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  • Basing your job search on company growth

    May 13, 2016 by William Frierson
    Four college graduates in graduation gowns standing close to each other and making selfie courtesy of Shutterstock.com

    g-stockstudio/Shutterstock.com

    College students preparing to enter the workforce must consider jobs based on information that extends beyond the description of available positions, including company growth. By considering the characteristics of prospective employers, job seekers can make decisions that can improve their chances of having long, successful careers.

    For many college graduates, getting involved with a growing enterprise represents an opportunity to share the benefits of company growth. Employers that currently experience growth and expect it to continue in the future often promote employees from within to fill vacant positions. The move controls recruiting and hiring costs, and gives employees opportunities for professional growth.

    Company growth ranks as one of the most important factors in the job search. Although the stability of mature companies that have stopped growing might seem attractive, they could limit career development for new college graduates. Younger companies might bring a degree of uncertainty and increased responsibilities to the table, but they also bring an opportunity for new employees to quickly grow in their profession.

    Expanding product lines

    Companies that signal growth through the expanded product lines give prospective employees reasons to believe they can grow with the enterprise. Nike, an established company, once experienced periods of growth as the company extended its brand from shoes to clothing, accessories, and electronics. College graduates who see a company expanding in a similar way can expect to gain valuable experience in business and brand development during an extensive career with the same employer. After gaining work experience with such a firm, employees can market their skills and experience to other companies that want to grow.

    Growth through acquisition

    Growing companies may choose to buy other firms as a pathway to growth. Professionals working for businesses expanding this way can find themselves at the top of the overarching corporate structure. Such a situation exposes employees to diverse business models and organizational structures, as they assimilate new firms into the company. Good performance in positions of high responsibility gives workers a path to higher pay and promotions.

    Blue Coat, a growing player in the cloud security market, provided a good example of growth through acquisition when the firm bought Elastica, a startup provider of software that can detect the inappropriate use of cloud-based applications. The company adds innovative technology to the acquiring firm, as well as the responsibility to create synergy with the combined company. Qualified job candidates might consider working for such a company because the business could continue to fuel its growth by buying other companies.

    Market expansion

    Companies with existing products that seek to grow by entering new markets need well-educated job candidates to fill positions within the growing organization. Graduates who choose to join a firm with a demonstrated pattern of market expansion can expect to have a long-term pathway to career development, as they learn how to deal with markets regionally, nationally, and globally markets. As their employer grows, workers can expect to assume new responsibilities that increase their value to the firm and possible future employers. Although many companies such as Netflix have entered different countries to pursue growth, smaller companies might grow by expanding into different regions of the same country. For example, Express Employment Professionals began as a small staffing firm in Oklahoma and has since grown by expanding into hundreds of markets around the USA.

    A study referenced by Forbes.com showed companies that promote employees from within outperform those that fill positions with external hires. College graduates willing to join a business during its early stages might at first accept a lower wage, but the increased chances of promotion within the firm can compensate for any initial loss.

    If you’re looking for more job search tips, visit the College Recruiter blog and follow us on Facebook, LinkedIn, Twitter, and YouTube.

    Cameron Johnson, guest writer

    Cameron Johnson, guest writer

    Cameron Johnson is a BYU Alumni and business consultant. Since graduating from college in 2013, he has conducted case studies on both social media optimization and non-profit marketing. Cameron has also had the opportunity to speak at international marketing conferences and was recently recognized as one of the world’s top 100 advertising experts to follow on social media.

    Posted in Advice for Candidates, Applying, Career Advice, Career Management, Employers, Finding the Right Job, First Days on the Job, General, Getting Experience, Job Search, Onboarding, Questions from Candidates, Salaries and Compensation | Tagged acquisition, blue coat, brigham young university, business consultant, cameron johnson, career, career development, Careers, characteristics, cloud, college graduates, college student, college students, college-recruiter, company growth, costs, description, elastica, employee, employees, employer, employers, experience, external hires, Facebook, factors, forbes, graduates, growing companies, hiring, job, job candidates, job search, job search tips, job seeker, job seekers, jobs, linkedin, market expansion, nike inc., pay, performance, product lines, professional growth, professionals, promotion, recruiting, responsibilities, skills, structure, twitter, uncertainty, work experience, workforce, youtube
  • Trying to Advance from Your Entry Level Job? Don’t Do These 4 Things

    June 03, 2014 by William Frierson

    In order to advance from your entry level job, it is a good idea to avoid these four things mentioned in the following post.

    Whether you want to achieve something big or just make a small change in your working life, the path to any new experience or outcome begins when you know what you want. While that sounds straightforward, in reality it can be the hardest part of change because we often struggle to talk about

    Link:

    Continue Reading

    Posted in Career Advice, Career Management, General | Tagged brazen, brazen-life, description, distractions, expectations, experience, goals, jesse-sostrin, king, outlook, people, progress, relationship, success, workplace, world
  • 5 Easy steps to essay writing for College Application

    September 25, 2013 by William Frierson
    Student tired from trying to write a college essay

    Student tired from trying to write a college essay. Photo courtesy of Shutterstock.

    Writing an essay and that too, a convincing one while you are applying for a course at any specified college can be tough and it might need some extra “something” so that the teachers who are going to evaluate your essay come to know that you are expert in the concerned subject matter. Though writing an essay is possibly something you might have done from a young age and that you might not find it difficult to compose, but what you need to know is that all topics aren’t easily covered and if you have got vague idea on how you will be able to implement it, it would do well that you brush up concepts again. Continue Reading

    Posted in Advice for Candidates, Applying | Tagged college, description, essay, experience, grammar, impression, language, mistakes, originality, proofread, research, spelling, writing
  • 7 Entry Level Jobs that Pay Well

    August 28, 2013 by William Frierson

    Recent college graduates, have you found a job yet?  If not, the following post includes seven entry level jobs that might interest you, and pay well.

    You better check out the high paying entry level jobs listed below before you start flipping hamburgers. They have promising starting salaries and they also lead to good opportunities for advancement.

    More:

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    Posted in Job Search, Research, Salaries and Compensation | Tagged advancement, business administration, computer science, criminal justice, description, director, electrical, engineers, entry level jobs, entry-level, Facebook, finance, financial, financial analyst, graphic designers, nursing, requirement, salary, science, software, starting salaries, video
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