Digital Marketing Manager (Social Media & Performance Marketing)
Bakerly LLC | Miami, FL, 33134, USSalary Range:$64,000 – $101,000 Salary range estimated by Zippia
Posted 7 days ago
Description
Job Description
Job DescriptionDescription:About bakerly:The Position:Bakerly is seeking proactive, creative and experienced Social Media & Performance Marketing Manager.Reporting to our Ecommerce & Digital Marketing Manager, you'll be responsible for developing and executing innovative strategies to drive customer acquisition across multiple channels, including social media, digital advertising, influencer marketing etc.A successful candidate will have an entrepreneurial spirit and thrive in a fast-paced environment. This position will start with 1-2 direct report.
Key Responsibilities:Effectively lead multiple projects and manage a team of direct reports, agencies and 3rd party partners
Social Media:· Develop and execute a comprehensive social media strategy aligned with our brand identity and business objectives
Paid Media:· Develop, manage, and optimize digital advertising campaigns across multiple platforms such as Facebook ads, Google ads, Amazon ads etc· Manage paid media agencies as needed· Monitor and optimize campaign budgets to ensure the highest possible return on ad spend· Define, measure, and evaluate relevant paid media KPIs· Measure and report on performance of all digital marketing campaigns· Identify and test new channels, then scaling them· Research and stay up to date with digital marketing trends and best practices
Content:· Oversee and lead the execution of a dynamic content calendar, aligning content with strategic goals and ensuring timely delivery· Manage 1 Content Marketing CoordinatorRequirements:
Location:
In our new beautiful Coral Gables office.
Benefits:
· Amazing company culture - we want to make every customer happy, so we want you to be happy first. We balance freedom with responsibility.· Competitive base salary· Great career growth opportunity· Full health, dental and vision plans for you and your family· 401K· Paid holidays
Start Date: ASAP
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