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Career Advice for Job Seekers

Searching for a New Job on Social Media? 6 Tips that Can Help

William Frierson AvatarWilliam Frierson
January 13, 2015


Social media can not only serve as a personal platform but also a professional one.  It can help you establish your personal brand and connect with the right people if you’re looking for a new job.  In order to succeed on a social level in your job search, there are certain things you need to understand.  Otherwise, social media can actually harm your search.  Here are six tips to remember when trying to find a job on social media.

Update your social profiles – Check all of your social media accounts to make sure all of your information is up-to-date and in line with your resume.  If there are any negative posts or images, remove them so they don’t raise red flags in the minds of recruiters and potential employers.

Connect with people who have information on jobs – Is there a specific company and job you are interested in?  See if you can connect with recruiters or hiring managers about job opportunities.  If you have family or friends who work there, it may be possible for them to put you in touch with the appropriate contact(s).

Add keywords in your profiles – Using keywords in your profiles will help recruiters and employers find you when they search for job candidates.  In addition, it helps them know what your interest is and shows you have done your research on what the company is looking for.

Use LinkedIn to find industry professionals – Because LinkedIn is a professional networking site, it makes sense to search there for industry professionals.  Once you find them, introduce yourself and explain why you’re contacting them.  After making a connection with a professional, ask if he or she knows anyone who is hiring.

Establish relationships with recruiters – Recruiters are on social media looking for ideal job candidates for their clients.  When interacting with them on social networks, ask about the positions they are recruiting for and the companies offering them.  By building a relationship with a recruiter, you not only get information for your job search but also will be in his or her mind when opportunities arise.

Make a list of employers you would like to work for – Once you have thought about the companies you want to work for, follow their content on social media to learn more about them.  Ask questions and comment on any news that could be relevant to your job search.  Showing your interest just might catch the attention of a potential employer.

Social media can benefit your job search if it is used correctly.  It allows you to share your personal brand, and connect with the right people who can help you find a job.  The tips above will assist you in making the most out of social media as a professional platform.

Despite the popularity of social media, many job seekers don’t yet realize how best to use social media in their job search. They have accounts on all the right platforms. They tweet, post, share and like until their fingers bleed… and… nothing. For those job seekers who have been using social media during their job or

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