t be upset if you didn’t get the grant; interning at the Embassy could give you a perfect ability to start your international career and gain positive experience in your field. This is not just an ability to work at the embassy; it’s a chance to become a part of something really important.

    The World Bank – Internships in Economics, Finance, and other related fields

    This summer internship program provides learning and first-hand experience to students and junior career professionals. Interns generally admit significant improvement of their skills and gain positive experience while working in a diverse environment. To be eligible, you must have an undergraduate degree and major in one of the following fields: economics, finance, education, social studies, or agriculture. Professional experience and fluency in foreign languages will be advantageous for your application. The Bank pays salaries to all interns and provides an allowance to travel expenses (on the individual basis). Located in Washington, D.C., the World Bank offers a training of four weeks minimum in duration.

    KONE – internships in IT, Engineering, Business and Law

    KONE is the global leader in the elevator and escalator industry and well-known for its solutions for modernization and maintenance of urban buildings. KONE offers various traineeships and internships in its units around the globe and can be an excellent starting point for entry-level professionals. The company looks for cooperation with senior students and gives the opportunity to write thesis assignments together with KONE’s professional mentors. This cooperation will complement your theoretical education and provide you with valuable industry insights.

    Goldman Sachs – Internship in Financial Markets

    Goldman Sachs provides you with an internship as a summer internship analyst. You can participate and intern almost everywhere you like as their offices are located all across the Europe, Asia, Australia and Africa. Despite that the program has no specific or strict requirements, any academic achievements would be advantageous for you. Interning in Goldman Sachs, you have a chance to get a full-time job position after you finish your summer internship.

    H&M – internships in Business, Engineering

    For those who love fashion, you may like this internship program. H&M offers an internship at their headquarters in Sweden. Participation can be a bit competitive, and you have to submit your application a year before you plan to intern. But imagine six weeks living abroad and working at one of the most successful companies in the modern world. That’s worth the effort, right?

    Projects Abroad– Internship in Journalism

    If you are looking for non-paid, but ultra useful, challenging yet really rewarding experience, you should try to participate at a Projects Abroad. This company offers two types of an internships: a Print journalism and a Broadcast placement. A Print journalism provides you with a job at a certain newspaper or magazine of a local community while a Broadcast placement will provide you with a job on the TV or a radio station. Together with hands-on industry experience, you get the opportunity to intern and travel the world – Projects Abroad has its offices in many countries, including Argentina, China, India, Jamaica, and Romania.

    KPMG – Internship in Finance

    This company looks for interns interested in finance and economics. The KPMG provides work with audit, advisory, and taxes in diverse spheres of business. The biggest advantage of this summer internship is that the corporation will cover all expenses of an intern, including flights and medical insurance. KPMG can become a perfect starting point for financial enthusiasts.

    IAESTE – internships in technical fields

    IAESTE is a worldwide company with many internship programs in engineering, computer sciences, architecture, and other technical fields. These internships are hosted in more than 80 countries around the world. There are no special requirements for candidates. However, if you know the local language, it will be much easier to adjust in a new environment. IAESTE internship gives its participants an opportunity to obtain new skills, get practical experience, and establish a vast network of potential partners.

    Deloitte – Internship in Business

    With Deloitte, you can intern in Brazil, China, Spain, Sweden, or Turkey. The internship opportunities are open to both freshman and senior students. Together with Deloitte professionals, all interns will explore peculiarities of the modern workplace and global markets and foster business relationships with leading experts in the industry. Note that prior to going abroad, the company will ask you attend a special two-weeks training session in your home country.

    Gap Medics Ltd – internship in Medicine and Dental fields

    It’s not a paid summer internship, but it is a unique opportunity to gain perfect experience. This is a big international company that provides students of medicine and dental majors with an opportunity to improve their critical and soft skills while travelling in one of the most beautiful parts of our world. You can become an intern in Croatia, Poland, and Thailand or in the Caribbean. The Gap Medics Ltd offers programs in Spanish and English that enables more students to have practice in their field. Also, during the internship, you will be able to address all your issues or questions to company’s support team that operates 24/7.

    Hope this information will help you find a perfect internship for the summer. The business world has many opportunities for you to improve your skills and intern abroad during the summer; just believe in yourself.

    Emma Rundle, guest writer

    Emma Rundle, guest writer

    Searching for a summer internship right now? Check out the internships posted on College Recruiter.com and register to have new job postings sent directly to you. Be sure to follow us on Twitter, LinkedIn, Facebook, and YouTube as well.

    Emma Rundle is a student, blogger and freelance writer for Eduzaurus. In Emma’s opinion, one of the primary goals in life is helping people, especially students.

  • 20 ways to rock your resume

    April 29, 2016 by
    Resume with pen on table closeup courtesy of Shutterstock.com

    Casper1774 Studio/Shutterstock.com

    Another week without attention paid to your resume. You are applying for jobs that match your education and skills; you have a nicely formatted document; and you have outlined your work experience very well with bolded headings and bullet points like you were told to do. You’re qualified but just can’t manage to get that call for an interview. Could there be that many people more qualified than you? Maybe not. There may be some flaws in your resume you have not realized.

    Here are 20 tips that can improve your resume.

    Make sure you are emphasizing results, not responsibilities

    It’s a common error; job seekers are trying very hard to list all of their responsibilities for each position. Their thinking, of course, is the more responsibilities, the more qualified they will be. What is more important to employers is the results, what job seekers have actually accomplished.

    Take a look at the responsibilities you have listed for each position. Can you list any quantifiable results? Did your re-organization save the department $50,000 a year? Sometimes, you may think results will be hard to provide. For example, perhaps you took over a department that had no baseline data to work with to show improvement. And maybe the improvement was qualitative rather than quantitative. Take employee morale, for instance. You know you improved it when you took over that department. But how was the improvement measured? Maybe there was much lower turnover or maybe the rate of absenteeism dropped significantly. These are important figures to have. Never leave a position without gathering figures that support your results.

    A lot of space was spent on this item. Why? Because it is the one thing employers say is usually missing from a resume.

    Target skills/background for each position

    This is the primary reason why you need to tweak each resume for every job opening. If you have background in training, administration, HR, and sales/sales management, and are applying for jobs that focus on one of those, then focus your resume in that direction. Spend far more space on that focus area than on others. Generic resumes don’t really work anymore.

    Re-visit keywords for each position

    Change out your keywords based upon two things: the job description and the company’s website. Sometimes, reading through the company’s home page and the “about us” page will give you more keywords to include. And keywords that relate to the position should be placed as close to the top of the resume as possible and included in your cover letter.

    Include a summary section

    A statement of your career goals at the beginning of your resume is not advisable. Companies don’t care about your goals; they care about what you “bring to the table.” Switch that out for a short summary of your skills and experience that relate to the position, with four to five sentences only.

    Use standard software

    Microsoft Word or a PDF version of your resume should be the only programs used to submit resumes. Scanning will probably not recognize any other programs, and you will never know your resume was unreadable.

    Business woman unhappy with resumes of applicants and throwing them on the table courtesy of Shutterstock.com

    Milles Studio/Shutterstock.com

    Aim for one page

    Edit, edit, edit. Take out anything superfluous, reduce sentences to phrases, and remove some of your contact information. Employers don’t need your address and don’t include references unless specifically asked to do so. If you are able to edit the resume to one page, that is ideal. But NEVER go beyond two pages unless you are preparing a CV.

    Do not lie

    Not about anything. Of course, you want to try to avoid resume mistakes, and of course you want to present yourself in the best light. Exaggerating or giving yourself a job title you did not actually have are big risks. These things can be discovered when references and/or social media are reviewed. Focus on your skills and qualifications completely but honestly.

    Use action verbs

    They are so much stronger. If you don’t know the difference, here is an example:

    1. Responsible for implementing budget reduction by 10% without loss of productivity

    2. Reduced budget by 10% without loss of productivity

    The second phrase is strong and active. (P.S.: Never use “I”)

    Visual appeal is a must

    You’ve seen enough resume templates to understand what visual appeal is. The best font now is probably Arial, 12-14 point. The reason for this is there’s good, natural spacing between lines that are not complete and enough white space between bulleted points. Your final resume should have sub-headings in bold (e.g., each position), and a larger font to separate sections of the document. The goal is to make it scannable, not just by a computer program (applicant tracking systems), but by humans, too. No one wants to search for your information.

    Be clear about job titles

    So long as you are not exaggerating, use a job title that will make clear what you did at a previous organization. Sometimes, organizations have internal titles that mean nothing on the outside. So, if you were a “Level II Tech Support,” change that out to “Systems Analyst,” if that was what your position really entailed.

    Be really brief

    Do not use full sentences unless you are crafting a CV (These are prose documents). Brief phrases only, please. Remember – scannable.

    Perfect grammar and spelling

    Don’t rely only on grammar and spell-check programs. They will not recognize incorrect numbers or words that are wrong but are still words. And, in some instances misspellings will not be caught either. If you are really good in this area, read your resume backwards, and you will catch misspellings; read it forward line-by-line. If you are not highly skilled, get someone who is.

    Avoid gimmicks

    Having your resume hand-delivered by FedEx or courier is not appreciated, and, in fact, is a bit of a turnoff. Just don’t do it. Submit your resume according to the instructions on the job posting.

    Graphics should fit the company culture

    It is more acceptable today to use some color and graphics than in the past, but these resumes are best suited for younger, more progressive organizations. Tailor color and graphics based upon the culture of the company. If you are not sure, check the website. As a general rule, banks, financial, and educational/scientific institutions are conservative; tech and marketing companies are more progressive. For creative positions, graphics are certainly suitable.

    Never state salary

    Never include past salaries in your work experience. And absolutely never include your salary or benefit requirements for a new position. Epic fail if you do.

    Don’t address negatives

    If you were fired or laid off, never state this in your resume. That is the stuff for discussion during an interview. And don’t lie about it either; be as honest as possible, and never “trash” a former boss or company.

    Add links

    Long before submitting resumes, it will be important to have a professional online presence. Include the link to your LinkedIn profile and, if warranted, a website with a portfolio of your work and/or accomplishments. If you have been a guest blogger on relevant sites, provide links to those posts too.

    Update consistently

    It is often advised when you start a new position, you begin updating your resume. This is because you want to be sure to remember all of your accomplishments if and when you decide to make another career move, or if, for any reason, your employment is terminated (companies do close). Keep your resume updated all the time.

    No tag lines

    Lines such as “References available upon request,” are not necessary and just take up space. Leave them out. If you are asked for references or links to things during an interview, you can provide them at that time.

    Do not abbreviate

    The only abbreviation you can use is “U.S.” Otherwise, spell everything out. Even abbreviations for schools attended may not be known by employers. The rule for acronyms is the same; spell them out.

    This article provides a good checklist for job seekers, whether they are crafting their first resumes ever or if they are veterans with several previous resumes under their belts. Sometimes, it’s the little things that can make a difference.

    Need assistance with your resume for your job search? Get a free resume critique on College Recruiter. Also, come to our blog and follow us on Facebook, LinkedIn, Twitter, and YouTube.

    Kerry Creaswood, guest writer

    Kerry Creaswood, guest writer

    Kerry Creaswood is a young and ambitious writer from Savannah, Georgia. She is fond of various forms of art and thinks everything we can imagine is real. To find more about Kerry, check her Twitter.

  • TATech 2016 Fall Conference & Expo: Doing better deals

    April 22, 2016 by

    The Association for Talent Acquisition Solutions (TATech) will host a fall conference in Las Vegas, Nevada, on September 19-21, 2016. Peter Weddle, CEO of TATech, is excited to announce the conference and share information about the conference’s scope, purpose, and agenda with viewers in this video hosted by Bethany Wallace, Content Manager of College Recruiter. Bethany interviews Peter and Steven Rothberg, President and Founder of College Recruiter, who will present a session for talent acquisition leaders at the TATech 2016 Fall Conference & Expo.


    If the video is not playing or displaying properly click here.

    Peter Weddle explains that TATech is the global trade association for the talent acquisition solutions industry. It represents the for-profit enterprises and not-for-profit organizations that provide technology-based products and services for talent acquisition professionals, from applicant tracking system companies, job boards, and social media sites to mobile apps, recruitment advertising agencies, and cloud-based recruitment marketing platforms. Collectively, its members power or operate over 60,000 sites worldwide and provide state-of-the-art solutions services for virtually every facet of talent acquisition.

    The purpose of the TATech 2016 Fall Conference & Expo is to provide cross-talk and information sharing between recruiters/talent acquisition professionals and vendors who provide products and services for talent acquisition professionals. Peter Weddle believes there is a lack of communication and interaction between these two groups of professionals, and that enabling employers and recruiters to get the information they need from their vendors will help them improve their return on investment.

    Steven Rothberg, President of College Recruiter, hopes to help talent acquisition leaders improve their return on investment when working with vendors, too, and that is the scope of his presentation entitled, “Doing better deals: How to be a smart consumer of talent acquisition solutions.” In the past, many employers simply posted jobs and assumed the risk; either the jobs would perform well or not. However, with the solutions available to employers now via technology, employers should do their homework and understand the estimated return on investment associated with various types of advertising (banner advertising, email campaigns, pay per click, etc.).

    Steven will cover this information in his presentation and believes it will empower talent acquisition professionals to make informed decisions regarding their college recruiting budgets. It will also help employers to negotiate better deals and to make cost comparisons between proposals from different vendors. He emphasizes that employers should negotiate with vendors and provide justification using metrics and pricing information using this type of cost comparison information.

    Peter Weddle emphasizes the value of attending a conference like the TATech 2016 Fall Conference & Expo; there isn’t always an opportunity to visit face-to-face with owners of organizations like College Recruiter. In addition, TATech is offering free hotel accommodations at The Palms to those who register for the conference by June 15, 2016. Lastly, Peter mentions that the conference is truly a fun experience, featuring the 2016 Recruiting Service Innovation Awards (the ReSIs). Modeled after the Oscars, the awards are a red carpet, black tie optional celebration.

    Be sure to follow our blog for more information about upcoming conferences and events for recruiters and talent acquisition professionals. Subscribe to our YouTube channel, and follow us on LinkedIn, Twitter, and Facebook.

     

     

     

  • Fraudulent job postings target college students

    April 14, 2016 by

    Fraudulent job postings, left unchecked, can prove truly harmful to college students and recent grads. Recently, an organization calling itself HYDROCK, Inc, LLC, posted fraudulent job postings for college students. Thankfully, the Better Business Bureau of Minnesota and North Dakota received reports about the fraudulent postings and alerted employers, job seekers, and recruitment media companies like College Recruiter about the questionable job postings.

    The postings boasted of positions allowing students flexible hours/scheduling “to avoid conflicts between classes or other business.” Unfortunately, if it sounds too good to be true, it probably is. Upon further investigation, that was the case with this posting.

    College students and recent grads should be leery of shady job postings. If applicants run across job postings like this (or are approached by companies after posting their resumes online), they should consider the following warning signs that may indicate signs of fraudulence:

    • You will receive a check up front, prior to beginning work.
    • You will work a minimal number of hours but receive a large income in return.
    • You are asked to submit your Social Security number or very sensitive personal information to a company prior to the face-to-face interview and acceptance of the position.
    • As part of the position, you will be required to transfer money or reship goods.
    • The company claims to be located in another country.
    • The position does not list any minimum qualifications for education or experience.
    • The job posting contains grammatical, mechanical, or stylistic errors.
    • The company claims to have been in business for years, but the website was only recently created.

    Faith Rothberg, CEO of College Recruiter, recently discussed the topic of fraudulent job postings with Pete Weddle, the Vice President of TATech. Faith will be moderating a panel discussion at the TATech Industry Congress this weekend, April 16-17, in Orlando, Florida.


    If the video is not playing or displaying properly click here.

    Faith and Pete both believe that if College Recruiter and other recruitment media companies take action to prevent scammers from successfully reaching candidates, they will help make a difference in fighting this ongoing battle against fraudulent job postings.

    “At College Recruiter, we believe every student and recent grad deserves to get started in a great career. Having quality job postings is necessary to reaching this goal,” Faith Rothberg states. “We also believe that talent acquisition leaders deserve to have a place to connect with candidates, a place which showcases quality positions they have to offer. This is what College Recruiter offers. College Recruiter’s extensive filtering system ensures that the jobs on our site are quality postings and are limited strictly to those with 0-3 years of experience.”

    Need help managing job postings? Reach out to College Recruiter—we’re here to help.

  • Using LinkedIn and Twitter for college recruiting

    April 01, 2016 by
    Social media icons Linkedin, Twitter, etc. on smartphone screen close up courtesy of Shutterstock.com

    quka/Shutterstock.com

    Social media can be a valuable tool in college recruiting. With many college students and recent graduates on social media, college recruiters could find the best job candidates and learn more about them. LinkedIn and Twitter are two social networking websites that benefit recruiters. Amera Fattah, Owner and Chief Executive Officer of Eventistry, discusses both sites from a recruiter’s perspective and offers advice to college students and recent grads.

    “LinkedIn continues to be the top social media platform to recruit college graduates. We are surprised how many recent graduates aren’t jumping on this platform until graduation time, and that’s usually after they learn how hard it is to find good employers to work for. We recommend graduates set up their LinkedIn profiles about two years before graduation. On their profiles, graduates should note they’re seeking internships and also when they are graduating. Many recruiting firms and people working in talent acquisition in corporations will connect with recent grads and bookmark for them later.

    Another common way good recruiters pickup candidate leads is on Twitter. This is usually done through content marketing, where a piece of content is put in front of the target market. Sometimes, we add a job posting on Twitter or an article such as “millennial resume mistakes,” and we pick up many leads from recent graduates seeking employment. New graduates need to keep their heads on a swivel; on social media they are going to find opportunities flashing by their faces even when they’re not looking. Ultimately, this is really how social media works when attracting college graduates for this generation. Grads may be following the Yelp \ Talia Jane trend on Twitter and then see a job posting roll through their feeds, so pay attention.”

    Want more advice on using social media for college recruiting? Follow our blog to learn more about the best practices in college recruiting and follow us on LinkedIn, YouTube, Twitter, and Facebook.

    Amera Fattah, Owner and Chief Executive Officer of Eventistry

    Amera Fattah, Owner and Chief Executive Officer of Eventistry

    Amera Fattah is the Owner and Chief Executive Officer of Eventistry – a Metro Detroit event and creative services company. A graduate of Oakland University, she achieved her Bachelors of Arts in Communication and Public Relations with a concentration in biology. She began her career in marketing and media relations and has worked across multiple industries ranging from non-profit organizations, medical technology, real estate, and career services. She is also a board member of the The Art Experience, a non-profit organization dedicated to art therapy of underprivileged and special needs people. Amera is an avid social media specialist and has a passion for marketing, media relations, and creative services with a history of diverse work experiences and focus on millennial entrepreneurship.

  • Fraudulent job postings: TATech Industry Congress

    March 23, 2016 by

    In today’s job board industry, fraudulent job postings are a real threat to both job seekers and talent acquisition professionals. TATech, the Association for Talent Acquisition Solutions, is confronting that threat head-on in various ways.

    One of the ways TATech is rising to the challenges posed by fraudulent job postings is by offering solutions to members of the job board industry. At the upcoming TATech Industry Congress event in Orlando, Florida (April 16-17, 2016), College Recruiter’s CEO Faith Rothberg will moderate a panel discussion on this very topic. This article and embedded video, hosted by College Recruiter’s Content Manager, Bethany Wallace, with guests Faith Rothberg and TATech Vice President Pete Weddle, discusses the importance and relevance of Faith’s panel discussion topic, “Fraudulent postings: Why protecting users protects your business.”


    If the video is not playing or displaying properly click here.

    First, Pete Weddle provides viewers who may be unfamiliar with TATech a little background on the organization. TATech, formerly the IAEWS (International Assocation of Employment Websites), has its roots in job boards. It has evolved as the industry has evolved. The association includes almost any organization providing technology and services that help facilitate the talent acquisition process. Collectively, the TATech membership powers over 60,000 sites or applications.

    The TATech Industry Congress is the only industry-focused event in 2016. At this event, Faith Rothberg, CEO of College Recruiter, will moderate a panel discussion on a hot topic in the job board industry. The title of Faith Rothberg’s panel discussion is “Fraudulent postings: Why protecting users protects your business.” Faith explains that the panel discussion will cover everything from how fraudulent postings can occur, how businesses can prevent them from occurring, and how business owners/recruiters can keep them to a minimum. The panel will cover criminal intent, technological solutions, and enhancing the candidate experience.

    Fraudulent job postings have become more of a problem lately because scammers have figured out ways to automate attacks on job posting sites to steal personal information. This can lead to problems for candidates when searching for jobs online. This can lead to more severe impacts on candidates, including identity theft. Scammers have become highly educated in this process.

    Pete Weddle adds that he regularly hears from talent acquisition professionals who are concerned about this problem; he is very excited about hosting this panel discussion at the TATech Industry Congress.

    Faith believes that TATech is truly helping the job board industry to better equip themselves to handle this problem through the TRUEad program. TATech created the TRUEad program in response to this issue. It is a centralized place to report fraudulent job postings and to gain awareness about fraudulent job postings.

    For more information about the TATech Industry Congress or the TRUEad program, visit the TATech website.

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  • How To Use The Secret Language of Job Postings To Supercharge Your Resume, Cover Letter & Interview Performance

    June 05, 2015 by
    Project Manager Jobs in Newspaper. Job Search Concept.

    Project Manager Jobs in Newspaper. Job Search Concept. Photo courtesy of Shutterstock.

    The Six Most Common Keywords In Job Postings

    Job postings have a secret language all their own and understanding this can supercharge both resume and cover letter, plus your performance at job interviews. There are half a dozen keywords and phrases that you see in almost every job posting: communication skills, multi-tasking skills / time management / Organization skills, and teamwork, creativity, critical thinking / problem solving, and leadership skills.

    These words and phrases are so commonly used that most people say they are meaningless – that you could put any job title on top of them. These people are missing the point; far from being pointless these words represent a secret language that most job hunters never grasp. However, the ones who do understand, are the ones who get the job offers and the subsequently promotions that help them achieve far greater levels of long-term success. Continue Reading