Conversion Rate Optimization Specialist

Who We Are:-

We are a digitally native technology services company where innovation, design, and engineering meet scale.

We democratize data and foster organizational changes towards a data-driven culture. Join us in discovering the real value of Data. Know more about us here : https://www.globant.com/

Job Location - Pune, Bangalore, Indore, Ahmedabad

Experience Needed - 5 years -9 years

What we expect from you -

● 2+ years of CRO or digital optimization experience working across client and/or agency

side.

● Industry-related tertiary qualifications (Economics, Business, Digital, Marketing,

Psychology, etc).

● Hands-on experience with one or more testing platforms (Adobe Target, Optimize,

Optimizely, Oracle Maxymiser, VWO, etc).

● Data-driven background, with an understanding of web analytics tools to analyse the

customer journey and identify opportunities for improvement (Adobe Analytics and/or

Google Analytics).

● Experience with both qualitative and quantitative research methods, such as surveys,

session recording, heatmaps, and user testing/interviews.

● Understanding of HTML, CSS, JavaScript, and responsive web.

● Understanding of SEO principles and best practices to be able to apply to a website.

● Understanding of CMS and website management platforms.

● Understanding of how to create compelling and engaging user experiences on the web,

with deep knowledge of usability and conversion drivers.

● Keen interest in CX and customer innovation.

● Strong writing, editing, and proofing skills applied in reports, copy, and presentations.

● Strong computer software skills in Google Suite; Doc, Sheets, Slides, Jamboard