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Posted July 25, 2016 by

10 digital skills to help you land an amazing job

Young photographer at the studio doing some retouching photo by StockUnlimited.com

Photo by StockUnlimited.com

The digital age arrives with many benefits. Our lives are faster, online, and the information is easily accessible at the click of a button. However, you cannot be left behind, and you need to keep up with technology because it might end up replacing you if you don’t. In fact, it’s already happening. Many jobs that have been a staple of society in the past 100 years are slowly being given to automatons.

Those are the jobs that require little social interaction and are based on pure demand or logical thinking. A human employee in simple services can be replaced by a few buttons. We’re moving forward, and many already believe that the younger generation needs to make sure their digital skills are sharp in order to fit into the future. How do you defeat this robotization of services and jobs? Learn to be the one who controls and creates them.

It does not mean you necessarily have to learn how to build robots, but it means that you need to understand what sort of skills and talents future employees expect from you. Digital skills are certainly among them because they will play a major role in shaping the future. Your concern should be to belong among those who participate, instead of those who just watch, and here’s what you should definitely know to land a great job.

1. SEO (Search Engine Optimization)

Even though SEO has been around for quite a while, it’s not known to many who have had no handle in creating or taking care of a website. However, keep in mind that skills using it are required by around 14% of companies in the digital industry, and that number is expected to grow. It’s an essential tool used to optimize a website in order for it to generate traffic and conversation. It’s an imperative skill for many jobs and one that will definitely impress employers in the industry.

2. Coding (HTML5 or JavaScript)

It may sound like a no-brainer, but coding is a major part of web browsing, especially in an age where websites are becoming more interactive. Numerous tech giants have switched to HTML5, dropping previous languages in order to create a better and seamless internet experience. The same applies to JavaScript, which works greatest with animation and making interaction an easy process. They’re tools that will be used in the future and some highly recommended for those interested in the field.

3. PPC (Pay-Per-Click)

In essence, it’s a very simple method that companies are looking for regarding marketing. It implies increasing a specific website’s traffic by buying ads on search engines that make potential customers click on it. However, you need to hone your skills in identifying promising keywords, creating a compelling ad, and measure the results. These will be excellent skills to have if you’re aiming to submit a winning job application at a tech titan in the industry.

4. Analytics

It’s not enough to implement digital strategies. Analytics are crucial and highly sought-after by employers because it means you are comfortable with analyzing and evaluating how those techniques are progressing. You need to be able to compare them constantly with others and provide excellent insight. It’s an incredible skill that will certainly land you a job. Everyone is looking to get better.

5. Android or iOS Development

Smartphones are taking over, and learning either one of these two platforms will look great on your resume. They have tremendous potential for the future because they are not going anywhere. You could find an amazing job if you master at least one of them.

6. PaaS (Platform as a Service)

Cloud software is everywhere, and many believe that they will ultimately become the quintessential platform for companies. PaaS is a tool that will help you develop these web applications that will no longer require customers to download sizeable programs on their hard drives. It’s a builder of accessibility.

7. Personal branding

Through the use of social media, you can create an excellent personal brand that will land you a fantastic job. You only need to learn how to do it. It implies understanding the use of all social media platforms, including Facebook, LinkedIn, websites, blogs, and everything else to create a beneficial image of yourself.

8. Writing online content

Everything is on the internet, and the ability to create quality content is highly sought-after. If you combine it with SEO and a few marketing skills, you could reach for a high-paying digital marketing job. It’s important to know how to flow between platforms, and manage your content for every situation.

9. Web design and creating websites

There are numerous tools out there to use, and mastering a majority of them will certainly make you desired on the job market. All you need is a bit of coding, tremendous amounts of creativity, and the patience to actually learn all the tools. Everyone and everything needs a website. Be the one who creates them, and you will be needed as well.

10. Image and video editing

Online digital media is in full force, so there will always be a need for someone who has extensive skills of image and video editing. Be it for advertising, marketing, or basically any industry, these are very valuable skills to learn. They look impressive on your resume, and every company needs someone with these abilities. If you truly want to impress them, grab the Adobe collection and master it.

We have moved fast into the future, and our steps need to be quick in order to keep up. Basic knowledge of Microsoft Office is now not something employers require, but something they expect. Focus on the most advanced tools that will set you apart from the crowd of millennials still stuck behind technology.

Want more information about how to integrate technology into your career? Visit our blog and follow us on LinkedIn, Facebook, Twitter, and YouTube.

Amanda Wilks, guest writer

Amanda Wilks, guest writer

Amanda Wilks is a digital marketing intern and a part-time writer, passionate about social media and personal branding. She loves helping individuals create unique online identities and achieve their much-desired professional acclaim.

Posted June 06, 2016 by

Why employees should put extra effort into impressing the boss

Woman raising her hand to ask question photo by StockUnlimited.com

Photo by StockUnlimited.com

At the very beginning of your career, you may be faced with the fact that all the knowledge and the diplomas in the world will not be enough to save you if you are on your boss’s bad side. You will end up watching from your cubicle how other people are getting promoted, while you are sitting there and doing the same things you have done on your first day at work.

You see, when people graduate they are full of confidence and hope, and that is not a bad thing, but books and tests are just the basics that should be upgraded with experience and interpersonal relationships. One of the people who can affect your professional growth the most is your boss, and you should do your best to make that relationship productive and mutually beneficial.

Learning from your boss

One of the main reasons why you should have a good relationship your boss is the opportunity to learn from someone who is in a position you would love to be in the future. If you are constantly giving your maximum with work tasks and showing consistency and dedication, you will have the right to participate in some important conversations and find out many valuable things, not only about the company you are working in, but also about the road to success.

Self-improving

At first, your motivation may be just to impress your boss, but as time goes on, your dedication and efforts will grow to become habits and make your career success even more certain. Showing up to work early and taking initiative might seem like “sucking up” to your boss to other employees and to you yourself, but actually, when you think about it, there is nothing wrong with these actions. On the contrary, they showcase you as a well-educated and ambitious man/woman.

You are the image of your boss

… and vice versa. A good boss surrounds himself with competent people, and if you show to be anything other but that, you will not only make your boss look bad, but also create a negative image about yourself, which can impact your position in the firm, and even future employment opportunities. If you on the other hand, do your best to make your boss succeed, you will show that you are a great employee worthy of going up the corporate ladder.

Improving your current job

If you want to love the job you are doing, you have to make it a job you can love. The best, and possibly the only way to do so, is to make your boss fond of you. If you are consistently productive and assigning for the difficult tasks, you will have a more pleasant relationship with your boss, which will make your working hours less stressful. Beyond that, you will get better assignments and maybe become the right-hand-man/woman.

Getting promoted

The ultimate goal of every employee would never even be considered without a long process of impressing the boss. After all, your boss is the one handling the decisions about transfer of the employees to a better job. If you notice he is giving you some extra projects and work, accept it with enthusiasm, because this can be a part of grooming you for higher jobs, and eventually even his position. So, make sure you are on his radar by struggling to get new challenges and more recognition, instead of struggling to get your work done.

Some people would love to spend their days at work unnoticed to avoid conflicts and critiques, but by doing so, they are also avoiding praises and opportunities. Do not be one of those people and fight your way up to the top, in a struggle where impressing your boss is your best chance to succeed.

In search of more career advice? Come to our blog and follow us on Facebook, LinkedIn, Twitter, and YouTube.

Nate Vickery, guest writer

Nate Vickery, guest writer

Nate Vickery is a marketing manager and a blogger. He is also the editor-in-chief at BizzMarkBlog.

Posted April 09, 2016 by

5 resume writing tips for recent graduates

Resume writing tips written on notebook courtesy of Shutterstock.com

kenary820/Shutterstock.com

Irrespective of the profession, when it comes to finding a suitable job, candidates need well written resumes to present themselves as the most suitable candidates in front of prospective employers. The document provides brief information about education, skills, and prior work experience candidates may possess. It is equally important for job seekers without making any discrimination on the basis of education, skills, experiences, and the nature of the job. It is necessary for individuals searching for senior positions or entry-level vacancies.

People have several misconceptions about resume writing, about including and excluding things, and formatting. Such misconceptions can be easily rectified after observing templates available on the web. But the real battle starts when new college graduates or individuals lacking the relevant job experience are writing resumes to brand themselves to employers. Nearly all new graduates start complaining that their resumes fail to create the right impression and are unable to help them to get a job interview call. 90% of the applicants think they are not being selected due to possessing zero or limited experience.

Although education and level of expertise matters to get good jobs with high status and to some extent, it is also a requirement for entry-level jobs. Obviously, no one will hire job seekers with inadequate and irrelevant education. Recent graduates might be experiencing the same situation. Despite possessing the relevant education and internship experiences, if grads are experiencing the same situation, they will actually need to recheck their resumes to know what they are missing.

Here are a few simple resume writing tips recent graduates have to keep in mind while creating their resumes to get internships or entry-level jobs in their relevant career fields.

1. Start with your personal information

Carefully, start by adding personal information like your full name, contact number, address, and an email address you check on a regular basis. Avoid misspelling these credentials, as they can be mistyped more frequently.

2. Write an effective objective statement

The career objective section is crucially important, and it should be added just after the contact credentials. In addition to placing it correctly, the objective must be very concise, covering the key components like the position you are applying for, the profession, and the most relevant skills. It enables your resume to stand out among the hundreds and thousands of resumes an employer might be sifting through.

3. Sensibly add educational information

Being recent graduates, the education section on their resumes is extremely important. Some candidates might not possess internship experience, and all they have are their degrees and certifications. Recruiters usually short-list candidates for entry-level and internship positions on the basis of their educational qualifications. Therefore, candidates must be very careful while adding and organizing educational information on their resumes. Start by adding the most recent degree and also mention the net GPA if it is three or more; don’t add the GPA if it is less than three. It’s better to mention the GPA of particular major if it is high enough. Don’t add unnecessary information about high school; instead, concentrate on current activities, work experiences, and accomplishments during college.

4. Consider adding the link of your professional profile

Although recent graduates are not classifying themselves into professional groups, they shouldn’t hesitate to create professional profiles on any of the suitable websites like LinkedIn. Grads are in the process of starting careers as professionals and should not underestimate themselves. Adding their professional profile links or portfolio links, in case they have made them during or after college, will portray a positive image of graduates’ personalities. It reveals they are eager to become professionals, and possess an innate love for specific career fields.

5. Use action verbs over pronouns

Don’t use first person or second person to describe yourself in a resume. Refrain using “I” or “me”. Also avoid using your name to talk about yourself in third person like “Anna is a fresh graduate” or “she is willing to join.” The best way to illustrate skills and accomplishments is using a few action verbs like created, developed, or managed under the heading of the department where someone might have worked. They give a natural tone to job seekers’ documents. Recruiters are well aware that candidates applying for entry-level jobs either don’t have work experience or that they lack the experience required to a vital job.

After considering these simple tips and tricks, recent graduates will be able to write effective resumes to obtain desirable entry-level jobs according to their educational qualifications.

For more resume writing tips to benefit your job search, check out College Recruiter’s blog and follow us on Facebook, LinkedIn, YouTube, and Twitter.

Photo of Jenessa Baxter

Jenessa Baxter, guest writer

Author Bio: Jenessa Baxter is a Digital Marketer for Ultimate Recruitment Agency in Dubai. She writes about HR recruitment tips, leadership, HR management, and career consulting. Follow her on twitter @iamjenessabax

Posted March 01, 2016 by

Keeping it old school on social media

Even in the digital age, there’s something warm and fuzzy about throwing it back to the good old days and keeping it old school when using social media. Maybe this seems ironic, but it makes a lot of sense; whether you’re searching for jobs, networking professionally, or connecting with friends, it helps to apply the same communication skills you use when interacting face to face to your online communication via social media. Recruiters and talent acquisition leaders—your future bosses—are looking for employees who exhibit great communication skills. If you can apply the following five tips to your use of social media, you’ll definitely improve your odds of landing internships and entry-level jobs.

This Tuesday Tip video, featuring Bethany Wallace, Content Manager for College Recruiter, offers five suggestions for college students and recent grads for using social media old school style.


If the video is not playing or displaying properly click here.

1. If you can’t show Grandma, don’t show anybody.

When using social media platforms, particularly platforms which are image-heavy like Facebook, Instagram, and Snapchat, avoid posting photos (or posting comments or status updates) containing images or words you wouldn’t show or share with your grandma. If your grandma is a hipster, this rule doesn’t apply to you. Think about the stereotypical grandma who might be offended at the notion of seeing her grandson’s photos of a wild party. That’s the grandma we’re referencing here.

If that mild-mannered, conservative grandma wouldn’t want to see it or read about it, chances are your potential employers don’t want to see it or read about it either. So don’t share it on social media. Remember that just because you think you have your privacy settings locked down doesn’t mean they’re truly secure. Your friends can always tag you in photos. Facebook is publicly traded. And your friends and contacts can also take screen shots of what you post before you realize you need to delete the scandalous content. So play it safe and follow the grandma rule, particularly prior to and during your job search.

2. No phones allowed.

If you’re a traditional college student, your parents can probably tell you lots of stories about what it was like to attend parties and other college functions sans cell phones. Most wild college functions were never documented; the only records that exist of the crazy things that happened at sorority houses in the 80s and 90s live in the memories of the people who attended.

Take notes from the old folks on this one. The benefit to turning off your cell phones at the door of functions with your friends is that you won’t wind up posting any scandalous photos on social media, only to regret those posts later. It might seem fun to share the photos now, but when you begin searching for a job or internship, and employers Google you and find said photos, you’ll wish you’d followed the “no phones allowed” rule once in a while. You might want to suggest to your friends that they follow suit and turn off their phones, too. Who knows? Maybe you’ll find that you have more fun when you aren’t worried about taking selfies or being caught doing something silly.

3. Pay attention; you’re creating a brand.

When sharing, posting, liking, or communicating in any way with your contacts on social media, remember that you’re creating a brand for yourself. As The Police so aptly put it, “I’ll be watching you.” Your contacts—particularly recruiters and potential employers—are watching you. People often pay more attention to your online activity than what you might think. Be sure that you mindfully interact online and treat others with courtesy and kindness. Portray the image of yourself you want others to see. Brand yourself intentionally because if you don’t, you’re still creating a brand; it will just be a personal brand you’ve created haphazardly.

When you interact through social media, commenting thoughtfully on photos and status updates also lets your contacts know that you care about their content. This helps build genuine relationships. This is another way to apply old school communication principles to your online interactions.

4. Request a meeting with professional contacts.

After you’ve interacted with a professional contact online for a while, don’t be afraid to make the suggestion that you meet face to face, to ask for your contact’s phone number, or to request a Skype visit. Taking the next step toward more personal face-to-face interaction is always preferable because it gives you the opportunity to get to know your contact better. Professionals—whether employers or mentors—understand that you are networking in order to gain understanding about your career field and to seek job opportunities. Make your intentions clear when requesting a visit. If you are attempting to learn more about the career field, tell your contact that. If you want to learn about the company your contact works for, state that when you request to meet for coffee.

Most people are open to this type of request if they have time in their schedules. Even if they can’t meet face to face, they can often visit over the phone or online. Moving from social media, like Facebook messaging or direct messaging on Twitter, to a phone call, is a positive step toward building a lasting professional relationship.

5. “As offline, so online.”

This tip comes straight from marketing guru Samantha Hartley, owner of Enlightened Marketing. In the world of social media and electronic communication, people tend to interact more abruptly and to leave their manners at the door. This is a major faux pas if you want to maintain healthy professional relationships with your friends, professional contacts, and coworkers (and land jobs in the future).

Remember that when interacting on social media and through email, it’s just as important to treat people with courtesy, respect, and kindness as it is offline (face to face). As offline, so online.

For more Tuesday Tips and suggestions about using social media effectively in your job search, follow our blog, subscribe to our YouTube channel, and follow us on Facebook, LinkedIn, and Twitter.

 

Posted March 30, 2015 by

Why You Should Clean Up Your Social Media Profiles – and How to Do It.

Lisa Green photo

Lisa Green

The growth of social media has turned our focus online and made digital friendships, statuses and profiles just as valid as ones that exist in “real life.” Though there are countless advantages to a fleshed-out online presence, there are also real and unfortunate downsides, particularly to those who are on the hunt for a new career. (more…)

Posted February 12, 2015 by

How Getting A Master’s Helps Your Image With Employers

Happy business people talking on meeting at office

Happy business people talking on meeting at office. Photo courtesy of Shutterstock.

When almost everyone in the skilled job market presents resumes with experience and bachelor’s degrees, they all blend in and no one really stands out. Finding the right avenue to pursue to get your dream job will take effort and it’s usually enough to help a candidate land a job, but going further and obtaining a master’s degree improves prospective employee’s images with potential employers. Take a look at some ways a master’s degree can show that you are more capable and willing to grow. (more…)

Posted December 31, 2014 by

The 5 Ways Negativity Can Unravel Career Potential

Ken Sundheim

Ken Sundheim, Chief Executive Officer at KAS Placement Recruiting

The overwhelming majority of job seekers fail to ever push their capabilities to the limit. Most never come close.

Our sales recruiters have seen that the lack of achievement is not a result of lesser intelligence, education or even having a poor boss, but rather comes from a skewed perspective that is overly negative of their own capabilities.

This negative perception gives rise to a multitude of issues and in time results in a less fruitful, lucrative career. This happens in 5 stages. (more…)

Posted December 17, 2014 by

How to Prepare for a Successful Video Interview

Mark Feffer

Mark Feffer

Tools like Skype and Google Hangouts have made online video nearly as easy to use as Facebook. That’s leading more employers to replace some in-person meetings with video interviews. The advantages are obvious: Managers get the opportunity to have a conversation that feels a lot more personal than a telephone interview, without the time and expense that often come with an in-person visit.

Like any other interview, video conversations require preparation. Indeed, they need as much planning as a personal interview. Here are the things you need to consider. (more…)

Posted November 24, 2014 by

What is the best way to get traffic to your college startup?

Melissa Burns

Melissa Burns

Website creation and development are only the first few steps towards a successful online business. A great opportunity for a college startup is eCommerce which means that you will be selling products through an online store. In order to establish a foothold in the eCommerce industry, you need to utilize strategies and techniques that will effectively emote your brand, along with products and services, to a wide range of consumers.

As you have an online platform, you gain the opportunity of expanding your horizons by catering to a wide audience altogether.

One powerful way of building authority as well as ensuring the profitability of your business is through link building. By integrating relevant links into the content, a business will surely be a few steps away from its goal of becoming the leader in its chosen industry. (more…)

Posted September 16, 2014 by

About to Graduate from College and Want an Entry Level Job In Freelance? 7 Steps to Follow

If you are about to graduate from college and have an interest in getting an entry level job freelancing, the following post has seven steps to move forward in your search.

You have many good reasons to start your freelance career as soon as (or even before) you graduate college. Even if you’d prefer to work an office job or want to explore another type of traditional employment setting, think of how “running your own business” will look on your resume. Plus, as you trudge

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