Applicant Tracking Feature of Servenity Could Help Restaurant Employers
ningcontentApplicant tracking, online scheduling and social networking have found their way into the restaurant business.
A new SaaS Web site, Servinity, aims to help owners, managers and staff in the service industry who are dealing with staffing issues. According to an article by the Atlanta Business Chronicle, the site was founded by Josh Luber, a former attorney with Alston & Bird LLP, Jeff Gerwitz, a Virginia-Highland bar owner, and Chris Morris.
Servinity, which launched last year, currently has about 45 customers, most of whom are in the Atlanta area. Employers wishing to access the site are charged $100 per month for each location. Job seekers and employees have free access to the site. The company plans to generate $250,000 in revenue this year, and raised $200,000 last year.
Servinity hopes to address both sides of the staffing problem, including filling jobs and managing employees. Thus the site is a job board, online scheduling application and social network, all in one.
The company uses the Internet, cell phones, SMS text messaging and social networks to help restaurants and bars schedule staffing, which includes notifying employees what time they’re supposed to work or notifying them when a shift opens up.
Servinity also offers professionals a chance to recruit staff through a job board that features a resume search and applicant tracking program. The social networking portion of the site allows staff to interact and share documents.
Although the site seems to be taking off, its owners still have to address the fact that many restaurant and bar owners are old-fashioned and have a tough time using new technology to recruit and connect with employees. The company plans to sell the fact that Servenity will help establishments save a considerable amount of time and money.
As far as future plans, the Servenity’s owners say they would have no qualms with the idea of working with other companies to expand.
“While Servinity doesn’t have direct competitors, it has several tangential competitors — sites that offer some of the services, such as online scheduling,” the article notes. “Servinity could be an acquisition target for one of those businesses looking to broaden their service portfolio.
“The startup could also provide an add-on service for point of sale vendors, while giving Servinity a marketing partner it needs to gain wide-scale adoption,” the article adds.
