Customer Sales Lead, Meijer

Customer Sales Lead, Meijer

Campbells | Grand Rapids, MI, 49501, US
Salary Range:$53,000 – $65,000 Salary range estimated by Zippia

Posted 11 days ago

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Description

Imagine...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process.

We cultivate and embrace a diverse employee population. We recognize that people with diverse backgrounds, experiences and perspectives fuel our growth and enrich our global culture.

We are looking for an individual who enjoys working in a fast-paced, team oriented environment, likes to be challenged, and values the opportunity to make a difference.

Imagine...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process.

We cultivate and embrace a diverse employee population. We recognize that people with diverse backgrounds, experiences and perspectives fuel our growth and enrich our global culture.

We are looking for an individual who enjoys working in a fast-paced, team-oriented environment, likes to be challenged, and values the opportunity to make a difference.

General Summary:

The Customer Sales Lead, Meijer Simple Meals & Beverage, will lead the development and implementation of the joint business plans for the Campbell’s Meals and Beverage omni businesses at Meijer.  Responsible for proactively managing, monitoring, evaluating, and updating the overall business plan to meet all volume, profit and share objectives. They will be responsible for implementing our brand strategies and tactics with Meijer by working closely with key decision makers and utilizing category management initiatives to drive customer decision making.

Primary Responsibilities:

  • Lead the joint business planning process and annual strategic plans with Meijer.
  • Utilize our e4 sales planning tool and customer systems to create optimal plans for Meijer.
  • Develop and implement trade promotion strategies and tactical plans with the customer.
  • Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities.
  • Develop and lead accurate monthly forecasts to maximize supply chain efficiencies by tracking shipments, consumption data, and inventory changes for our Meals and Beverage business at Meijer.   Proactively identify potential risks or threats to monthly forecasts.
  • Monitor and manage deduction balances and evaluate post audits. 
  • Conduct category business reviews, leveraging loyalty and syndicated data, to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
  • Leverage Category Management resources and loyalty data appropriately.
  • Be knowledgeable of Campbell brand strategies and tactics and implement by working closely with the customer's key decision makers which include buyers, category managers, and inventory leaders.
  • Sell in new items; working with key customer personnel to achieve optimal distribution.
  • Monitor success of new item launches and provide recommendations internally and externally on change that could be made to further boost performance.
  • Partner with Shopper Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies and review post campaign performance, calling out any areas for optimization.
  • Identify profitable opportunities to grow incremental volume.
  • Manage and implement enhancements to our Meals and Beverage portfolio on Meijer.com; delivering ecommerce growth.

Job Complexity:

  • Assess Meijer’s competitive position by category, behaviors, and strategies to understand how they align with our company’s strategic goals and determine appropriate investment strategy (use of trade, shopper marketing, and integrated marketing equities) that will best drive mutual revenue, profit and share growth.
  • Develop productive working relationship with key, decision makers within Meijer’s organizational structure.
  • Manage multiple key customer touch points.
  • Manage trade funding in accordance with company standards.
  • Requires high degree of cross-functional interaction within the customer team (e.g., Finance, Category Management, Customer Marketing, Customer Business Managers, Supply Chain, etc.) as well as with internal World Headquarter personnel (e.g., Integrated Marketing, Customer Development, Finance, Supply Chain, etc.) due to the size, complexity, and strategic importance of Meijer.
  • Working knowledge of the Syndicated database & technical skill to leverage the data.
  • Strong understanding of and experience with P&L management.

Required for Role:

  • Live in Grand Rapids, MI area
  • Bachelor's Degree
  • 5+ years of CPG Industry Sales and/or Category Management experience
  • Problem Solving Skills 
  • Negotiation Skills
  • Supply Chain Knowledge
  • Technical Skills 
  • Category & Brand Knowledge
  • Analytical Skills
  • Interpersonal Skills
  • Written and Verbal Communication Skills
  • P&L Management

The Company is committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion or any other classification protected by law.

In that regard, U.S. applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.

ACR

The Company is committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion or any other classification protected by law.

In that regard, U.S. applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.