How 7-Eleven uses tech, automation to convert applicants to hires | ep120

Today’s special episode of the High Volume Hiring Podcast was part of Michael Glenn‘s Employer Branding EXP and featured guest Rachel Allen, 7-Eleven‘s head of TA, and cohosts Jeanette Leeds and Steven Rothberg of College Recruiter job search site.

7-Eleven transformed its high-volume hiring following its acquisition of a major competitor with a very different approach to recruiting. They had different brands, tech stacks, and conflicting hiring and operating models. Hiring was slow, causing the loss of candidates to competitors, which also led to candidate ghosting.

Store leaders became accountable for labor optimization, including hiring. 7-Eleven created “Rita”, an AI-driven, conversational recruiting assistant chatbot powered by Paradox, and transformed a LOT of its recruitment-related process.

95% of the process was automated. Time-to-hire went from weeks to 3 days. Store leaders save 40,000 hours per week, which allowed more time for effective onboarding and training.