Impact of Google’s AI summaries on job board traffic | ep114

Peter Hoogendijk, the head of product and operations for Aimwel, joins the Inside Job Boards and Recruitment Marketplaces Podcast to discuss new research by Aimwel into how Google‘s new, generative AI summaries above the traditional search results are killing traffic to job boards. Or is it?

Cohosts Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site discuss with their guest the struggles that many job boards are experiencing, particularly those that, for years, relied exclusively on free (organic) traffic from Google and are now finding that much and sometimes most of that has vanished.

AIM Group is about to publish a more in-depth story in its Recruitment Intelligence Report and Marketplace Report, so be sure to read those for more insights.