How do you actually hit your diversity recruiting targets?

Ted Bauer is a contributing author to College Recruiter

By Ted Bauer, contributing author to College Recruiter

We all know diversity needs to be a priority in recruiting, but many of us struggle with this daily.

There are best practices all over the Internet for diversity recruiting — Harvard has a particularly good one — and there are numerous lists of good companies for diversity, including Black Enterprise’s version and Fortune’s version.

There are organizations out there doing diversity recruiting properly, and here’s the central thing all of them have in common: they diversify (logically) their pipelines. If you’re predominantly on-campus, then you’re predominantly going to get the types of students on that campus. But if you’re on-campus and using digital tools and job boards, you can attract a wider grouping. Then, from a numbers perspective and a talent perspective, you’re set up for more success.