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Public Relations Intern Job


About Blue Cross



Founded in 1933, Blue Cross and Blue Shield of Minnesota is the largest health plan in the state. We have more members, the largest network of providers and more products and services than any other plan in Minnesota. From the beginning, Blue Cross has been an innovator with a mission of making a healthy difference in people’s lives.



We understand the importance of finding a job that you truly enjoy — at a company that shares your values. We’ve made it easy to feel good about working at Blue Cross by encouraging volunteerism, valuing diversity and offering the flexibility you need to live a balanced life. We offer a suite of comprehensive medical and dental benefits as well as competitive pay, flexible work schedules and generous personal paid time off in addition to 20 hours of volunteer paid time off each year. We look forward to serving Minnesotans over the next 80 years and beyond. Join us and make a healthy difference through the work you do every day.


Description Summary

This person provides support to the communication consultants and senior communications consultants on the public relations team. Strong interpersonal

skills are required to successfully manage multiple assignments while working closely with members of the public relations team. Creative development

responsibilities may include writing and editing of promotional brochures and materials, member publications, public relations tactics, media releases,

articles, videos, events, speeches, Internet and other communications tactics. The person would be employed for a three-month internship, which may be

extended, if appropriate, particularly during the school year. During the summer months, the intern would work fulltime (40 hours/week) and part-time

(20 hours/week) during the school year.


Accountabilities

1. Write news releases, advisories and other media relations tools for external audiences

2. Write news articles and other communications for internal audiences

3. Arrange for distribution of news releases through outside vendors, e-mail or by facsimile

4. Assist media relations coordinator in scanning newspapers and on-line media for health care news, as well as assemble and distribute daily media

packets

5. Log media calls into Trackwise reporting software and assist public relations staff in the development of meaningful reports derived from Trackwise

6. Evaluate media clippings as part of a Blue Cross media relations campaign

7. Assist in developing and maintaining media lists

8. Conduct research for public relations staff as part of communication planning efforts

9. Assist with internal and external special events


Requirements


  • College student or recent college graduate Formal contact with college or university where student is enrolled

  • Communications or related major with intent to stay in a communications-related field

  • 3.0 grade point average on a 4.0 scale

  • Previous experience helpful but not necessary Interest in health care helpful but not necessary

  • Demonstrated interpersonal skills for working with business partners, vendors and cross-functional teams and for making formal presentations.

  • Required to work on site during business hours

  • Demonstrated personal computer skills and the willingness to learn in the use of a suite of software tools (such as Microsoft Word, PowerPoint and

  • Excel) and project management tools

  • Exceptional writing and editing skills and a clear understanding or AP Style Previous design and layout experience helpful but not necessary

  • Membership and active involvement in a professional communications organization a plus Pay $12-$15 hour


Preferred Requirements


  • Previous experience helpful but not necessary


FLSA Status

Non-Exempt

Make a difference



Thank you for your interest in Blue Cross. Be part of a company that lets you be you — and make a healthy difference in people’s lives every day



Blue Cross is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.



Blue Cross® and Blue Shield® of Minnesota and Blue Plus® are nonprofit independent licensees of the Blue Cross and Blue Shield Association.