Wash. Rinse. Repeat.
I don’t know if you may have actually read the instructions that line 99.9 percent of all the shampoo bottles out there…but if we actually followed them to the letter, we would never get out of the shower. Yet there is some infinite wisdom in those three little words.
Perhaps the secret is in the one piece of advice very few of us likely follow: repeat. Most of the time (unless for some reason I am feeling really icky…) when I wash my hair I do just one cycle. I don’t see the point in repeating it. Yet consider how often we receive directions on how to effectively live our lives and/or grow our businesses, and don’t follow through or keep up the good behavior?
How often do we hear the expression, “Well, it’s back to basics…?” Continue reading …
Keith F. Luscher is author of the book Prospect & Flourish, and is a Marketing Representative with Principal Financial Group. Prior to joining Principal, he served professionals in the insurance and financial services industries as a management consultant. In that role, he advised producers on issues related to marketing and prospecting, and developed groundbreaking educational curriculum. Luscher is also a nationally known author, speaker, and expert in media, interpersonal communication and marketing.
