Lifecycle Retention Marketing Architect

Obsidian is seeking a hands-on lifecycle/CRM marketing practitioner to design, test, and evaluate AI-driven work environments. You will own the sending program incrementality and craft realistic briefs, dashboards, and personas to stress-test lifecycle processes.

You will specify required artifacts across email, CRM, analytics, and product signals, review reference answers, and judge AI agent attempts against your criteria. This role emphasizes rigorous reasoning and cross-tool orchestration.

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