Are You Underutilizing LinkedIn? 7 Tips for Making the Most of Your Profile

Posted May 16, 2012 by
Jessica Holbrook Hernandez of Great Resumes Fast

Jessica Holbrook Hernandez of Great Resumes Fast

When on the prowl for a new position, job seekers must turn every stone they run across.  This means taking advantage of networking opportunities, online forums, job boards, and other unexpected resources.

For many, LinkedIn has become an amazing online tool for networking with professionals and finding great job opportunities.  But many experts say the opportunities would be even more extensive if job seekers knew how to make the most of this social networking site by utilizing the following seven tips:

Keep Track of Status Updates

One fantastic tool many seekers are unaware of is LinkedIn Signal, which keeps you on top of your connections’ status updates.  This is incredibly important if you have connections who regularly update their friends on job postings.

Read the Latest News

LinkedIn Today serves as a daily digest of news and links that people are sharing on the site.  This resource is amazing because it helps you to keep up with popular articles, including plans from various companies that intend to hire.

Complete Your Profile

Ensuring your LinkedIn profile is 100% complete offers a number of benefits.  First, whenever someone visits your page, they can glean enough information about you to recruit you.  Also, LinkedIn is able to analyze your profile and determine which job suggestions to send your way.  Finally, Google seems to make LinkedIn a preference in the search engine, which makes your profile pretty easy to find.

Join Industry Groups

There are many groups on LinkedIn dedicated to specific industries.  Conduct keyword searches on the site to find groups that can provide you with additional insight into job openings in your field.

Discover Ways to Get Your Promotion

If you’ve been looking to move into a new position, you can easily find out what skills you need to acquire by conducting a keyword search using that position’s title, then reading the profiles of professionals who already have that job.

Build Your Resume

If you need assistance with building a resume, LinkedIn has a handy tool that takes all of the information from your profile and converts it into a simple resume that you can print out. Many templates are available to tailor the resume to your personality.

See Who’s Viewed Your Profile

Probably one of the most overlooked tools LinkedIn offers is the option of seeing who has viewed your profile.  This tool helps you to find out if a recruiter has checked you out.  It also gives you the ability to reach out to them to make a connection based on their interest.

LinkedIn has created a dynamic site that provides you with amazing opportunities to enrich your job search.  Don’t pass up your chance to land your next gig through this effective job seeking tool!

For tips on how to brand your resume, check out my recent article: 5 Key Areas to Target When Branding Your Resume.

For additional job search and resume-related advice, follow us on Twitter @GreatResume.

Author: Global resume authority Jessica Hernandez of is a former HR Manager who partners with professional- and executive-level candidates to create authentic, branded resumes and cover letters.

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by, a leading site for college students looking for internships and recent graduates searching for entry level jobs and other career opportunities.


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