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Account Specialist

Alluvion, a Vaco company, is hiring for an Account Specialist in Jacksonville, Florida. This is a direct hire role paying $66k. Hours are Monday-Friday 7:30am-3:30pm.

POSITION SUMMARY: Reports to the Manager Account Planning. Partner with E-commerce Business Manager, Director of Commercial Sales and Commercial Regional Sales Managers in the planning, development, and implementation of marketing strategies and promotional activities within the Ecommerce and Commercial channels. Help ensure successful new product launches and alignment of goals toward the achievement of profitable sales by gaining new distribution and strengthening existing distribution.

ESSENTIAL JOB FUNCTIONS & RESPONSIBILITIES:
* Apply understanding of corporate objectives, brand marketing strategies, industry dynamics and customer landscape into development of channel specific product positioning and messaging. Integrates it into impactful account presentations, detailed and strategically relevant creative briefs, and compelling point of purchase communication.
* Collaborate with team to refine annual channel/account goals and implement both sell-in and sell-through support for promotional opportunities. Recap and evaluate plans and promotions.
* Coordinate planning and execution of customer-specific digital campaigns and support. Help manage and oversee continued optimization efforts to search campaigns, online ads and responses to online consumer reviews and inquiries.
* Provide project direction and coordinate with Creative Services, Marketing and Purchasing teams on the development, production and management of marketing materials including POP displays and signage, promotional materials, tradeshow elements and advertisements.
* Partner with team to fulfill customer-specific digital content requests and catalog assortments with accuracy and timeliness across all channels of business.
* Initiate new item set up and account-level product launch planning. Develops thorough working understanding of customer vendor websites and portals for POS analysis, inventory management, promotional performance and product set up functions.
* Coordinate with Commercial Sales Team in the planning, support, and communication of promotional efforts including sampling and field advertising campaigns.
* Attend, prepare and deliver meaningful presentations at customer meetings. Represent company at trade shows and events.
* Work with Strategic Insights team on regular monitoring of sales trends, measurement of promotional performance, assortment optimization and industry analysis.
* Maintain up to date knowledge of current trends, customer profiles, customer assortments, industry news, and competitive landscape for the assigned channels. Updates planning and reference tools including the Trade Promotional Calendar, BTS Audit Reports and Retail Distribution Grid.
* Act as central contact for all departments for day-to-day marketing support and information on channel-specific projects and products as needed. Represents the needs and perspective of the assigned channels at internal planning, package design and product launch discussions.

EDUCATION AND EXPERIENCE REQUIREMENTS:
Bachelor's degree plus 3 to 5 years of previous marketing experience in a consumer products environment.

SKILLS REQUIRED:
Strong verbal and written communication skills, with a proven track record of influencing decision making. A high degree of accuracy, detail orientation and proof-reading skills are essential, along with excellent project management abilities. Proficient with Microsoft Suite of software.

Job Requirements:
EDUCATION AND EXPERIENCE REQUIREMENTS: Bachelor's degree plus 3 to 5 years of previous marketing experience in a consumer products environment. SKILLS REQUIRED: Strong verbal and written communication skills, with a proven track record of influencing decision making. A high degree of accuracy, detail orientation and proof-reading skills are essential, along with excellent project management abilities. Proficient with Microsoft Suite of software.
Company
Vaco Staffing
Posted
10/14/2021
Type
Full time
Salary Range
$31,000.00 - 45,000.00
per Year
Salary range estimated by
Location
Jacksonville, FL 32290, US