3 tips from Cabo San Lucas on how employers can hire more diverse college and university students

As a job search site used by 2.5+ million students and recent graduates a year, most of our employer customers are Fortune 1,000 companies, government agencies, and other employers who hire at scale. But not all of them. Some are small businesses. And so when we offer advice about how to recruit and retain diverse students and recent graduates who are searching for part-time, seasonal, internship, and entry-level jobs, we like to offer tips from a diverse group of people.

Case in point: I recently received three great tips on how to recruit diverse students from Edgar Arroyo, the president of SJD Taxi, a travel rental company in Cabo San Lucas, Mexico:

1. Improve diversity branding. Showcase any employee resource groups that your company has and make sure you show their activities on your website and social media platforms so that students and recent graduates can find out more. Have a section on your website explaining your company’s commitment and approach to diversity with any awards and testimonials that you have.
2. Review job requirements. Review the job requirements and descriptions of all the roles you are hiring for and examine if you really need them. Sometimes you don’t require the candidate to have a certain degree or field of study, and including these requirements can cause people to not apply for their job because they think they’re not a fit for what you are looking for.
3. Organize specific recruitment events for diverse groups. Targeted events where you can bring in current employees belonging to diverse groups can raise awareness and encourage diverse students to apply to the company. It can also further strengthen your company’s branding in terms of its commitment to diversity.