ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted April 03, 2018 by

Successful variable pay programs: Interview with John Rubino

 

Variable pay programs are rising in popularity. John Rubino, president and founder of Rubino Consulting Services (RCS), knows a lot about this trend and how employers are currently succeeding (and failing) at implementing variable pay programs. Rubino will be a speaker at SHRM 2018 conference, presenting “Successful Variable Pay Programs in Action: A Case Study Using a Proven Eight-Step Design Approach.” I connected with Rubino to get his insight into how to ensure success, what mistakes to avoid, and what it has to do with engaging entry-level employees.  (more…)

Posted February 14, 2018 by

What about the gig economy employers should build into their workforce analysis

 

HR leaders, as you do a workforce analysis, do you see the gig economy as a threat or an opportunity? I checked in with Mona Tawakali, Vice President of Digital Strategy with KRT Marketing to get insight into this question. Tawakali has not only done extensive research on the trend and the impact of the gig economy, but her team is also continually hearing from employers about how the new world of work is changing their strategies.

Overall, your organization should see the growing gig economy as an opportunity. Business leaders understand the increasing need for agility, and the gig economy lends itself nicely to being nimble. With people working gigs or projects, it becomes easier to scale up or down more quickly. You can “change your workforce for the skills you need” at the moment, says Tawakali. This is especially beneficial for startups, small businesses and growing companies. The effect of this, she says, is a more efficient economy overall. (more…)

Posted February 15, 2017 by

The do’s and don’ts of recruiting summer interns

 

Recruiting interns requires being strategic. Here are a few ideas.

The competition for talent ranks as one of the biggest challenges with recruiting interns.  Whether contending with large corporations that have more established programs, or smaller businesses with better compensation and perks, companies are only successful in the long term with an effective recruitment strategy and strong employment brand.

Developing the right recruitment strategy and implementing it on a consistent basis is critical.  Here are a few ways to become more strategic:

  • Host focus groups to learn how students perceive your employment brand, and what they are looking for in a potential employer
  • Encourage former or current interns to become ambassadors to further your reach on campus
  • Build and foster your school relationships, letting them know you’re open to new and unique opportunities to connect with students
  • Focus recruitment efforts in the fall. Your competition is probably recruiting interns to snap up top talent in January so it benefits you to start early.
  • Maintain a consistent message across all functions that are recruiting interns on campus, making sure what’s communicated aligns back to the larger organization.
  • Play up the positives of your company, being transparent about what a student may not feel is a benefit (students can see right through an inauthentic or generic message).
  • Increase your candidate pool and save on cost through virtual career fairs, info sessions, and video interviews.
  • Recruitment platforms, talent communities and niche job boards can help pinpoint candidates who you wish to hire.

Dig into a few pools that you might be missing.

Companies can broaden their candidate base through the use of talent communities and social media platforms.  A company’s own careers page can let students opt-in to receive notices about internship openings or related company news.  Social media platforms make recruiting interns easier by targeting and connecting with certain student populations (ex. HBCUs, STEM, MBA) through advanced filters and virtual presentations. (more…)