Sample Resume for Marketing Communications Professional

Posted September 08, 2006 by

SUMMARY
Accomplished marketing communications professional,
with over 15 years of management and consulting
experience serving Fortune 500 and government
clientele. Will relocate.


KEYWORDS
director of communications, communications director,
publisher, editor, editorial director, senior writer,
journalist, mentor, manager, senior manager,
publication production manager, production director,
entrepreneur, publishing consultant, executive
editor, marcomm, team building, teams
PROFILE
* Strong communications background in marketing,
magazine, newspaper and educational settings, with
success as director-level consultant, publisher,
editor, writer, staff reporter and instructor.
* Experienced managing creative teams of 15-20
employees and up to 40 freelance writers, graphic
designers and vendors. Exceptional skills in
mentoring and staff development.
* Created marketing program and collateral that
produced 35% revenue growth in 14 months (despite
recession), while building and leading client teams
as Communications Consultant (2000-2001).
* Experienced planning, developing and leading new
programs from initial concept to profitable
operations. Led two successful magazine launches and
devised strategy that increased advertising revenue
175% for newspaper client as Communications
Consultant (1989-2000).
PROFESSIONAL EXPERIENCE
Communications Consultant: ABC Integrated
Technology, Anywhere, USA (2000-present).
Plan and manage all marketing communications in
director-level role. Report to president.
* Devise marketing strategies and direct all
corporate communications for this process improvement
consultancy, serving such clients as Any company, Any
Sciences Corp..
* Review and approve all proposals. Write press
releases and speeches for president, supervise Web
site updates and handle majority of
marketing/advertising requirements.
* Build and lead project teams of up to four
professionals in business analyst roles.
* Standardized documentation within multiple
divisions of Any Aviation Administration (FAA).
Led team that won client buy-in and support in one
year following five-year stagnation. As a result,
significantly improved efficiency of Any workflow and
delighted clients (2001).
* Significantly increased revenue by creating
marketing program that raised corporate profile in
marketplace while delivering effective bids for
larger contracts (2000-2001).
Communications Consultant: Any Communications,
Anywhere, USA (1989-2000).
Created and led all marketing communication
strategies in top management role for this design and
publishing firm. Reported directly to president.
Managed teams of up to 15 freelance writers.
* Consulted with clients to set and meet objectives
for promoting publications. Advised clients on media
needs, including press releases, brochures, programs
and media kits.
* Served such clients as Any Dental Association,
Any Magazine, Any News, Any Magazine,
DEF Magazine, ABC Comp, Inc., Any
Newspaper, GHI Magazine and
Any Business Journal.
* Provided writing, editing and speechwriting to
clients. Created and delivered seminars on effective
verbal and written communication skills. Wrote
business plans for start-up publications.
* Increased revenue for Any Comp client by 32%.
Played critical role in 10 new client acquisitions by
developing local advertising strategy and marketing
collateral for Any Comp (1998-1999).
* Launched two national magazines with promotional
campaigns that resulted in exposure on Any
Entertainment Television. Advised on editorial
focus and layout for both (1998-2000).
* Provided layout re-design and editorial overhaul
for Any News. As a result, transformed community
newspaper into award-winning publication that
received state-wide recognition. Circulation doubled,
with sales and advertising revenue increasing 175% in
less than one year (1998-2000).
Publisher/Executive Editor: Any Society of Any
Engineers, Anywhere, USA (1989-1994).
Planned and directed all aspects of publishing two
national magazines and one national newsletter.
* Built entire publishing division, eventually
producing 33% of all organization revenues.
* Managed publication production, including
editorial, sales/marketing, distribution, printing
and graphics. Created office policies and procedures.
Performed speaking engagements nation-wide.
* Produced marketing collateral, including brochures,
annual reports and convention materials.
* Brought Any Magazine in-house and re-established
leadership status in minority recruiting sector.
* Created The Any Bridge (high school magazine) and
The Any Engineer (national monthly newsletter for
engineers). Developed, planned and set up all
production schedules.
* Forged partnership with GHI, JKL and MNO that
resulted in effective cross-promotions, including
50 engineering survey, still in use and
generating media exposure.
* Initiated plan to reposition annual conference,
developing larger convention with awards program that
resulted in significant national exposure. Produced
all related publications, including press guide.
* Taught workshops and seminars on communication,
self-motivation and Any-American history.
* Managed up to five direct reports and 20 freelance
writers/designers. Led efforts that resulted in two
educational awards from state of Maryland. Won two
national awards for column writing.
Associate Publisher/Editor-in-Chief: ABC Digest,
Anywhere, USA (1985-1989).
Oversaw all editorial and production activities for
network of local business publications with
circulation of over 80,000. Managed two regional
offices and 25 writers for six publications in six
locations.
* Managed all production efforts, from creating story
ideas to final paste-up. Devised, set up and
documented office policies and procedures. Planned
and maintained production schedules.
* Increased circulation by 15%. Saved over $12,000
annually by streamlining editorial department.
* Played key role in rapidly converting to Macintosh
DTP systems for in-house production. Completed
project and trained all staff in one month, resulting
in competitive edge and vast cost savings.
Staff Writer: Any Times Leader, Anywhere, USA (1980-1985).
Researched and wrote stories for Sports Department of
daily newspaper (65,000 circulation).
* Wrote up to 20 stories per week. Organized daily
production of sports section under strict deadlines.
* Planned and organized coverage of major events and
coordinated with editors/reporters.
* Received “excellent” rating for coverage of two
major events, with one rated as best in paper
history.
EDUCATION
BS: Journalism, Any University (completed 95%
by 1980; received degree in 1991).
ADDITIONAL INFORMATION
* Volunteer Consultant: Any Academy Charter
School, Anywhere, USA (1999-present). Involved
with school since inception. Wrote and won $750,000
grant. Created programs to achieve status as top
charter school in South Jersey. Stepped in to play
leadership role as acting vice principal.
* Computer Skills: QuarkXPress, PageMaker
(IBM/Macintosh), Publisher, Illustrator, Freehand,
PhotoShop, Word Perfect, Word, Access, PowerPoint,
Excel and Project.
ASSOCIATIONS
* President: Any Fraternity.
* President: Any University Alumni
Association, ABC Chapter.
* Chair: Fund Raising Committee,
University Alumni Association, Any Chapter.
Member: Parent Board, Any College.

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