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The latest news, trends and information to help you with your recruiting efforts.

Posted March 03, 2016 by

NACE 2016: Benchmarks in college recruiting

At the 2016 National Association of Colleges and Employers Conference & Expo June 7-10 in Chicago, College Recruiter’s President and Founder Steven Rothberg will present a session for employers entitled “How to Benchmark Your University Relations Program in the Absence of Benchmarks.”

In this brief video hosted by College Recruiter’s Content Manager, Bethany Wallace, Rothberg explains why clear benchmarks in college recruiting do not often exist and helps define some potential solutions to this problem.


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Rothberg mentions that in the field of college recruiting, until recently, very few college recruiting programs had benchmarks. As a result, many college recruiting programs did not know if they were operating effectively. Some college recruiting programs are beginning to share their operations data and establish benchmarks, but there is still a lack of continuity across the industry.

For example, not all organizations define cost per hire the same way. If a recruiter travels, and the company does not factor in all travel costs and salary costs, as well as fees charged by the university, then the cost per hire estimate is inaccurate. Failure to accurately estimate costs affects overall budget estimates.

It’s also important to use benchmarks accurately in order to measure success in college recruiting and to give credit where credit is due. Rothberg cites his work with a client recently who was able to pinpoint the exact number of candidates who’d been hired as a result of working with the college recruiting team.

Benchmarking is not just about measuring your own success, Rothberg notes, but also about comparing your achievements to those of others in the field whose organizations are similar to yours and who are hiring similar types of candidates. Cooperating with other employers by sharing benchmarking data can help you reach goals. This is what Rothberg’s session at the 2016 NACE Conference & Expo will focus on.

Don’t forget to register for the 2016 NACE Conference & Expo. Follow College Recruiter’s blog for more information about best practices in college recruiting, and follow us on LinkedIn, YouTube, Twitter, and Facebook.

At College Recruiter, we believe every student and recent graduate deserves a great career. We are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to excellent entry-level jobs and internships. Why not let College Recruiter assist you in the recruiting process?

Posted February 21, 2016 by

Using social media in college recruiting

Every college recruiter knows that social media is a golden means for reaching today’s college students and recent graduates when recruiting top talent. But not every employer utilizes social media to its full advantage in its college recruiting program.

How can recruiters and talent acquisition professionals partner with their content marketing teams to use social media to drive traffic to their college recruiting pages or websites? How can social media become not just a tool for engagement with college students and recent grads but a true means to an end? How can recruiters use social media to ultimately increase the number of job applications completed on their websites, and in turn, the number of quality candidates hired?

Steven Rothberg, President and Founder of College Recruiter, answers this question directly in this 7-minute video hosted by Bethany Wallace, Content Manager for College Recruiter.


If the video is not playing or displaying properly click here.

College recruiters and talent acquisition leaders need to wade through the pool of social media apps and sites and be selective about how they invest their time and energy. With countless options available, the question recruiters need to ask is which social media sites will truly drive traffic to our website?

Rothberg explains that while Pinterest, Instagram, Snapchat, and a host of other image-based social media sites are engaging for Gen Z students, there isn’t adequate research to suggest that these sites drive significant traffic to companies’ blogs or websites. They are, however, great social media platforms to use for engaging with high school and college students.

Rothberg also discounted LinkedIn as a true social media site. He believes that although it began as a social media site, it evolved into something more like a job board. With 80% of its revenue generated from its talent solutions division, it’s clear that many professional job seekers find value in posting their resumes on LinkedIn and networking professionally through the site.

Twitter can be used to drive traffic to a company’s website, but it can also be used to engage with followers. This is a great tool for college recruiters who want to post their own content, which drives traffic to their blog/website, but simultaneously want to send direct messages to candidates who ask questions or host weekly Twitter chats with college students and applicants. Rothberg mentioned the success College Recruiter has had by hosting two Twitter accounts, promoting its own blog content (which drives traffic to the blog), and interacting with clients and college students/recent grads on Twitter.

Rothberg believes Facebook is less effective; only about 4% of the people who like a company’s Page on Facebook will see the content posted unless the company pays to boost posts and promotes its own Facebook content. If the content is very engaging, and many of its Facebook followers share and like the content, it will be seen and viewed by more followers and promoted more by Facebook.

Lastly, Rothberg discussed the benefits of using YouTube as a social media site and posting videos and webinars. Many times, YouTube is discounted as a social media site because it’s simply viewed as a storehouse for videos. However, today’s college students and recent grads share and view videos frequently. For college recruiters, YouTube can be a great outreach tool. YouTube also allows employers to embed cards, or links, to their own websites, blogs, and other sites.

During the month of March, College Recruiter’s blog will feature multiple articles and videos on using social media in college recruiting. Be sure to follow our blog, subscribe to our YouTube channel, and follow us on LinkedIn, Twitter, and Facebook.

At College Recruiter, we believe every student and recent graduate deserves a great career. We are committed to creating a quality candidate and recruiter experience. Our interactive media solutions connect students and graduates to excellent entry-level jobs and internships. Why not let College Recruiter assist you in the recruiting process?

Posted January 21, 2016 by

Recruiters’ quick tips for job seekers

Laura Schnaible, Recruiting Specialist, The New England Center for Children, Inc.

Laura Schnaible, Recruiting Specialist, The New England Center for Children, Inc.

When preparing to enter the workforce after college graduation, and when preparing for internship application season, many students appreciate pointers from true experts. Two members of the recruiting team from the New England Center for Children (NECC), Laura Schnaible, Recruiting Specialist, and Kaitlyn Maloney, Human Resources Coordinator, share some of their top tips for soon-to-be grads and internship candidates preparing for the job search process.

What are your 3 top tips for new college graduates about how to prepare for the job search process in January if they plan to graduate in May? 

  1. Students should have an updated current resume targeting specific fields/industries, if they are able to research organizations ahead of time and have a specific one for that company.
  2. Dress appropriately for colleges fairs, interviews, etc.  Lean more on the conservative side.
  3. Make use of career services at your college/university. They can help direct you when it comes to resumes, career events, job opportunities, and the appropriate ways to follow up with potential employers.

If students want to work for The New England Center for Children as a summer intern, when should they apply? Please describe the application process. 

Our internship program is very competitive, and we strongly recommend applying in January or prior within the fall semester, since an on-site interview is required.  It is important to review the position information, and to reach out to the internship coordinator with your contact information and resume.

Have you hired an intern who later became a star employee? Please share your internship success story with us. 

Kaitlyn Maloney, Human Resources Coordinator-Recruiting, The New England Center for Children, Inc.

Kaitlyn Maloney, Human Resources Coordinator-Recruiting, The New England Center for Children, Inc.

We have hired many full and part-time interns as employees. We pride ourselves on being a company that promotes within, and we have had numerous interns turn into staff who grow into supervisory positions, complete on-site Master’s programs, and truly become leaders at the organization.

For more tips from recruiting experts, follow College Recruiter’s blog and follow us on Facebook, LinkedIn, and Twitter. Stick with College Recruiter this month as we help you connect the dots on your path to career success.

In 2007, like most employees at The New England Center for Children (NECC®), Kaitlyn and Laura began their careers as teachers in the residential program for students who have a moderate to severe diagnosis of Autism Spectrum Disorder.  Kaitlyn received her undergraduate degree in Criminal Justice and Psychology at Westfield State University, and Laura attended Valparaiso University, receiving her degree in Business Administration and Psychology.  During their years at NECC, both have taken advantage of the significant graduate school tuition reimbursement benefit; Kaitlyn received her Master’s of Education with a concentration in Mental Health Counseling from Cambridge College, and Laura received her Master’s of Science in Education with a concentration in Severe Special Needs from Simmons College (one of NECC’s on-site graduate programs).  After working in the residential program, and at NECC’s second school facility in Abu Dhabi, Kaitlyn joined the Human Resources Recruitment Department in 2014 as a Human Resources Coordinator, and has the main focus of creating relationships with numerous college and university programs within the Northeast.  Laura has been in the Recruiting Specialist role for seven years and focuses on building long-reaching partnerships with programs throughout the United States and Canada.  Both work daily meeting college students in person and guiding them toward the many internship and career opportunities at NECC.

For those interested in learning more about internships, career opportunities, and the numerous benefits NECC offers, please visit www.necc.org.

 

Posted September 04, 2014 by

Searching for Jobs, Recent Graduate? 5 Tips You Can Learn from Online Dating

As a recent graduate searching for jobs, you may not believe that your job search could relate to online dating at first.  However, the following post shares five tips you can apply to your search from online dating.

Job searching is like online dating: you seek to find a great match and then put in the effort to woo the object of your desire. Another similarity: in both online dating and job searching, technology has enabled greater ease in the matchmaking process. Specifically, both dating and career sites allow users to upload personal

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Posted August 20, 2014 by

Not Qualified Enough to Land Your Dream Entry Level Job? 3 Tips to Stand Out from Other Job Seekers

If you don’t believe you can land the entry level job of your dreams because you’re not qualified, think again.  The following post shares three tips to help you stand out from other job seekers.

“Things may come to those who wait, but only the things left by those who hustle.” — Abraham Lincoln If all you did was submit your cover letter and resume, you’re screwed. Why? Because someone out there speaks one more language, has a one point higher GPA or has one more year

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Posted August 11, 2014 by

From Classroom to Conference Room: Insights and Tips to Getting Hired

Male student with computer taking notes in university class

Male student with computer taking notes in university class. Photo courtesy of Shutterstock.

Walking off the stage after receiving your college diploma can feel a bit like stepping into the void – a vast void of unemployed graduates all hoping to land the best job offer for their chosen field. Some job seekers focus with a laser-like intensity that blocks out opportunities disguised as “poor fits,” while others make it to the interview only to freeze and not communicate their experience and desire for the job.

Just as receiving your degree was the result of discipline, preparation and hard work, so too is the journey to receiving the right job offer. Here are a few insights and tips to help speed your path to the career you’ve worked so hard to launch: (more…)

Posted June 20, 2014 by

Want to Get Recruiters Attention as a Stand Out Job Candidate? 5 Tips that Can Help

In order to get noticed by recruiters, you should stand out from the crowd of job seekers.  In the following post, learn five tips to help you separate yourself as the best job candidate.

As many have learned, being a job seeker in today’s workforce is a challenge. Unlike the heyday of Monster.com, where all a job seeker had to do is hit the ‘Apply Now’ button, there isn’t a one-size-fits-all solution to help job seekers land a job. In fact, if you want to be a standout

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Posted June 06, 2014 by

College Students, Are You Looking for Entry Level Jobs? Don’t Use This Word in Your Search

For college students searching for entry level jobs, there may be one word not to use to improve their chances of getting hired.  Learn what it is in the following post.

So, you’re a student. That means you’re interested in some field and study it from an academic perspective. Boring. And unremarkable. Why would a company want to hire a person that spent four years studying a profession… instead of doing? And we wonder why “students” have a hard time getting hired?

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Posted June 04, 2014 by

Add An “Expert” To Your Next Cover Letter

Jimmy Sweeney

Jimmy Sweeney, President of CareerJimmy

Sam took advice from everyone who offered it—his wife, his mom, his brother, his neighbor. They all had a ‘good idea’ and were sure theirs would be the one to win Sam the job he wanted—medical office administrator. But none seemed right for Sam.

Leadership and organization were his chief talents and he’d always had an interest in medicine and health. He knew he’d be good at this type of work. “But landing a job in the medical field,” he said, “has not come as easily as I’d hoped.” The competition was stiff in this tough economic climate. He needed to do something different—to attract an employer’s attention. (more…)

Posted May 30, 2014 by

Writing Cover Letters for Entry Level Jobs? 6 Tips to Stand Out from the Crowd

When writing cover letters for entry level jobs, how can you capture the reader’s attention?  If you want your letter(s) to stand out from other job seekers, check out these six tips in the following post.

Here’s something I bet you didn’t know: 18 percent of employers they appreciate a creative cover letter. Which is why – in order to differentiate yourself from other job seekers applying for the same position – you must allow your personality to shine through! To do just that, here are 5 unconventional

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