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College Recruiter
  • Using career services’ budget to connect college students

    July 15, 2016 by William Frierson
    Hand holding money photo by StockUnlimited.com

    Photo by StockUnlimited.com

    College career services offices are designed to help prepare college students create career paths. Whether helping college students continue their education or finding internships and entry-level jobs, these offices have the resources and tools students need for succeeding in the job search. The career services professionals on college campuses can even share their personal experiences to give students a better idea of what to expect in the real world.

    However, while having resources, tools, and professional advice is nice, how can career services offices improve to attract more college students? Nichole Lefelhoc, Director of the Career Center at Mansfield University, discusses how these offices can center their budgets around collaboration and creativity to connect students with career services offices and other events.

    “Collaboration and creativity are the name of the game when it comes to ensuring our budget can be utilized in such a way that we are reaching the greatest number of college students. In a time of shrinking operating budgets, we focus our efforts on developing strong relationships with departments across campus and pool resources to have the greatest impact on students. We have also found a great amount of success in collaborating with student organizations to co-sponsor events. The student group will conduct much of the marketing of an event, as well as fund refreshments, and the career center will organize the content and/or guest speakers.

    Another area of potential collaboration is with employers. Many employers are seeking ways to brand their organizations on college campuses, and career centers are seeking ways to connect their students with internship and employment opportunities. One such example was a “Fall Fest” sponsored by an employer. We organized pumpkin decorating, s’mores, hot chocolate, and a fire pit. Turnout at the event was tremendous and offered an opportunity to not only brand the employer, but also market the services of our career center. The event came at no expense to our office.”

    For college career services offices looking for more advice, check out College Recruiter’s blog and follow us on LinkedIn, YouTube, Twitter, and Facebook.

    Nichole Lefelhoc, Director of the Career Center at Mansfield University

    Nichole Lefelhoc, Director of the Career Center at Mansfield University

    Nichole Lefelhoc is the Director of the Career Center at Mansfield University. Nichole helps prepare college students for success after graduation and in their chosen careers. She has a responsibility to make sure the career center offers the appropriate services and resources for this to happen. This could mean anything from career exploration, professional image, and resumes/cover letters to internships, job searching, interviewing, and graduate school.

    Posted in Advice for Employers, Career Advice, Career Service Offices, Communication, Employers, General, Internships, Job Search, Partnerships | Tagged brand, budget, budgets, career center, career centers, career paths, career services, career services offices, career services professionals, collaboration, college campuses, college career services, college career services offices, college student, college students, content, creativity, director of the career center, education, employer, employers, employment, entry level job, entry level jobs, Facebook, guest speakers, internship, internships, job search, linkedin, mansfield university, marketing, nichole lefelhoc, relationships, student group, student groups, student organizations, students, twitter, youtube
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