UX Researcher

Global Interactive Marketing Online (GIMO) established in 2006 are based in the Waterloo/Southwark area with circa 200 employees working for us in London, and an additional 450 employees working globally as part of the group. Focussing on mobile and online Poker, Casino, and Sports Betting products in major European and Asian markets. We have a very multicultural team here at GIMO with employees specialising in all aspects of Marketing, Affiliation Marketing, Development, Web Design, Content, Analysis, Software Development and Customer Service

Due to the growing demand for our services, we are now recruiting for a new"UXResearcherArchitect/Analyst"to join our team on a Full-time basis.

UXResearcherArchitect/Analyst

You will join a dynamic team with a strong focus on details and constant optimization and will receive all the support you need from our super friendly team to deliver fun and creative work.

Responsibilities

  • Formulating UX hypothesis to be A/B tested
  • Setting up A/B testing environments
  • Perform A/B testing on the websites using Google Optimize
  • Tracking performance data of the tests and the significance
  • Interpreting the data and coming back with conclusions to validate UX paths
  • Work with our design and development teams throughout the process
  • Implementing heatmaps and onpage analytics, improving clickthrough rates by optimizing user journeys
  • Owning the discovery/research part to ensure new variants and journeys suits our customers
  • Improving main business KPIs
  • Reporting to management

Person Specification :

  • Experienced in UX research in iGaming/Sportsbook
  • Very familiar with Google Optimize, Google Analytics, Adobe Analytics, and a number of other UX performance analysis tools
  • Strong experience in A/B testing
  • Implementing heatmaps and onpage analytics, improving clickthru rates by optimizing and shortening user journeys
  • Formulating UX hypotheses to be A/B tested
  • Setting up A/B testing environments
  • Tracking performance data of the tests and the significance
  • Interpreting the data and coming back with conclusions to validate UX paths
  • At least 3 years of experience in UI and understanding UI principals
  • UX Expert
  • Excellent knowledge of HTML/CSS, Photoshop and Illustrator
  • Experience in online marketing design
  • Quick sketching methods and the ability to create accurate wireframes
  • Strong design, drawing, color composition, and conceptual ideation abilities
  • Strong understanding of typography
  • Ability to meet deadlines in a strong team environment
  • Have a positive / can do attitude, and be eager to learn and evolve
  • High level of English, both verbal and written
  • Strong multi-tasking ability
  • Resourceful with excellent follow-through skills

GIMO Benefits:

  • Our generous benefits package includes but not limited to

    Pension

    Health Insurance

    Perkbox

    Flexible working

    Employee Wellbeing

    Learning and Development

    Staff social engagement activities

    On-site gym

More benefits are available and will be explained at Job offering stage.

You must already have the right to work in the UK or EU and provide Right to Remain or Visa in proof of this.

"GIMO is committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships."

Posted
04/28/2022
Location
South East London, England, UK